News
AI fuels Green Cross Health’s Big Beauty Week, by FCB/Six
Kiwi healthcare provider Green Cross Health has launched “Big Beauty Week” across Life Pharmacy, offering a range of experiences for customers.
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Browsing: FCB
News
FCB celebrates OOHMAA honours
FCB took home two out of the five top honours for this quarter’s OOHMAA Awards for the most impactful out-of-home work, featuring Mercury and Pak’nSave.
Movings & Shakings
FCB welcomes new Creative Services Director
FCB Aotearoa is thrilled to welcome Anna von Trott as Creative Services Director to manage its creative department and integrated creative services.
Movings & Shakings
Lucy Sparks appointed FCB’s business development director
After providing consultation to FCB’s newly formed leadership team in 2023, Lucy Sparks has now permanently joined the team as Business Development Director.
News
PHD and FCB’s quick turnaround for Pak’nSave
When the team at PHD spotted a vacant yellow wall in Auckland’s Karangahape Road, they knew exactly who to call. After a quick chat to their…
Campaigns
FCB, MBM help NZTA tackle motorbike safety
The campaign features experienced riders talking about their crashes, the near-catastrophic results and the lessons they lived to tell.
News
FCB and Pak’n’Save transform Stickman for Auckland Pride
For the second year in a row, PAK’nSAVE’s parent company Foodstuffs got involved with the Auckland Rainbow Parade, this time, with a special guest.
News
NZTA Waka Kotahi and FCB ask Kiwis what their cars are made of
Titled “Your last Line of Defence”, the campaign aims to get New Zealanders questioning vehicle safety and checking their car safety ratings.
Movings & Shakings
FCB/SIX welcomes Peter Gibson as GM: Data & Tech
Gibson’s appointment builds on seven years with Digitas where he headed up Data, Technology and Operations as General Manager
Movings & Shakings
FCB Aotearoa promotes Alan Jones and Angelo An to Creative Directors
Jones and An began working together at FCB back in 2011, before moving to M&C Saatchi London in 2015 where they worked on several high-profile brands.
News
FCB campaign sees Pak’nSave’s Stickman ‘borrow’ ads from other brands
As the low-budget frontman of PAK’n’SAVE, Stickman is always looking for new ways to keep PAK’nSAVE’s advertising costs down.
News
PHD and FCB Aotearoa help Pak’nSave’s Stickman land TVNZ ‘internship’
The agencies have brought to life PAK’n’SAVE Stickman’s dreams of appearing on-screen outside of the ad breaks, by ‘interning’ at TVNZ.
News
Kiwibank appoints FCB/SIX Aotearoa
Taking a lead on Kiwibank’s data-driven customer communications strategy, FCB/SIX will focus on creating innovative, digitally led communications.
Movings & Shakings
Lloyd Thomason welcomed back to agency-land by FCB
FCB Aotearoa has announced a new addition to its strategy team, with Lloyd Thomason joining the agency as a Senior Strategist.
News
RUN and FCB make learning te reo Māori easy with Four Square’s shopping app
It’s Te Wiki o te Reo Māori all year round for Four Square with the Rārangi Kai app, thanks to the collaborative mahi of RUN and FCB Aotearoa.
News
Mercury brightens up August via FCB and The Glue Society
A giant light therapy sculpture is ensuring the sun will shine in two iconic Kiwi towns for all of August – no matter the weather.
News
FCB NZ nabs AWARD 2023 Creative Team of the Year
Alan Jones and Angelo An, of FCB NZ, took out the title of Creative Team of the Year during the 44th AWARD Awards ceremony last night.
StopPress exclusives
FCB’s award-winning campaign influences driver behaviour from within the car
Working with the NZ Police, FCB embarked on a mission to alter drivers’ behaviour and earned five Golds at the 2023 Beacon Awards along the way.
Movings & Shakings
FCB Aotearoa appoints Matt Kingston as Chief Strategy Officer
FCB Aotearoa has announced the appointment of Matt Kingston as Chief Strategy Officer.
News
Pak’nSave and FCB use Stick-tech to help NZ save money and slash food waste
PAK’nSAVE and FCB have teamed up to empower individuals in becoming more resourceful and reducing waste through the innovative Savey Mealmaker.
News
FCB Aotearoa and Waka Kotahi ask ‘Would you rather?’
FCB, in partnership with Waka Kotahi NZ Transport Agency and MBM, has undertaken a redefined perspective on the consequences of drinking and driving.
Awards
A winning formula: FCB NZ’s Grand Prix success factors
Following a big win at the 2023 Axis Awards, we spoke to FCB NZ’s Co-CCO’s Peter Vegas and Leisa Wall to find out how this winning work was created.
News
Four Square makes royal return via FCB
FCB Aotearoa and Four Square have released their ‘King’s Feast’ campaign to crown their recently launched ‘What’ll It Be Today’ platform.
News
FCB, RUN and Electoral Commission raise awareness around changes to Māori Electoral Option
FCB Aotearoa, RUN Aotearoa, and the Electoral Commission have developed a campaign regarding changes to the Māori Electoral Option.
Movings & Shakings
New leadership structure revealed for FCB NZ
FCB NZ has announced a leadership shuffle, appointing Paul Wilson as the CEO of FCB Auckland and Sean Keaney as CEO of FCB Wellington.
News
FCB Aotearoa, MBM and Waka Kotahi launch ‘Through My Eyes’
FCB, in partnership with Waka Kotahi NZ Transport Agency and MBM have launched their first piece of work ‘Through My Eyes’.
Campaigns
Mitre 10 launches next instalment of ‘With you all the way’ via FCB
The next instalment of Mitre 10’s humorous and heart-warming story featuring Pete and Grant, launches today on social and Sunday 13 November on TV.
News
Finalists announced for 2022 IAB NZ Digital Advertising Awards
The finalists for the 2022 IAB New Zealand Digital Advertising Awards have been announced following a record number of entries.
News
Thumbs up for FCB and Four Square at Best Awards
FCB Aotearoa has been recognised at the recent Designers Institute of New Zealand Best Awards, winning two pins for its work on the Four Square brand.
Movings & Shakings
FCB promotes Leisa Wall and Peter Vegas to Co-Chief Creative Officers
FCB New Zealand has announced the promotions of Leisa Wall and Peter Vegas to Co-Chief Creative Officers.