Opinion
How to win at voice
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Voice technology has come a long way since its inception. I vividly remember my dad proudly coming home with a new phone, and one of the…

News
Ads of the week: 5 November
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Chuck out some inappropriate celebratory yodelling for NZ Avocado, KiwiPlates and Fix and Fogg. https://player.vimeo.com/video/369449105 Who is it for? Motion Sickness for NZ Avocado Why we…

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StopPress noticeboard: 1 November
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Launches, expansions and acquisitions across the Industry. Lumo goes nationwide Lumo Digital Outdoors officially rolled out nationwide across New Zealand as it introduces three more smart screens across…

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The Compendium: 1 November
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Funny stuff, weird stuff, and downright stupid stuff from our international Intertubes. Surely, sureeelyyyy, there could have been an easier way to tell us about this…

News
International view: November 1
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Bauer Media buys Seven West Media, and Australian Marketing Magazine closes its print operations. See what’s been happening in our international view. Marketing Magazine Australia closes…

News
Part One: “We should see ourselves as business leaders”: Andrew Geoghegan on mature media use, effectiveness culture and diversity
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This year, Andrew Geoghegan, global head of consumer planning at Diageo, joined the Effie judging panel to assess the effectiveness of New Zealand’s advertising. Following the judging, Erin McKenzie sat down with him to talk about New Zealand’s strengths, weaknesses and the change-makers marketers have the power to be. PART ONE.

Partner articles
oOh! on the evolution of Classic
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The rise of digital has generated lots of talk about screens in the Out of Home industry – but what about Classic Out of Home? We talk to oOh! media’s General Manager, Nick Vile, and Head of Sales, Ben Gibb, about the role for Classic Out of Home in an increasingly digital world, why oOh! is continuing to invest in new Classic sites and why advertisers should follow suit.

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