Come in, take a pew, welcome to Export Figures, the first in a series of profiles of talented NZers living overseas and making a crust in the marcomms biz.

Glen Hunwick’s one of those Kiwis who’s been in Melbourne for years but we’ll still claim him as …

YoungGuns International Advertising Awards are now open for entry. So if you’re a creative whippersnapper under 31 years of age who’s produced some work this year, you’re as eligible as a hen night party at the Viaduct.

As well as the usual multitude of ad categories (TV …

Our eco-squeaky friends at Good magazine are producing a handy little book of healthy and ethical products for YOU – the conscious consumer. The A5, 120+ page Good Shopping Handbook will come free with the Dec/Jan issue of the mag and will be on sale throughout 2010 in supermarkets and …

The Mitre 10 ‘Sandpit kids’ ad has been voted by the NZ public as the Best Ad in Fair Go’s annual ad awards. It crunched the competition in the votes it received (view the nominees list here). Its five-year-old stars, Ruben and Benjamin, truly stole the show and won …

Illustration by Cathy Wilcox from businessday.com.au

Kraft Foods has admitted to making a massive mistake when naming its new Vegemite product iSnack2.0. Our previous post reports Kraft defending the name, saying it “was chosen based on its personal call to action, relevance to snacking and clear identification …

Fair Go presents its annual Best and Worst Ads tonight on TV One at 7.30pm. Last year’s awards episode was the 2nd most popular show in 2008, drawing nearly 750,000 viewers (just behind Dancing with the Stars).

As well as the main awards and the Student Ad …

The winner of the Battle of the Bands caption contest is … B!

Mexican-wrestler-wielding-guitar fancy dress penis suit wins judges hearts.

And Suzanne McNamara made us giggle the most with her entry to accompany Rodney Hide’s pic in Headline op missed.

Sharples only comes up to here on me.

You …

Advertising Week in New York last week was the 6th annual gathering of creatives Stateside. The five days were filled with discussions and showcases on what’s making waves across all the advertising mediums. It even had a Battle of the Ad Bands concert. One notable presentation was by Jessica …

Are you a “hungry world-class MD”? Love junk food? You might want to wing it to Sydney to apply for the top position at Bulldozer Inc.

The agency has just won the Kettle Chip account after a four-way pitch. The client was handled by DDB for the past five years …

Nothing like a meteorological phenomenon to pep up your copywriting talents. Stuck in their offices, surrounded by flying red dirt, some agency creatives quickly came up with these print and online ads to make their brands most topical in the face of impending suffocation.

A cuddly retro orange C is the logo behind internet phone company, Conversant. Brewing for a couple of years now, the company’s mission is “to help medium and small business escape the tyranny of the big telecom providers”.

The new website launches Conversant into the sandpit with the big …

Last week, a US federal appeals court heard the case of i4i vs. Microsoft following the August 11 Texas court ruling that ordered Microsoft to pay US$290m to i4i for infringement of i4i’s patent of an XML tag editor.

A simple version of the backstory can be read …

With nearly 50,000 names submitted, including the inventive Wow Chow, Ruddymite and 2ritemite, Kraft Australia has named its new Vegemite spread, wait for it … iSnack2.0. WTF? The winning name came from 27-year-old Dean Robbins, a web designer (no kidding).

Responding to a demand for a spread that did …

Our beloved leader looks a little, well, star struck, meeting the big man. And we don’t mean Obama.

John Key reads the “Top 10 Reasons to Visit New Engla … New Zealand!”