NZME powers up vaccine roll-out with company-wide campaign
New Zealand Media and Entertainment has launched a multi-platform campaign across all of its media brands to promote the Covid-19 vaccine roll-out.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
The Yumpire serves up record sales for Pizza Hut
Having launched in mid-April, The Yumpire has posted impressive numbers for Pizza Hut from the get-go; smashing single day and weekly sales records.
The Grove teams up with Big Communications
Big Communications’ TVC for boutique retirement village The Grove Orewa looks at retirement village living through the uncomplicated eyes of a child.
HRV melts hearts with new OOH campaign
Harvey the dog, much-loved brand icon of home ventilation market leaders HRV – has been popping up on billboards all over Auckland city.
Latest LENS Technology report reveals true level of traffic movement
Latest figures by LENS reveal OOH audience numbers virtually snapped back to pre-lockdown levels as the majority of NZ headed into L2 restrictions.
Māori Cultural Advisor hired by Warner Bros
Warner Bros. International Television Production New Zealand has announced Godfrey Rudolph will be taking on the new role of Māori Cultural Advisor.
Clemenger Group leads the pack as Effie Awards finalists are announced
The first round of judging for the 2021 Effie Awards in association with TVNZ is completed and finalists have been announced.
Dame Valerie Adams to feature in film by Eight
Hot off the heels of her fifth Olympic games and bronze medal win, Dame Valerie Adams is to feature in an honest and revealing film.
Marketing Association announces new online series
The New Zealand Marketing Association (MA) has announced a new online series for Kiwi marketers called Marketing Disrupted.
Are Media rebrands Ovato Retail Distribution to Are Direct
Are Media has announced the rebranding of Ovato Retail Distribution (ORD) to Are Direct across Australia and New Zealand.
Rangitikei and dentsu, helping Kiwis ‘Make it Great’
More consumers are choosing free range chicken – but after the ethical box is ticked, there’s very little loyalty to free-range brands themselves.
The Eggplant returns via Motion Sickness
NZ’s favourite vegetable-based drama-crime-comedy-online-web-series is back with a new one-off special episode, this time tackling misinformation.
Digital transformation at the forefront of new industry event
New Zealand tourism has announced a new annual event dedicated to digital transformation for marketers, with the launch of Destination: Digital.
NZ Geographic tips the scales at 390,000 readers
It’s been a rollercoaster year for magazines, but latest results show some have thrived in an environment that has readers returning to trusted news.
Musicians join MediaWorks’ vaccination campaign
A number of well known musicians across the country are putting their face to MediaWorks’ vaccination tally campaign.
Jacinda Ardern calls on Kiwi creatives to help with the vaccine rollout
On Tuesday, PM Jacinda Ardern announced that Government and Auckland community health services would be rolling out a vaccine bus service from Thursday.
Out-of-Home specialist agency Billie launches
NZ’s first Out-of-Home specialist agency, Billie, has launched and offers a full suite of services to clients who want to advertise across OOH media.
Templeton Group appoints Republik
Republik has been appointed by Templeton Group to lead brand strategy, creative development and all media planning & placement, effective immediately.
Artemis appoints Rainger and Rolfe
Rainger and Rolfe has been chosen by Artemis as its agency partner to help bring to life a centuries-old and extraordinary brand story.
OOHMAA releases traffic report for August/September 2021
The Out of Home Media Association Aotearoa has released its latest traffic report reflecting changes in traffic during August/September level changes.
ReachMedia to distribute NZME Community Newspapers across the country
ReachMedia has been selected as the nationwide distribution partner for New Zealand Media and Entertainment’s 15 community newspapers.
oOh! and Auckland Transport unite for Maori Language Week
Auckland Transport and oOh!media have united to bring a slice of Te Reo Māori to the streets of Tāmaki Makaurau in light of Māori Language Week.
JAZZ apple launches first global marketing campaign
T&G Global is rolling out the JAZZ apple brand’s first global marketing push with an innovative campaign created with Lachlan McPherson and Friends.
Perceptive research shows this lockdown is significantly worse for business owners and execs
Perceptive’s latest COVID-19 Tracker Survey shows more than half of New Zealanders believe COVID-19 is having a negative impact on businesses.
Kiwis turn to magazines in pandemic
New research shows Kiwis have turned to magazines during the pandemic, subscribing in greater numbers and spending longer with their favourite titles.
NZ Herald readership growth hits new records
Kiwis are seeking the New Zealand Herald’s journalism in growing numbers, with the latest COVID crisis expected to boost readership numbers even more.
Marketing Association takes DM Awards in new direction
New Zealand Marketing Association has announced that the NZ Direct Marketing Awards will no longer be run in its existing format in 2021/2022.
Stuff’s getting real with new ad campaign
To demonstrate the deep connection it has with New Zealanders, Stuff has launched a new B2B advertising campaign.
Red Bull appoints Hearts & Science
Hearts & Science has announced its strategic alignment with Red Bull in New Zealand.
Kiwi appointed to global BBDO Creative Board for first time
Brigid Alkema has been named the first-ever female Kiwi to be appointed to the global BBDO Creative Board, restating NZ’s place in the creative world.
BCG2 and Property Brokers team up
Indy agency BCG2 is now working with Property Brokers, a hugely successful real estate business with 850+ staff throughout provincial New Zealand.
2021 Pressies: Call for entries
The Pressies is now in its fourth year and if 2021 has taught us anything, it’s the profound effect social media & PR has in and around our community.
NZME partners with Christchurch City Council
The Christchurch City Council (CCC) has chosen NZME as its media partner to support the hugely popular SummerTimes event series.
PEOPLE OF INFLUENCE signs a raft of new names
Local talent management agency PEOPLE OF INFLUENCE has announced five new names to its books, welcoming actors, gold medal Olympians and a radio host.
The Face Place unveils new campaign
Leading cosmedicine clinic The Face Place has launched a new marketing campaign, ‘We Break Stigmas’, including a new website by Powerhouse.
RUN creates ‘full circle’ campaign for Ako Mātātupu
Māori-owned creative agency RUN has launched a campaign for Ako Mātātupu (Teach First NZ), which runs for eight weeks across digital, radio and print.