2025 IHAC Awards now open for entries across ANZ
The In-House Agency Council (IHAC) has opened entries for the 2025 IHAC Awards, celebrating the best of in-house creative work across Australia and New Zealand.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
OOHMAA announces the Q3 winners of The Speccies
And the winners are… The OOHMAA team is excited to unveil the Q3 winners of ‘The Speccies’ – celebrating the best in Aotearoa’s out of home advertising.
And the winner is… Best advert of the past 50 years announced
The NZ Marketing Association is excited to reveal the results of its “Vogel’s Toast to the Greatest Campaigns of the Last 50 Years” competition.
State of the Industry Report adds transparency and rigour to Ad Net Zero
In August 2023, the Advertising Industry announced their collective response to the climate crisis, with the establishment of Ad Net Zero New Zealand.
Heineken’s Kiwi Player 0.0 champion to travel to Madrid
Checkpoint clocked; Heineken has crowned the country’s first ever Player 0.0 champion, at a tournament hosted in Auckland on October 18.
JCDecaux expands digital network with seven new sites planned
JCDecaux is expanding its digital portrait Smartframe network with seven new sites planned in Q4 2024, growing the total number from 27 to 34
Sky New Zealand and Warner Bros Discovery announce new partnership
Sky New Zealand and Warner Bros Discovery have announced a new partnership expansion that confirms Sky as the home of Max in New Zealand.
Gatorade the official hydration partner of Auckland FC
Suntory Oceania has announced a three-year partnership with Auckland FC, with Gatorade as the ‘Official Hydration Partner’.
Kiwis can’t get enough of America’s Cup action on stuff.co.nz
Kiwis couldn’t enough of the America’s Cup action, flocking to stuff.co.nz over the last two months to catch the live and free coverage.
Pets get to have their say in new petition to ban public sale of fireworks
Animates, Insiders and Hearts & Science has launched a new initiative, giving animal lovers, pet…
Frances Cook and realestate.co.nz partner up
realestate.co.nz has joined forces with Frances Cook for her new podcast ‘Making Cents’, to give Kiwis the latest insights into the property market.
Tip Top’s new Trumpet launches via TikTok filter
Kiwi ice cream brand Tip Top has partnered with TikTok to launch New Zealand’s very first branded filter, the Trumpet Snack Challenge.
Chemistry expands relationship with Edgewell across the Tasman
Advertising agency Chemistry has expanded its relationship with Edgewell Personal Care, winning the social media business for Edgewell’s Australian market.
A more inclusive society is a stronger one: Special’s tool to increase diversity in advertising
Special Group is championing inclusivity in advertising with a new tool: The Inclusive Code, with chapter one focusing on the disabled community.
Federation, Beach Booch say cheers to new partnership
Following a competitive pitch, Federation has been selected by alternative alcohol drinks company Beach Booch as lead creative agency.
NZHF, Motion Sickness challenge Aotearoa to become the best place in the world to have herpes
A new ‘herpes destigmatisation campaign’ aims to change how people in Aotearoa view the virus and raise national pride at the same time.
Latest Nielen ratings show stuff.co.nz is the place to be
The latest Nielsen Online Ratings suggest that the stuff.co.nz audience continues to be larger and more engaged than any other news site in the country.
Pixel Awards recognise best in DOOH
The winners of the fifth Pixel Awards have been announced, showcasing exceptional creativity and innovation in digital out-of-home.
Thompson Spencer, Musashi bring the America’s Cup excitement to Auckland
Musashi Sports Nutrition have teamed up with full-service agency Thompson Spencer for the 37th America’s Cup in Barcelona.
Sam Wallace’s publicity stunts for pool dream
Award-winning creative agency, Crave Global, is once again making a splash with its out-of-the-box approach to capturing public attention.
Bollywood-inspired bus brings Aucklanders together to celebrate Diwali
Kiwis can now ride the route 24 bus through Sandringham to the city centre and celebrate Diwali in all its colour and joy with our Indian community.
Media spaces rescued and recycled to raise funds for Kaibosh
VML has joined forces with Kaibosh, Aotearoa’s first food rescue organisation, to launch the ‘Rescued by Kaibosh’ campaign.
Leadership changes at Accenture Song
Accenture Song has announced the appointment of the two new leaders who will succeed Mark Green, following his appointment as Global CEO of Droga5.
Steven Adams shares secret of how he became more ‘awesome’
Meadow Fresh ambassador and loyal milk-lover Steven Adams is sharing how he became more “awesome” – by drinking a Meadow Fresh Quick Brekkie.
BCFNZ’s new campaign ‘Normal for me’ uses humour to raise awareness
Breasts that play loud music with a built-in wind machine, or that put on a laser show when exposed, or make pop corn – these are all featured in Breast Cancer Foundation NZ’s new awareness campaign.
Augusto Group embraces new identity as UFO Rodeo
After nearly two decades of pushing boundaries in advertising and entertainment, the team behind Augusto Group is taking on a new identity: UFO Rodeo.
TVNZ+ Social Stream brings social campaigns to the big screen
Investment in vertical video is on the rise, and TVNZ+’s Social Stream opens the door for social campaigns to take to the biggest screen in the house.
New loyalty programme Cashpoints arrives to fill the FlyBuys gap
A new customer loyalty programme, Cashpoints is offering a real-time, collect and-spend initiative for national retailers.
Thompson Spencer’s Wattyl win a testament to hard work
Thompson Spencer has been appointed as Wattyl’s trans-Tasman full-service agency and will kick-start their partnership by relaunching Wattyl Solagard paint.
Jolt’s audience-led dOOH planning platform is an industry first
JOLT launches industry-first, audience-led out-of-home planning and trading in New Zealand, powered by Spark Intelligence platform.
Around the World: Heinz means scenes
Media expert Antony Young rounds up media news from beyond Aotearoa in a new regular column. We begin with US election coverage, a bad wedding photo and too many texts.
Two new billboards for Lumo on Albany Expressway
Lumo has officially switched on two new digital billboards on Auckland’s Albany Expressway, bringing the number of billboards in its network closer to 70.
Go Media’s train wrap to promote Delivereasy’s grocery service
Kiwi out-of-home advertising company Go Media has set another milestone in Wellington by launching the city’s first full train wrap for Delivereasy.
Learn how to get the most of digital audio with IAB NZ
To provide best practices and ways to drive continued growth in the world of digital audio, the IAB New Zealand Audio Working Group is inviting the industry to its ‘Hit Play’ event next week.
OOHMAA reports continued growth in Q3
The Out of Home Association Aotearoa (OOHMAA) is pleased to announce continued growth in the out-of-home industry for the third quarter of 2024.
Catch the NZers taking the stage at South by Southwest Sydney
South by Southwest Sydney will bring together creatives from the Asia Pacific in an event combining innovation, music, tech, games and culture.