
Dads are quite hard to buy presents for. And marriage equality is now officially legal in this country, so technically it’s possible for dad to be a woman. But this is taking things a bit far.
Dads are quite hard to buy presents for. And marriage equality is now officially legal in this country, so technically it’s possible for dad to be a woman. But this is taking things a bit far.
If you’ve just watched a video of Japan being flattened by a tsunami, you may not feel it’s the best time to book a flight over.
As the ‘100% Pure’ brand, meticulously built by Hobbit labour, begins to erode, I find myself asking the question – is it now time for the geeks to inherit Middle Earth? If we must align our country’s brand with an export industry, would not IT be a smarter choice?
We’re pretty sure there won’t be enough pixels in the world until we can distinguish our faces when the Earth is photographed from space. That said, Getty Images is offering some remarkable Giga-pixel and 360-degree images of some of the world’s biggest news events.
TVNZ has released its first report on the impact on advertisers of viewers ‘timeshifting’ television, and the results are surprisingly positive.
If you regularly plan events as part of your job, you probably need some kind of portable system for keeping track of everything. That’s where Super Planner comes in–it’s designed to help you keep track of attendees, catering, pricing, and everything else.
In case you haven’t noticed, New Zealand is a pretty photogenic place. And Getty Images has compiled its top-selling images of this beautiful country, as downloaded by the locals.
Bradley Cooper sums up this great new Nike ad from Wieden + Kennedy perfectly with his second last line.
People do strange things for money. We’ve seen the auctioning of penile ad space by a Hamiltonian chap, people selling space on their bodies for branded tattoos and a weird name changes to corporate entities. For a moment, Maria Sharapova fooled the world into thinking she was joining that club of money-hungry sell-outs by saying she would legally change her name to Sugarpova, the name of her sweets brand, for the duration of the US Open.
When TVNZ nabbed the rights to Home and Away from MediaWorks early last month, it had to find a way to let people know that Alf Stewart’s stalwart old mug would be switching channels.
Vodafone and Sky TV have renewed an agreement that allows Vodafone to resell Sky services, and for the telecommunications company to distribute Sky through its SuperNet broadband network.
One StopPress reader will win a double pass to the California Design art exhibition, which is currently being held at the Auckland Art Gallery. If you’d like to go but don’t want to take your chances, StopPress readers will also get a $5 discount on tickets.
Absolut has a reputation for adding chutzpah to its brand through its various art projects, Frucor’s H2GO went down the designer route earlier this year and spruced up its bottles and French water brand Perrier is also getting in on the act with limited edition bottles inspired by pop artist Andy Warhol hitting the shelves as part of the brand’s 150th anniversary celebrations.
Online sports broadcast service Premier League Pass streamed its first games on 17 August, and there have been one or two teething problems. No big deal, says chief executive Tim Martin.
We know you thought you were sick of Grumpy Cat, but apparently the frowning feline is still doing TV interviews. In this clip from Australia’s Today show, host Karl Stefanovic can’t cope with Grumpy Cat’s reaction to his line of questioning.
Got 12 seconds? Then you’ve got time to check out a time lapse of Nespresso’s new billboard, printed and installed by Boston Digital.
If you’ve ever been self-conscious about your dress, don’t worry: you could be traipsing around New Zealand carrying an 18kg backpack that looks like an alien invention.
Soon after brother and sister pair Libby and Ben Crawford won the first instalment of The Block NZ, they opened their own eponymous creative agency, Libby & Ben. So how’s that working out for them?
There are beer bottles shaped like reptiles, luxury kayaks, compact campervans and state-of-the-art paintball guns among the finalists of this year’s Best Design Awards.
Not long after one seemingly solid agency-client partnership came to an end when 2degrees shifted from TBWA\ to Special, another seemingly solid agency-client partnership is also up in the air, with Volkswagen putting its business up for pitch. Plus: Hyundai’s recent move.
Now that same-sex marriage is legal in New Zealand, and the licenses have been signed, we round up the companies chasing that sweet pink money.
In the first instalment of a new series, AJ Park patent specialists Anton Blijlevens and Mike Biagio catalogue some of the world’s most notable recent—and protected—inventions.
Here at StopPress we’re a fan of F-words. We mean fun, fantastic and fabulous, of course!
Fox Sports’ Jay Onrait takes a novel approach to promoting a Colts vs. Giants American football game.
TVNZ will launch its OnDemand app for Samsung Galaxy devices on Friday 23 August.
Lion’s entry-level craft beer brand, Crafty Beggars, has launched a new ‘billboard takeover’ ad campaign.
The residents of StopPress towers are huge fans of both dad dancing and awkward high fives. And NZ Lotteries and DDB have made all our dreams come true by combining these two wonderful things into one ad in an effort to drive sales of Lotto tickets for Fathers Day.
Hard-nosed sales messages are a hallmark of retail advertising. But the best brands try to tell a story as well and Rebel Sport has invested significantly in its brand advertising over the past few years. Judging by its impressive results, that strategy is working well and the combo approach has continued with the launch of its new brand platform, which aims to show that no-one gets sport like Rebel Sport by revealing intriguing facts about individual sports.
Matt Westerman, resident digital engagement specialist at Ubiquity, looks at some of the burgeoning digital trends overseas and how they might impact on email marketing strategies in New Zealand.