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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Let the games begin at Wild Estate
Purpose-led creative agency Crave Global has worked with winery Wild Estate to reinvigorate their brand as the ultimate adult’s playground on Waiheke.
Darkhorse teams up with GPJ for Binance Blockchain Week
Kiwi agency Darkhorse is teaming up with fellow Project agency GPJ to unveil Binance Blockchain Week Dubai 2024 this week.
Around the World: Netflix, Kamala Harris and screentime
This week in Around the World we look at Netflix’s subscriber jump, the super PAC throwing millions behind Kamala Harris and reducing screen time.
Not Another and Voyage campaign aims to help young Kiwis Love Better
Christchurch-based creative and digital agencies Not Another and Voyage have launched the Ministry of Social Development’s Love Better campaign website.
Volkswagen New Zealand’s new campaign a love letter to customers
Volkswagen New Zealand and DDB Aotearoa have launched their newest campaign, YourVW, as a love letter to VW drivers everywhere.
Aon launches ocean-focused sponsorship programme
Global professional services firm Aon plc has launched a national sponsorship program in Aotearoa, dedicated to driving positive connections to te moana.
Product promo from krunch with punch
Canon New Zealand, with agency partner krunch have used the medium as the message in a very
convincing way for their latest sales promotion.
Grimace welcomed to NZ with national roadie
In a new campaign to herald the arrival of the Grimace Shake, McDonald’s and DDB are heading out on a Kiwi road-trip.
Puhoi Valley’s ‘really nice cheese’ takes centre stage in new campaign
DDB Aoteroa and Puhoi Valley are showing cheese-lovers why their Specialty Cheese is ‘nicer’ in the new ‘Crafted to be nicer’ campaign.
Woman’s Day celebrates 35th birthday
Are Media is thrilled to announce the 35th birthday issue of Woman’s Day, celebrating over three decades of inspiring women across New Zealand.
2025 IHAC Awards now open for entries across ANZ
The In-House Agency Council (IHAC) has opened entries for the 2025 IHAC Awards, celebrating the best of in-house creative work across Australia and New Zealand.
OOHMAA announces the Q3 winners of The Speccies
And the winners are… The OOHMAA team is excited to unveil the Q3 winners of ‘The Speccies’ – celebrating the best in Aotearoa’s out of home advertising.
And the winner is… Best advert of the past 50 years announced
The NZ Marketing Association is excited to reveal the results of its “Vogel’s Toast to the Greatest Campaigns of the Last 50 Years” competition.
State of the Industry Report adds transparency and rigour to Ad Net Zero
In August 2023, the Advertising Industry announced their collective response to the climate crisis, with the establishment of Ad Net Zero New Zealand.
Heineken’s Kiwi Player 0.0 champion to travel to Madrid
Checkpoint clocked; Heineken has crowned the country’s first ever Player 0.0 champion, at a tournament hosted in Auckland on October 18.
JCDecaux expands digital network with seven new sites planned
JCDecaux is expanding its digital portrait Smartframe network with seven new sites planned in Q4 2024, growing the total number from 27 to 34
Sky New Zealand and Warner Bros Discovery announce new partnership
Sky New Zealand and Warner Bros Discovery have announced a new partnership expansion that confirms Sky as the home of Max in New Zealand.
Gatorade the official hydration partner of Auckland FC
Suntory Oceania has announced a three-year partnership with Auckland FC, with Gatorade as the ‘Official Hydration Partner’.
Kiwis can’t get enough of America’s Cup action on stuff.co.nz
Kiwis couldn’t enough of the America’s Cup action, flocking to stuff.co.nz over the last two months to catch the live and free coverage.
Pets get to have their say in new petition to ban public sale of fireworks
Animates, Insiders and Hearts & Science has launched a new initiative, giving animal lovers, pet…
Frances Cook and realestate.co.nz partner up
realestate.co.nz has joined forces with Frances Cook for her new podcast ‘Making Cents’, to give Kiwis the latest insights into the property market.
Tip Top’s new Trumpet launches via TikTok filter
Kiwi ice cream brand Tip Top has partnered with TikTok to launch New Zealand’s very first branded filter, the Trumpet Snack Challenge.
Chemistry expands relationship with Edgewell across the Tasman
Advertising agency Chemistry has expanded its relationship with Edgewell Personal Care, winning the social media business for Edgewell’s Australian market.
A more inclusive society is a stronger one: Special’s tool to increase diversity in advertising
Special Group is championing inclusivity in advertising with a new tool: The Inclusive Code, with chapter one focusing on the disabled community.
Federation, Beach Booch say cheers to new partnership
Following a competitive pitch, Federation has been selected by alternative alcohol drinks company Beach Booch as lead creative agency.
NZHF, Motion Sickness challenge Aotearoa to become the best place in the world to have herpes
A new ‘herpes destigmatisation campaign’ aims to change how people in Aotearoa view the virus and raise national pride at the same time.
Latest Nielen ratings show stuff.co.nz is the place to be
The latest Nielsen Online Ratings suggest that the stuff.co.nz audience continues to be larger and more engaged than any other news site in the country.
Pixel Awards recognise best in DOOH
The winners of the fifth Pixel Awards have been announced, showcasing exceptional creativity and innovation in digital out-of-home.
Thompson Spencer, Musashi bring the America’s Cup excitement to Auckland
Musashi Sports Nutrition have teamed up with full-service agency Thompson Spencer for the 37th America’s Cup in Barcelona.
Sam Wallace’s publicity stunts for pool dream
Award-winning creative agency, Crave Global, is once again making a splash with its out-of-the-box approach to capturing public attention.
Bollywood-inspired bus brings Aucklanders together to celebrate Diwali
Kiwis can now ride the route 24 bus through Sandringham to the city centre and celebrate Diwali in all its colour and joy with our Indian community.
Media spaces rescued and recycled to raise funds for Kaibosh
VML has joined forces with Kaibosh, Aotearoa’s first food rescue organisation, to launch the ‘Rescued by Kaibosh’ campaign.
Leadership changes at Accenture Song
Accenture Song has announced the appointment of the two new leaders who will succeed Mark Green, following his appointment as Global CEO of Droga5.
Steven Adams shares secret of how he became more ‘awesome’
Meadow Fresh ambassador and loyal milk-lover Steven Adams is sharing how he became more “awesome” – by drinking a Meadow Fresh Quick Brekkie.
BCFNZ’s new campaign ‘Normal for me’ uses humour to raise awareness
Breasts that play loud music with a built-in wind machine, or that put on a laser show when exposed, or make pop corn – these are all featured in Breast Cancer Foundation NZ’s new awareness campaign.