Comms Council Foundations of Advertising and Media Course signs off for 2024
The 37 participants from agencies in Auckland, Wellington, and Christchurch worked in groups throughout the course, delivering assignments on a range of industry topics.
Get the latest direct to your inbox twice a week. Sign up today. 
Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Auckland Football Club teams up with NZME
The exclusive partnership will provide the new club with the opportunity to reach NZME’s combined radio, digital and print audience of 3.6 million Kiwis.
TrailLite celebrates miles of memories with Quantum Jump
The luxury motorhome and caravan manufacturer has partnered with Quantum Jump, Conductor and Sneakers Media to celebrate its 70 years in business.
Lion and PHD partner up
Lion NZ has appointed PHD as its new media agency partner to shape its media strategy, planning and buying for its key drink brands.
House of Travel flies to top of Kantar’s Customer Leadership Index
Delivering personalised service and making customers feels valued is the key to House of Travel’s success in Kantar’s latest Cusomer Leadership ranking.
Industry leaders to headline media for marketers event
The Marketing Club is set to host Unlocking Media for Marketers, an event taking place on September 19, at MediaWorks in Auckland.
Newstalk ZB announces new line up for arvo show
NZME has announced its new line up for Newstalk ZB’s Afternoons programme, which sees Matt…
Nescafe, Kindness Collective aim to create meaningful connections with Kiwis
Nescafe has announced a new partnership with the Kindness Collective that will see the brand’s classic coffee distributed in food boxes across Aotearoa.
Tickets for Haka world record attempt drop to $10 for Māori Language Week
To celebrate Te Wiki o te Reo Māori, tickets for the Guinness World Record title attempt for the world’s largest haka are $10 this week
One NZ embarks on new partnership with FCB
One NZ has appointed FCB Aotearoa as their Agency of Record following the successful launch…
AI fuels Green Cross Health’s Big Beauty Week, by FCB/Six
Kiwi healthcare provider Green Cross Health has launched “Big Beauty Week” across Life Pharmacy, offering a range of experiences for customers.
Special, Tiger Crystal Ultra launches new campaign to help Kiwi music thrive
In a move to help New Zealand’s music scene thrive, Tiger Crystal Ultra has launched a new initiative, Venue Veterans, via Special PR.
Go Media celebrates its growth: 120 billboards and new locations
Out-of-home advertising company Go Media is celebrating a milestone: its digital billboard network now has 120 sites, reaching 1.8m Kiwis every two weeks.
Celebrating 10 years of The Spinoff
From humble beginnings squatting in another’s office to an award-winning media outlet with more than 30 journalists nationwide, The Spinoff is turning 10.
Shine for a Cure lights up the Sky Tower in the fight against blood cancer
Leukaemia and Blood Cancer New Zealand is lighting up the Sky Tower to mark the inaugural ‘Shine for a Cure’ lantern ceremony and raise crucial funds.
TRB expands into the digital audio market
TRB has announced changes to strengthen its position in audio media planning across Aotearoa, representing the growing digital audio market.
NZME’s new sales division to increase outcomes for more clients
New Zealand Media and Entertainment has launched a new sales division and the promotion of Greg McCrea to the role of Commercial Director.
Round the Bays comes to Ōtautahi Christchurch
Stuff Group is adding Ōtautahi Christchurch to its iconic Southern Cross Round the Bays fun…
FirstCape launches new brand identity with Thinkerbell Aotearoa
New Zealand’s newest and largest wealth management entity, FirstCape, has launched its new brand identity via creative agency partner Thinkerbell Aotearoa.
VMO launches retail media network: VMO Shop
VMO has announced the launch of its retail media network, VMO Shop, with plans to deliver more than 50 shopping centres across New Zealand.
JCDecaux official OOH partner for Eden Park
JCDecaux is now the official out-of-home partner for Eden Park, New Zealand’s national stadium and home of the All Blacks.
Lumo launches Lens Live for real-time analysis
Lumo has released Lens Live, a new development from its proprietary digital-out-of-home (DOOH) audience measurement platform.
oOh!media NZ expands Street Furniture network
oOh!media New Zealand has announced further expansion of its Street Furniture network, introducing 14 new bus shelter sites to the Taranaki region.
Details of Paddy Gower’s new gig revealed
Just three weeks since a news alert told Aotearoa that Paddy Gower has a new job with Stuff, a further alert has now revealed what he’ll actually be doing.
Significant upgrade for oOh!media NZ’s Smart Reach
oOh!media New Zealand has announced a significant upgrade to its Smart Reach platform, allowing advertisers to target campaigns toward specific audiences.
How to win more Lions: tips from the Cannes Jury
The marketing and advertising industry came together this week to celebrate wins and learn how to win more, hearing from the Kiwi jurors at Cannes 2024.
Wake up to the Squirrel Effect
Financial services provider Squirrel is challenging Kiwis to wake up from their money slumber and reach their financial goals faster with its new campaign.
Hummingbird launches latest brew: Little Things Matter
Aotearoa’s leading specialty fresh coffee brand*, Hummingbird Coffee, has brewed up an intriguing two-phase “Little Things Matter” campaign.
Hype & Dexter’s make-over for Unicef
Knowing “every dollar and every minute” makes a difference, charity Unicef has upgraded its tech so it can meet its aim of supporting children in the Pacific.
NZME media sponsor for 2024 NZ Tourism Awards
Demonstrating its ongoing support of the country’s tourism and travel sector, NZME is proud to be the exclusive media sponsor of the 2024 New Zealand Tourism Awards.
Nielsen data cements Stuff as number one in print and digital
Stuff Group’s metropolitan mastheads have seen quarter-on-quarter audience growth with the company in number one position in print and digital.
A new era for Kathmandu
Kathmandu’s new evergreen brand campaign – Come find us. We’re out there – is an exploration of the transformative power of nature.
TUX jingle returns for brand’s 70th birthday
To celebrate seven decades of keeping our dogs fueled and ready for action, TUX has brought back its iconic advertising jingle from the 90s.
MBM, Stuff, Mediaworks bring BetterBriefs to Aotearoa
Kiwi media agency MBM, supported by Stuff and Mediaworks, have partnered with the independent global advisory and training business BetterBriefs.
Auto Trader rebrands with humorous new campaign
Forty years since the first Auto Trader magazine was published, the Kiwi business, now online only, has re-branded and re-launched with a new campaign.
Announcing… the winners of the YouTube NZ Marketing Awards 2024
On September 4, the marketing industry of Aotearoa gathered at Auckland’s Spark Arena to celebrate their teammates and colleagues in the 2024 YouTube NZ Marketing Awards.