Four major wins for NZME at IAB Awards
New Zealand Media and Entertainment secured four major accolades, including Media Publisher of the Year,…
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
For affordable finds with purpose, think Mercy Hospice
Mercy Hospice has unveiled its refreshed retail brand, For Mercy, as a way to attract a more diverse audience to its nine charitable stores across the Auckland region.
Clemenger BBDO wins L’Oréal account
Clemenger BBDO has been appointed to the L’Oréal Group Agency Village and will take on responsibilities across both brand campaign and social.
Stuff to continue sports coverage with summer motorsport
A new Stuff Group partnership will bring Kiwis live, free and multichannel coverage of the Premier New Zealand Motorsport Championship from November 22.
Toyota Hilux and Saatchi & Saatchi New Zealand introduce the 3.5 tonne headline
Over the last few weeks, some people have spotted an unusual sight on the roads of New Zealand – a Toyota Hilux Hybrid pulling a load on a 3-axle trailer.
TRA uncovers Kiwi’s most-loved ad campaigns
The results are in for New Zealand’s top 10 favourite ads and the winners underscore the long-term impact of consistent, recognisable brand ideas.
Brainchild celebrates double win at Waikato Business Awards
Waikato-based PR and content agency Brainchild celebrated a double win at the 2024 Waikato Chamber of Commerce Business Awards.
This Christmas, give a gift that unleashes theirs, says Spark
This Christmas, Spark is encouraging New Zealanders to ‘give a gift that unleashes theirs’, aiming to show the power of a tech gift and the creative potential it can unleash in the right hands.
Arnott’s Group acquires popular snacking brands
The Arnott’s Group has acquired snacking brands Mother Earth, Flemings and VP brands from Prolife Foods Limited.
Milk wins big at Australasian design awards
Creative branding agency Milk is celebrating recent wins, after receiving the ‘Best in Show’ award at the 2024 Australian Graphic Design Association Awards.
Thompson Spencer celebrate entrepreneurial spirit at EY Awards
The 2024 EY Entrepreneur of the Year winner was announced on the 6th of November during a memorable evening that showcased New Zealand’s entrepreneurial spirit
Ensemble co-founders take back the reins from Stuff
From mid-December, Ensemble will revert back to the ownership of co-founders Zoe Walker Ahwa and Rebecca Wadey.
Stuff records steady audience growth in the last month
Stuff’s online audience has grown again in the last month, with 2.32 million Kiwis turning to the website – over 200,000 more than its nearest competitor.
Agentforce World Tour: The future of AI agents is now
Last week, 1,300 people experienced how AI agents are changing the game for businesses and consumers at Salesforce’s Agentforce World Tour Auckland.
Official Aotearoa Music Charts relaunch with an all-new website via Daylight
Official Aotearoa Music Charts (formerly The Official NZ Charts) has celebrated Aotearoa’s top singles and albums since 1975.
Garnier and MADE THIS team up for OOH experience
Garnier has teamed up with MADE THIS for an innovative OOH campaign running in key locations in Australia and New Zealand.
TBWA\NZ Group launches ANZ’s sponsorship of Auckland FC
The campaign celebrated the launch of a new sports team by rewarding fans who joined ANZ in backing Auckland FC from ‘Day 1’.
Mood of the Sales Leader survey opens
The survey will feature over 500 sales leaders in industries like technology, tourism, manufacturing, professional services, and wholesale trade.
oOh!media expands street furniture network into Whangārei
The new infrastructure has been deployed to meet the increasing needs of micro mobility users in Aotearoa’s northern-most city.
OneRoof and Tella launch new digital home loans portal
The portal means Kiwis can now use the real estate platform to see out their entire property journey from start to finish.
Warner Bros Discovery continues exclusive partnership with SailGP
New Zealanders will be able to witness all of the action on the water, thanks to the renewed partnership between WBD and SailGP
Ooh!media and Shout Media win 15th Battle of the Ad Bands
This year’s theme, The Year of the Soundtrack, challenged agency bands to bring their best movie, TV show, or video game soundtrack covers to life.
Best Foods marks a decade with NZ International Comedy Festival
The New Zealand International Comedy Festival (NZICF) and Best Foods mayonnaise have extended their successful partnership for two more years.
Kiwi nominated for prestigious global PR award
Catherine Arrow is a Life Member and Fellow of PRINZ, Fellow CIPR, Fellow ASEAN PR and a Founding Chartered Public Relations Practitioner.
New World helps Daughter and Dad ‘Find their Wonderful’
Following the ‘Find your wonderful’ platform launch, New World’s Christmas campaign features a heartwarming story of a dad and his daughter.
Good Viking, Pead and PHD help Kindness Collective spread joy this Christmas
The Christmas Joy Store has been running for four years, giving the gift of kindness and the dignity of choice to families in need.
OMG stays number one in RECMA ratings
OMG is 19 points above the next closest competitor and has a score that is equivalent to the next three holding groups’ combined scores
LUMO completes Auckland waterfront digital network with new premium site
Positioned on the corner of Quay Street and The Strand, the south-west facing screen will join two existing digital billboards on Ports of Auckland
PHD takes the win as Adland swings for good at UnLtd: Open
The UnLtd: Open golf tournament, kindly sponsored by oOh!media, saw over 60 people swing and putt for good at the beautiful Akarana Golf Club.
Auckland Design Week appoints Tonic Communications
The Tonic team will help to build greater awareness of the ADW event and support its growth as a landmark event for Aotearoa, New Zealand.
New Zealand scoops global award for ‘country brand’
This prestigious international award recognises outstanding efforts in promoting New Zealand on the world stage.
Westfield celebrates the season with ‘Feels Like Christmas’
Westfield’s new campaign features three nostalgic films that portray real stories from the community about the wonder of Christmas.
Around the World: Trump, Google and break-ups
We look at Donald Trump’s winning formula, a big fine for Google and the vexing issue of who gets to keep the social media account.
Hyper teams up with Lumos for advanced analytics
New partnership lets Hyper provide enhanced insights into audience behaviour, campaign performance, and targeting within its retail network.
JCDecaux brings high-impact static sites to Sylvia Park
JCDecaux will offer two sets of three portrait sites along Carbine Road’s entry and exit routes, reaching thousands of holiday shoppers.
Mercury brings a whole new level of buzz with FCB
Mercury NZ has kicked off a new brand platform – Bring The Buzz – after reappointing FCB Aotearoa as its creative agency.