Browsing: Dish

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‘Turbulence isn’t always a bad thing’: How magazine brands are innovating their way through the multimedia age
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As the New Yorker’s editor David Remnick recently said, readers don’t want dumber, cheaper versions of legacy media. So how are magazines embracing new channels, creating new revenue streams, developing new products, working creatively with advertisers and generally showing an elasticity in their view of what media is, all while keeping their souls in tact? Jihee Junn looks at some of the best local examples.

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Food fight: Bauer and Tangible diverge on the paywall path
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With digital revenue still not measuring up to print losses and ad blockers becoming more common in the top-right corners of browsers, media owners increasingly have to reassess how they go about sustaining their online businesses. And over the last few weeks, Tangible Media and Bauer, two of the nation’s biggest magazine publishers, illustrated there’s no concrete rule applicable to doing this, with the pair taking divergent paths as they set out create commercially sustainable online properties.

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Do Good Dating, not swiping: young Auckland trio launch a unique matchmaking site
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Yesterday we looked at Tinder’s disruption of the online dating market, today we look at a new dating site promoting itself as a more respectful alternative to the app. Love our loathe Tinder no one can deny it has a reputation for being a less wholesome form of dating. Rather than being matched through similar interests or the calibre of one’s personality, superficially, it’s based on aesthetics in the form of the user’s best selection of Facebook pictures. Three young innovators are looking to change that, with their own matchmaking creation called Do Good Dating, which would see the mutually interested parties getting to know each other by undertaking community work together. And only three days after its launch, the site already has over 600 sign ups.

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Beervana puts some media thinking into craft beer drinking
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Media folk have long been renowned for their love of a tipple. And, if the StopPress Towers are any gauge, many of them seem to have a penchant for the tasty, interesting and expensive beers emanating from some of the country’s numerous craft breweries. Every year, those two things are combined at Beervana’s Media Brew competition, which sees adventurous beer-loving journalists from around the country paired up with a craft brewer to develop a special, one-off brew. And Dish’s recently departed editor Victoria Wells and Hallertau Brewery took out the title with a NZ Wild Ale with Horopito. Plus: ANZ report suggests potential growth of 300 percent in the next decade for Kiwi craft beer companies as demand ramps up overseas.

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Laugh in the face of mid-year alcohol abstinence, get Dish Drinks tickets
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For a large number of people in this industry, the idea of Dry July is probably a punishment worse than death. So if you’re in that category, then book yourself some tickets to Dish Drinks, where wine writer and bon vivant Yvonne Lorkin will take you on a journey beyond the well-known red wine varieties of Pinot Noir and Merlot to explore a world of fabulous lesser known red wines, such as Malbec, Cabernet Franc and Tempranillo.

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Party in your mouth: Emerson’s and Dish mix fine beer with fine food
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Those in the persuasive arts are well-known for their love of the finer things in life. And there are very few beers finer than Emerson’s or magazines finer than Dish. Thankfully, the two of them are coming together for two very special five course dinners at Edesia in Christchurch and Logan Brown in Wellington and they’re inviting our food-loving, beer-swilling readers to come along.

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Dish has a bun in the oven
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From NZ Life & Leisure’s Insider’s Guides to NZ Rugby World’s First XV, magazine publishers are creating more one-shots and brand extensions than they perhaps needed to in the past. And following on from the success of the 2011 special issue Everyday Dish, which has sold “heaps”, according to Tangible publisher John Baker, the Dish team has sifted a few more ingredients and moulded it into Baking Dish.

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LG and Tangible whip up a very tasty Dish
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As we wrote last week, publishers—and other media owners—are being forced to come up with creative solutions to get brands to sign on the dotted line. This means advertorial and brand-funded content is becoming an increasingly important element of the magazine sector’s revenue and the half magazine, half cookbook called Everyday Dish that’s just been released by Tangible in association with LG is a very good example of that evolution.

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Side Dish for summer
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Sick of banging a collection of mystery meats on the barbie when guests come calling? Tired of ignoring the culinary master within and failing to expand the recipe repertoire? Becoming morbidly obese due to a constant diet of beer and fish ‘n’ chips?