Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

Kathmandu has set its sights on the world, with its first-ever global brand campaign, ‘Kathmandu World Ready’, developed by its in-house creative team.

Warehouse Stationery has launched its latest spot featuring a stationery ranger and a horse made out of Blu Tack.

The Māori media sector is set to be reviewed for the first time since 1998. A policy initiative has been announced, titled “Māori Media Sector Shift”, that will include Māori Television, the Māori radio network and Te Mangai Paho.

Whittaker’s brand manager Hannah Gray knows the value of working her way up in the workplace. She started at the company in 2014 as the receptionist and four years on was one of this year’s TVNZ-NZ Marketing ‘Rookie Marketer of the Year’ finalists. We chat with her about finding her feet in the industry.

A round of applause for Got A Trade, The Warehouse and Air New Zealand.

The Warehouse Group has appointed data-driven letterbox marketing company ReachMedia to distribute mailers for the group’s family of brands.

Got A Trade and Ogilvy NZ have created an interactive ad which looks like a music video with the aim of attracting young Kiwis into trades and services.

QMS NZ has announced an exclusive long-term strategic partnership with iSEE Digital, marking a significant step change in the New Zealand digital out-of-home landscape.

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

The Pop-up Globe has launched its latest season with a series of creative campaigns, the first touting Richard III as a serial killer.

The Warehouse has launched a ‘Sweet As’ campaign with familiar Kiwi legends for the new Scrabble edition, via DDB New Zealand.

The Warehouse Group’s chief digital officer Michelle Anderson is an experienced marketer with years of experience on the group’s different brands. As one of this year’s TVNZ-NZ Marketing Awards ‘Marketer of the Year’ finalists, we spoke with her about how The Warehouse Group’s approach to marketing has changed and the lessons learned along the way.

Following on from a protest on gender equality at the 2018 Best Awards, the organisers have created a directory that aims to showcase a diverse range of women designers from Aotearoa living anywhere in the world, of all social, cultural and ethnic backgrounds. As well as this, a series of workshops on diversity in design being hosted by DINZ and Design Assembly are about to kick off around the country. We talk with the Designers Speak (Up) founders about the movement to make New Zealand’s design community more inclusive.

Raph Roake represents one of many young talents in the design community who won accolades at the 2018 Best Awards. His work, ‘C.O.C.A Exposure Brand Identity and Website’ created alongside fellow students – Luke Hoban and Jeremy Hooper – was awarded two golden pins for student graphic and student interactive. And his solo project, ‘All design is a political act’, gained a silver in student graphic. Since these projects, Roake has stepped inside a few studios – Strategy Creative in Wellington and Inhouse in Auckland – and continues to craft his personal work during his spare time. Roake joins us over a measly cup of cold coffee to hear about the tensions and learnings from his transition into studio walls.

A round of applause for Biosecurity 2025, Summerset and Living Green.

All Blacks Tours marketing executive Tom Belson has only got a couple of years in marketing under his belt, but he’s already established himself as one of the industry’s rising stars. One of the TVNZ-NZ Marketing ‘Rookie Marketer of the Year’ finalists, we chat with him about what drew him to marketing and how he wants to shape his career.

Idealog celebrated New Zealand’s wide array of creative individual last year when it launched ‘Idealog’s Most Creative’. This year it’s showcasing New Zealand’s most forward-thinking companies through ‘Idealog’s Most Innovative’.