Whittaker’s has unveiled a new Destinations range in a star-studded video featuring Nigella Lawson and comedians turned chocolate enthusiasts Stephen Fry, Joanna Lumley and Bill Bailey.
Nigel Douglas has left Mediacom to take on the CEO role at OMD recently vacated by Kath Watson.
Last week news broke of Labour’s appointment of Moss Group to manage its election campaign and now, the first work of the partnership has come to light with a number of similarities to that of the Labor Party across the ditch.
Go Media has announced it will be rolling out its first five digital billboards across Wellington, Hamilton, Tauranga, Palmerston North and Otaki.
The suspense is over as we continue our run down of the 2017 Hot List and our winners for Hottest Digital Media Brand—The Spinoff—and Hottest Digital Creator—Harkanwal Singh.
A flat tyre, an energy bill or an empty fridge would normally be met by a frustrated groan. However, in a new spot, AA Smartfuel sees the bright side in all these annoying instances.
Last week, Australasian beverage manufacturer Frucor announced a name change to Frucor Suntory, marking the extent of the relationship it holds with parent company Suntory Beverage and Food Limited. We chat to group chief executive Jonathan Moss about bringing the two companies together and their evolution over the past eight years.
In the wake of Roger Federer’s eighth Wimbledon title win, Nike has named him the king of the court in a new ‘RO8ER’ video.
A teacher who taught in a war zone, an environmental activist who put her body in harm’s way and an unlikely speaker of Te Reo come together in a heartwarming spot that serves to showcase that being a New Zealander has less to do with the way we look and far more to do with who we are.
Branded Snapchat lenses are becoming an increasingly popular marketing tool and now, Bacardi is breaking new ground with the idea by creating a music video out of users’ videos.
FCB’s Simon Sievert takes a look at what makes an experience powerful enough for people to seek it out again.
With Amazon reviews offering insight into what real people think about products, many have again predicted the death of the idea of brands. But Simon Bird argues the Grim Reaper can stop sharpening his scythe for now.
The suspense is over as we continue our run down of the 2017 Hot List, celebrating our winners for News Anchor, Production Company and Social Presence.
This week, it was reported that the New Zealand Labour Party had appointed Australian agency Moss Group to manage its election campaign. This move would be controversial enough in its own right but adding further complexity is the fact that the agency recently created a political ad slammed across the ditch for being ‘racist’ and ‘xenophobic’.
Sit down on the couch and you’re likely to have a smartphone, a laptop or a tablet within reach if they aren’t already in your hand. It doesn’t sound good for the bigger TV screen across the other side of the room but as TVNZ’s latest Forecast study shows, that’s not necessarily the case. We talk to group insight manager Kathryn Mitchell about how the TV still generates the most attention and how advertisers can make the most of it.
In the wake of another strong survey result for NZME, we talk to head of agency markets Matt Headland about what it’s doing to narrow the gap separating its audience from that of MediaWorks.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
A new global campaign shot by Flying Fish to promote the new BMW 1 series features some of the City of Sails’ most iconic sights.
Meat & Livestock Australia (MLA) wants you to stop undermining “the greatest meat on earth” in its latest campaign via Sydney-based agency The Monkeys.
Nike Australia has taken a fresh approach to its ‘Just Do It’ slogan, in a series of videos showing athletes going to extreme measures to make their workouts extra challenging.
Ever since news broke that Many Minds had won a weighty chunk of project work for V Energy, the industry has been curious as to what the creative shop would deliver. After two months, the wait has finally ended with the release of Many Minds’ first work for the client. But things haven’t exactly gone according to plan.
The suspense is over as we run down the results of our 2017 Hot List where we direct our attention now to the best of the best from the silver screen.
RNZ has joined the radio survey party this week and in a similar showing to the previous results, RNZ National sits in second place for audience reach and the top spot for talkback radio.
Independent mobile ad tech company Big Mobile has announced its acquisition of Made Media, a New Zealand mobile display advertising business.
Industry happenings at DDB, 99, Republik and Barnes Catmur & Friends Dentsu.
The suspense is over as we run down the results of our 2017 Hot List, and today, we celebrate the winners for Radio Brand and Show: Mai FM and ZM’s Fletch, Vaughan & Megan.
The suspense is over as we run down the results of our 2017 Hot List, starting off with the winners for Magazine and Editor: Bauer’s Paperboy and The Spinoff’s Duncan Greive.
Ipsos takes a look at what your reaction times are telling your favourite brands.
Air New Zealand has continued its elaborate safety video tradition with a new four-minute spot that features actors Katie Holmes and Cuba Gooding Jr. But when it comes to the clip’s whimsical surrealism, has the airline ripped off a music video by Coldplay?
