
Industry happenings at Kantar New Zealand, Imagic Creative and NZME.
Industry happenings at Kantar New Zealand, Imagic Creative and NZME.
Alina Godfrey is returning to New Zealand after five years overseas to take up the role of group business director, Saatchi & Saatchi has announced.
Sanitarium’s new out-of-home campaign uses bold colours and hands popping out of holes to remind Kiwis about their breakfast cereals.
PHD Group has announced the appointment of Nick Scott as strategic partnerships director, and the promotion of PHD group business director Helen Brown to group investment director.
Over the weekend news broke of an Australian Federal election result that took everyone on both sides of the Tasman by suprise. Australian Prime Minister Scott Morrison retained his position with a “stunning” election victory that shocked everyone, including the pollsters. How did no one see this coming? How did the prediction polls get it so wrong? These are questions being asked by many, and no one seems to have the answers. Except for Zavy.
MediaWork’s FY 2018 results are out and with a net loss after tax of $5.5 million, the company is showing signs of moving towards profitability.
Facebook’s role in the Christchurch terror attacks, and Mark Zuckerberg’s placid response, brought with it widespread condemnation. Now the social media giant has finally responded to the public scrutiny by banning users from live streaming if they “violate our most serious policies” and invested $7.5 million in research to improve video analysis technology. Idealog asked local social media experts whether the world’s most powerful company could have done more to prevent social media hate crimes.
With an April full of public holidays and potential long weekends, the month was a big and busy month for advertising. But Countdown’s own-brand campaign surpassed the competition to be named the Colmar Brunton Ad Impact Award winner for April.
Following judging by 38 senior public relations and communications practitioners, the Public Relations Institute of New Zealand (PRINZ) has announced 25 finalists for the 2019 awards.
Rainger & Rolfe managing partner takes a look at how to get marketers around the board table, and why it’s so important that they’re there.
Auckland agency Amplifier has been in the design and marketing game for 17 years. We caught up with director Sean O’Brien on the challenges they’ve overcome in order to stay on top of a rapidly evolving industry.
A round of applause to ANZ, Queenstown Airport Corporation, Genesis and Pet Refuge.
Australian charity product organisation Thankyou has launched its latest Kiwi campaign, combining that fact that 100 percent of its profit goes towards helping end global poverty with its use of perfume-grade botanical oils in its products.
Everything is energy according to a new campaign for Genesis by Shine, that gives the intangible idea of energy a tangible definition.
Queenstown Airport Corporation – which manages both Queenstown and Wanaka Airports – has launched a new brand showcase with Shotover Media called ‘Why Do We Fly?’.
On Friday night, New Zealand’s journalists gathered to celebrate the industry’s best across print and online at the Voyager Media Awards, in a showcase of how journalism has transformed over the years.
It was FCB Media’s night last night at the 2019 Commercial Communications Council Beacon Awards, when the agency took home gold after gold in front of a sell-out crowd of New Zealand’s media personalities.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Ben Rose, general manager of newspapers at Stuff, looks at the importance of quality journalism and the role print plays in bringing that to life.
Graham Medcalf takes a look at the week that was, covering changing consumer expectations, the push for personalisation, and the evolution of bricks and mortar.
To celebrate turning 30, Instant Kiwi has launched a new brand campaign highlighting the unique ways real New Zealanders have played the games in the last three decades.
Aliesha Staples, a pioneer of virtual and augmented reality, has been appointed TVNZ’s inaugural future director.
As a benchmark for impeccably designed packaging of consumer products, The Dieline Awards this year saw creative agency Onfire walk away with recognition for fantastic design for their retail products. We spoke with Matt Grantham, creative director at Onfire Design, about the importance of a strong visual brand in the retail product sector.
Facebook is tightening its rules around live-streaming in direct response to the Christchurch terror attack.
ANZ is following the supply chain of honey in a new ‘Bee to Bee’ campaign by TBWA, to demonstrate how businesses connect and contribute to each other’s success.
Extra Gum and Colenso BBDO have released a new campaign that utilises a voice assistant-based-conversation tool designed to build confidence.
NZME’s move to put a paywall on NZHerald.co.nz has been labelled “bold” and “brave”. In the wake of its implementation, we talk to premium content editor Miriyana Alexander about how it came into play and what it means for readers and advertisers.
StopPress sits down with Flying Fish’s managing director and executive producer James Moore and executive producer Samantha Attenborough to chat about technology, the exciting year ahead and moving into the long-format realm.
In October 2018, former FCB managing director Rufus Chuter and former OMD chief digital officer Kris Hadley announced they were launching a new strategy, technology and media management agency, Together. In the time since they’ve focussed on establishing their agency while operating on a simple philosophy: creating a great work environment, to attract great people, to produce great work. Chuter and Hadley fill us in on how they’re running their agency with the future in mind.