The Bay of Plenty is the country’s highest ice cream-licking region per capita, according to Tip Top sales this year. But only a teaspoon more than Nelson/Marlborough/Tasman and Manawatu/Taranaki, in second and third place, respectively.
New Zealand’s scoops in a cone per capita rankings for …
You lucky little music lovers – MySpace is putting on a humdinger of a party for the launch of MySpace Music. It’s for all ages, and it’s free!
Midnight Youth
The line-up features Midnight Youth, The Brunettes, The Naked and Famous, The Family Cactus and The Earlybirds.
The Brunettes …
Three industry leaders have joined Film New Zealand’s board of trustees, who attended their first board meeting in Wellington last Friday. They are:
Gary Little, managing director and founder of Digital Post Limited, New Zealand’s first digital film and television post-production facility which is based in Auckland;
Jos …
Big congrats (or in Kiwispeak “yeah, not bad, mate”) to two NZ agencies who won trophies at the 2009 International Echo Awards, hosted by Jay Leno in San Diego this week. The Echos, run by the US Direct Marketing Association, are like the global version of NZ Marketing Association’s …
Are you a caffeine addict searching for more than latte in life? Gravity Coffee’s new website will bring you together with people you fancy with free coffee at a Gravity Coffee cafe.
The Coffee Cupid will take your details, tailor-make a little movie and then send it to your …
Google is the new principal sponsor of AWARD School, a 16-week course that teaches copywriters and art directors how to create campaign gold.
Google believes in creativity, innovation and providing effective ways to connect with people. Whaddaya know, AWARD School is all about that as well.
Lucy Mckee, general manager …
The print media industry body calls for expressions of interest in tendering for readership measurement.
The Print Media Industry Research Review Group Incorporated (PMIRRG) announced today that it is seeking expressions of interest to participate in the tendering process for the New Zealand Readership measurement (including consumer insights and media …
The Kiwi Marketing magazine was so nasty to those good people at Cadbury. And what’s with that messy eating style?
Why can’t we be more like the Australians — respectful, nice?
November issue
September issue
Rapp has been appointed the direct marketing agency partner for Yellow. This follows two successful strategic projects completed by Rapp for Yellow over the last year.
We knew it was bound to happen, live tweets are now being seen on digital billboards. The first in NZ come from the Yellow Chocolate campaign. They feature the face and tweets of Josh Winger whose mission is to make a chocolate bar that tastes like the colour yellow, using …
This month in California, Amber Duik sued Saatchi & Saatchi for US$10 million for terrorising her as part of a campaign for Toyota.
Duik claims she was harrassed by emails from a man called Sebastian Bowler, who said he was on the run from the police, knew where she lived …
The Paper Plus Group has announced a nationwide investment and refurbishment plan to the tune of $22 million over the next two years. That’s a daily spend of more than $30,000 until December 2011.
All of the company’s 106 stores will be renovated, plus another 20 or …
Got young kids? Chances are you probably browsed one of these websites last week, the most visited sites according to Nielsen. Or perhaps not. Please tell us your recommended sites in the kids and family category.
The top five sites are all packed with advice, child development info, directories and …
Orthopedic gumboots, an elastic chair, a restaurant up a tree, a sheep drencher inspired by a beer bottle, the world’s safest trampoline and a coat stand shaped like a twig were among some of the most colourful high profile winners at the national 2009 BeST Design Awards.
Organised by …
How are US retailers approaching this year’s Christmas season, as consumer spending continues to decline? Holding back stock, broadening or simplifying inventory and lunchtime sales are some of the ways to keep customers engaged.
Read all about it. Consumer-Counsel-The-New-Shopper-19-Oct-09
Just three weeks after launching in New Zealand, iProspect has won the MySpace account.
The business was won without a competitive pitch and will involve search and digital strategy with iProspect and planning and buying through iProspect’s sister agency, Carat.
MySpace was looking for a like-minded progressive digital media …
If you’ve got a product for facilitating customer relationship management that gets results, the big hurdle is to get global distribution. ActionStep, a leading New Zealand Software as a Service (SaaS) provider, has signed an agreement with UK-based Deskforce to deliver ActionStep’s CRM+ hosted solution to its 20 …
She knows a heck of a lot about newspapers and radio, now recently retired Joan Withers is stepping into the director’s boardroom at TVNZ. She replaces Phillip Melchior whose term recently expired.
Withers was chief executive of Fairfax Media from 2005 to June this year, when she retired from …
New Zealand’s largest search marketing agency, First Rate, has announced some new appointments and promotions. With offices in Auckland, Sydney and Melbourne, it is the fastest growing online direct response agency in Australasia.
Former chief operating officer Kevin Francis has been promoted to chief executive officer. His opinion piece …
The questions that matter posed by The Media Counsel this week: Why are ‘Alpha Daughters’ key contacts for healthcare services? Which regional paper goes 3D this week?
Starburst, snowflake, asterisk, abstract wires? Your guess is as good as ours in describing Telecom’s new logo, designed by Designworks.
“What we are saying here to people is that this is all about you. It is literally whatever you want it to be. This is about self-expression,” says Telecom …
Who for: Woodstock Bourbon and ColaWhy we like it: Wolf West is well cast for woody jokes – wicked bro.
Best night this week was Monday 12: ONE News had 632,800 viewers and 513,790 for 3 News.
The first publication from Cannes Lions reports on the most awarded countries in this year’s advertising festival, plus data gathered from the festival in the past ten years.
This year New Zealand won 21 Lions, making it the 11th top country in the world. Australia came in fourth, with …
Congratulations to Jane Jamieson and Leisa Wall from DraftFCB for winning the September Art of the Envelope direct mail competition with their entry ‘Daylight Robbery’ Bond & Bond. Candida, New Zealand Post and Kinetic 121 award each monthly winner with a $1,000 Westfield voucher. And Brodie Lawry from MintFCB was …
The surprise success in movieland this week is a bloody scary little thriller called Paranormal Activity. Shot over one weekend at the cost of NZ$20,000, the film is currently number four at the US box office. It made about NZ$10m last weekend – shamon!
How did it get …
They know boy racers are into Beemers and babes, so NZ Auto Salon has put both on the cover of its first issue. The November issue goes on sale from 27 October.
The Australian magazine started in 2002 and is the fastest-growing men’s title in the market. Adrenalin Publishing …
New Zealand sporting venues are struggling to fill stadiums in a fiercely competitive ticketing market, says a new Nielsen/BrandAdvantage study of the New Zealand events and ticketing market.
In the last five years, increased rugby fixtures and netball competitions, coupled with new facilities such as Vector Arena and a …
Stephen King fans are frothing at the mouth to find extracts of his new book, Under the Dome, scattered all over the worldwide web. Launched by Hodder and Stoughton, it’s probably the biggest game of literary hide and seek ever seen.
The epic novel features more than 100 characters …
It’s time to spruce up and package your internet presence into winning applications for the 14th Webby Awards. The awards are an internationally respected symbol of success in the digital medium. Last year’s awards received nearly 10,000 entries from over 60 countries worldwide. There are more than …