News
Saatchi & Saatchi NZ and Pepperstone challenge traders in new campaign
Saatchi & Saatchi New Zealand and global forex broker Pepperstone want to shake traders out of their apathy with new campaign, ‘Don’t be fine with it’.
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News
Adventurous cat’s voyage to South Korea inspires Kiwibank campaign
Special, OMD and Kiwibank are using real stories as inspiration to show how Kiwibank can help Kiwis be better off with their money.
Movings & Shakings
Indie PR agency Undertow Media welcomes Ash McEnaney
Independent PR agency, Undertow Media, has expanded its team with the appointment of Ash McEnaney as Group Account Director.
Awards
Pak’nSave wins April Kantar Ad Impact Award
Kantar’s April Ad Impact Award goes to Pak’nSave with their latest Stickman instalment ‘No Loyalty Cards’.
News
New name for Stuff’s news bulletin represents its “evolution”
Anticipation is building as it gets closer and closer to the start of Stuff’s 6pm bulletin, especially as its new name and logo has just been revealed.
News
Stuff recognised for digital prowess at Voyager Awards
Stuff has been recognised as New Zealand’s best digital news site at the Voyager Media Awards, building on its position as the nation’s largest news site.
News
Beloved Arnott’s wins most trusted biscuit brand for the second year
Aotearoa has spoken on its favourite biscuits, with Reader’s Digest announcing Arnott’s as New Zealand’s Most Trusted Biscuit Brand for a second year.
News
NZME celebrates power of journalism at Voyager Awards
New Zealand Media and Entertainment is celebrating its haul at the 2024 Voyager Media Awards last Friday, after taking out a number of supreme awards. This…
Campaigns
Meaningful Mahi: Inspiring a new generation of support workers
Kiwis living with disabilities are sharing their stories to inspire more young people to consider disability support work.
News
Popeyes Fried Chicken smashes global record for first day sales
Everyone wants to be first to try the new big thing, and according to Pitchblack and Hearts & Science, the new big thing is Popeyes Fried Chicken.
News
The combined power of radio and outdoor advertising – revealed
Radio and outdoor advertising are more efficient at reaching Kiwis than other channels, particularly when the two mediums are combined.
News
TRA: What do meaningful connections online look like?
Sharing their interests online is helping adults to feel better connected with their peers both virtually and in real-life.
News
Run Aotearoa’s Manaakitanga pencil celebrates indigenous creatives
Run Aotearoa have won a D&AD award for their Manaakitanga Pencil, in the graphic design self-promotion category.
News
Who will take out the top title in Auckland Adland?
Auckland Adland is preparing for battle. Next month, over 100 people from advertising agencies across the region will take to the court to see who reigns supreme in this year’s UnLtd: Dodgeball tournament.
Campaigns
Dying Reviews: the good, bad and ugly
A new thought-provoking campaign about death is aiming to improve the way Kiwis who are dying are treated.
News
Wahs for the win: One NZ Warriors name new Wendy’s burger
It’s not easy being cheesy, but One New Zealand Warriors players weren’t afraid to ham it up for the launch of Wendy’s new Warriors Baconator burger.
News
Special named #1 NZ Agency at One Show 2024
Every year international awards ceremony, The One Show, celebrates the best in the advertising and design business and this year it has crowned Special Group as New Zealand’s Agency of the Year.
Movings & Shakings
Lucy Sparks appointed FCB’s business development director
After providing consultation to FCB’s newly formed leadership team in 2023, Lucy Sparks has now permanently joined the team as Business Development Director.
News
Radio still going strong – 73% of Kiwis tune in weekly
Almost three-quarters of us turn on, tune in and bop out to our favourite station each week, according to the latest RBA Gfk Radio Ratings Survey.
News
Motion Sickness’ new design arm: The Design Office
Advertising agency Motion Sickness has launched a new design arm: The Motion Sickness Design Office, to bring the same creativity to the world of design.
News
Stuff continues true crime spree with podcast for subscribers
Stuff Group is launching The Lost Boy, its first paid subscriber podcast series, building on its true crime reputation that began with Black Hands.
Movings & Shakings
Cartel Media adds a new marketing manager to the team
Cartel Media has introduced the latest addition to its team, Caitlin Kropach, who has taken on the newly created role of Marketing Manager. Kropach will focus…
News
Global award for Motat and Waxeye
The Museum of Transport and Technology’s immersive project produced by creative studio Waxeye, has won a global award at the Museums + Heritage Awards.
News
JCDecaux adds new Smartframe to Dominion Road
JCDecaux New Zealand’s latest addition to the Smartframe network has arrived on Auckland’s Dominion Road, one of the city’s busiest commuter routes.
News
Quantum Jump helps Metro Glass launch new website
Metro Glass, in partnership with Quantum Jump, have launched a brand-new website, marking their commitment to delivering customer centric experiences.
News
Anthem receives global award for Aged Care campaign
Anthem has received a Highly Commended award in the PR Week Global Awards for a campaign with the New Zealand Aged Care Association.
News
PHD and FCB’s quick turnaround for Pak’nSave
When the team at PHD spotted a vacant yellow wall in Auckland’s Karangahape Road, they knew exactly who to call. After a quick chat to their…
News
ZM unveils new AI brand campaign, relaunches late show
ZM has launched a new “Play ZM” brand campaign, using AI creative technology, and announced a new host for the ZM Late Show.
News
Disruption, innovation and staying relevant: Teasers for thought leader’s upcoming NZ talk
Disruption is an inherently negative word, but to thought leader Peter Wilton, it is a business’ key to success and survival.
News
DDB Aotearoa named Agency for the Year for 2024
DDB Group Aotearoa has been named ‘Agency of the Year’ for 2024 at the global Caples Awards announced in the UK on May 16.