StopPress Exclusives
SME-focused PrettyGood launches in Australasia
PrettyGood, a brand and media solutions business has launched into the Australaisan market, offering marketing solutions to the SME community.
Pepsi launches new look
Pepsi partners with emerging designer Jackson Cowden to both celebrate its new identity, and the reinvention of classic fashion items, via Special PR.
Contact Energy and Special launch new campaign
Contact Energy and agency partner, Special, have launched the latest iteration of their gold Effie winning ‘It’s good to be home’ brand platform.
‘Claire + Co’ stars in new TBWA\NZ campaign for ANZ
Previous ads have focused on Sameer Sharma’s cricket journey, but ANZ’s new spot features mum Claire’s dressmaking business.
It’s official: Woolworths returns to NZ
To mark the official return of the Woolworths brand to New Zealand today, the supermarket has launched a new campaign: “That Fresh Food Feeling”.
Four Square takes the crown with ‘The Kings Feast’, beating Hellers and a Meadow Fresh campaign featuring Kiwi basketball star Steven Adams.
Ahead of this year’s Axis Speaks event on April 11, StopPress will profile each of the four speakers. Today we feature Fernando Machado.
Steve Cochran, Chief Creative Officer, Saatchi & Saatchi New Zealand, looks at how brands are making the most of their Super Bowl ads.
The summit, which takes place from May 13-15, will feature expert analysis from around 15 keynote speakers, headlined by economist Shamubeel Eaqub.
Revolutionising digital marketing with Pure SEO
Pure SEO’s pursuit of being the best in class led it to collaborate with AI experts Britney Muller and Peter Mangin.
Laughter and language: Inside Giggle Entertainment Network’s success
With over a million weekly viewers, Giggle Entertainment Network’s Co-Founder Jasmine Kiihfuss shares the secret to its success.
Cinema revival spurs advertiser opportunity
Val Morgan’s New Zealand Head of Sales Matt Tremain talks to StopPress on what the revival of cinema means for advertisers.
Radio stays strong as digital options and audiences grow
Following the release of the S2 GfK Commercial Radio Ratings last week, we caught up with Alistair Jamison, RBA CEO to discuss the results.
Why are agencies running away from Generative AI?
Antony Young, Co-Founder of The Media Lab, shares his thoughts on why the ad and marketing industry should embrace Generative AI.
Why Twitter’s rebrand to X is a mistake
Rupert Price, Chief Strategy Officer of DDB Group Aotearoa, delves into the controversy surrounding Twitter’s rebranding to ‘X’.
What’s behind Out of Homes strongest H1 revenue results to date
CEO of OOHMAA, Natasha O’Connor, examines what’s behind the consistent growth of the Out of Home channel.
Make it louder: Unpacking current design trends
If design is a reflection of our times, what do current design trends say about us now? True shares some insight into what looks say about a brand.