Industry happenings at MediaWorks Carat New Zealand, Harvey Cameron Group, Rise & Shine PR and Darkhorse NZ.
Industry happenings at MediaWorks Carat New Zealand, Harvey Cameron Group, Rise & Shine PR and Darkhorse NZ.
One man’s struggle for survival at sea has inspired Maritime New Zealand’s latest campaign.
A new out-of-home campaign for Blackmores New Zealand pushes creative boundaries to boost engagement between brands and audiences as oOh!media launches immersive and interactive game, Jandalball.
There’s an old Chinese proverb: “All things are difficult before they are easy”. Chinese Herald owner Lili Wang has turned the difficult task of breaking into the local Chinese market into a much easier proposition.
After three decades of consistent sales and bargains, The Warehouse took the plunge and introduced a new low-price strategy in an effort to stabilise the business model and win back the trust of once-loyal customers. We take a look at this year’s best retail.
PHD Group has rounded out Movember with a record number of moustaches grown, and funds raised, to support awareness for men’s health.
With the knowledge that the fashion industry is a major contributor to environmental waste, menswear brand Barkers has developed a new campaign that sets out the brand’s motivations and values for the future.
Wellington is counting down to Christmas with a digital snow globe for Wellington Regional Economic Development Agency’s (WREDA) annual Wellington Advent Calendar.
Customer intelligence agency Perceptive has announced a planned merger with behavioural science agency Sapien. Both agencies are part of the Clemenger Group.
The finalists for the 2018 NZDM Awards have been announced and with 18 finalists across 11 unique campaigns, it’s Colenso BBDO leading the way.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Earlier this week, an artwork owned by American Express auctioned off for $38,000 with proceeds going to KidsCan. Now, businesses are being encouraged to see if their offices are home to items that could be donated to charity.
An accidental email has a good outcome for this year’s Christmas as Air New Zealand helps naughty kids make it onto Santa’s nice list.
The fourth GfK commercial radio survey has been released today, showing 3.59 million New Zealanders aged 10+ listen to radio each week.
Last night, at Sky City’s Bar Twenty-One, New Zealand’s PR, brand experience, events and social media industry professionals celebrated the best campaigns from the last year at the inaugural PREScom Awards.
The latest short film from Flying Fish director James Solomon captures the existential anguish of the creative industries with a simple and effective metaphor: a hole.
Testicular Cancer New Zeland and FCB have launched the ‘Testimatic’, the world’s first ‘Auto Ball Checker’ – a device that allows men to have their testicles checked for irregularities and lumps without the awkwardness of being face-to-face with a doctor.
DB Export is continuing its mission to save the world by releasing paperless newspaper ads “printed” on radio.
Round of applause to Auckland Transport, Stirling Sports and Air New Zealand.
3.6 million Chinese tourists are expected to visit NZ over the next five years – but seeing the benefits of this tourism boom isn’t as simple as putting an ‘open for business’ sign on the front window.
October was a wonderful month for advertising, but there can only be one winner of the Colmar Brunton Ad Impact Award. For October it went to Kiwi Bacon with their ad ‘Kiwi Bacon – 100% New Zealand Free Farmed.’
Getting folks to spend money on icy peaks and ski fields in summer is no easy task. But, NZSki managed to beat the odds and rise to new heights. We take a look at this year’s best in-house branding.
Stuff has announced its latest media partnership with Bauer Media Group. The partnership will see Stuff publish content from Bauer’s current affair and lifestyle titles.
Shout Media has announced an exclusive street poster contract with Vector Limited.
Sky TV has appointed Martin Stewart as its CEO, following John Fellet’s decision to retire at the end of the year.
Industry happenings at NZME, Māori Television and Curious Film.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Last night New Zealand’s TV stars gathered at Auckland’s Civic Theatre to celebrate the best in show at the Huawei Mate20 New Zealand Television Awards. TVNZ people and programmes won across 14 categories and MediaWorks won across five.
Faced with low brand awareness and consideration, TSB Bank underwent a makeover – refreshing its name and looking to drive new customer growth. We take a look at this year’s best brand transformation.