Zavy explains how it’s helping clients by layering social media data with sentiment, giving numbers real meaning & insight into customer emotion.
Like all of us, carmakers have been doing it tough for the last few years. The global pandemic has affected sales with numbers falling by 23% in 2020.
Whatever the criteria that Kiwis are using when they pick their favourite ads on TV, it can’t be a bad thing to make it into the top 10.
Kiwis love snacks. As a nation, we love to sound off in the comments about niche Kiwi confectionary and fast-food items.
Zavy’s latest research shows how corporate social responsibility can help a cause – and your brand.
Right now, on social, it’s clear that brands are talking more and more about the issues that matter to their organisation and their customers. Whether its…
February. For marketers, it’s the month that goes far too quickly. In between summer holidays, public holidays and quick-fire lockdowns, executing carefully crafted marketing plans seemed…
On New Year’s Eve as Kiwis huddled around their campfires, took in firework displays and made soon to be discarded resolutions there was a sense of…
It might be the most popular Facebook post in New Zealand… ever. When checking Zavy to see the most popular social posts by New Zealand brands…
The big news of October wasn’t related to the commercial brands on the scoreboard at all – but may well have impacted what people were doing…
If there’s one thing Kiwis like doing, its joining in. We love being part of the team of five million and participating together in cultural moments.…
Surprise, surprise, Air NZ remains the king of the Zavy Scoreboard for the first month of this year. This month Mitre 10 takes a stand and…
With 2020 drawing closer every day, its time to look at how our brands are stacking up in the social media sphere. The latest moves show…
With October over, the Rugby World Cup coming to an end and the build-up starting for the Christmas season, it’s time to take a look at…
Flight Centre has taken out the prize for most successful post over the past four weeks, while Air New Zealand continues to maintain its lead on the scoreboard.
In the lead up to Christmas, activity is ramping up and observing the trends on the Zavy Social Scoreboard over the past month, Air New Zealand has maintained its lead.