Browsing: TVNZ

TVNZ

Stories about TVNZ published on StopPress – Aotearoa/New Zealand’s daily news site for the advertising and marketing industry.

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Deadpool 2 takes over TVNZ
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In light of Deadpool 2 currently on screen in cinemas, Hollywood star Ryan Reynolds has lent his world-famous character to Broadcasting Standards spot for TVNZ as part of its latest Deadpool 2 campaign in collaboration between 20th Century Fox, TVNZ and MediaCom.

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TVNZ-NZ Marketing Awards 2018: introducing the new (and improved) categories
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Just as the marketing industry is changing, so too are the TVNZ-NZ Marketing Awards. The Sector awards, which recognise the best-in-breed marketing within specific industry categories, remain unchanged, but we have added two new Excellence awards – Best In-House Marketing and Long-Term Agency Partnership – and changed some other awards (Best Collaboration, Best Internal Marketing Strategy and Best Purpose-Driven Marketing Strategy) to reflect some of those industry shifts. Think your results stand out? Here’s the thinking behind the changes and what the judges are looking for.

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Survivor New Zealand ups the ante for season two campaign
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‘There is a Survivor in all of us’ according to TVNZ’s latest campaign for the second season of Survivor NZ, which will start up on Sunday at 7 pm. And after whispers the show may not return after the first season struggled to retain its audience, the new season has been rejigged and is filled with comical controversy.

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Changing channels: a look at the TV landscape following Sky TV and TVNZ’s latest results
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Cord cutting pundits have predicted the death of ye olde television for years. And while few would argue with Merja Myllylahti’s 2017 AUT Journalism, Media and Democracy summary when she said commercial television broadcasting showed signs of distress, the six-month interim reports released by New Zealand television heavyweights TVNZ and Sky TV had some surprises. We check in with the media owners and the media agencies to break down the facts and the figures.

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