articles tagged 'FCB'

Ads of the Week: 22 August

  • TVC of the Week
  • August 22, 2017
  • StopPress Team
Ads of the Week: 22 August

Spark, Vodafone, Kiwibank, Banqer and Arnott's show us how it's done.

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Vodafone warns not to rely on luck in pursuit of success

  • Advertising
  • August 18, 2017
  • StopPress Team
Vodafone warns not to rely on luck in pursuit of success

Vodafone is helping New Zealanders be business ready in a new 'Fortune favours the ready' campaign via FCB.

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Ads of the Week: 8 August

  • TVC of the Week
  • August 8, 2017
  • StopPress Team
Ads of the Week: 8 August

This week Haier, Les Mills and Mercury show us how it's done.

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topics
Story IQ
Story IQ
Story IQ is a brand story consultancy. We help brands uncover the hidden, untold stories ...
Up-and-Comers
Up-and-Comers
We give the mic to the industry's future leaders to hear their thoughts on media, ...
Insight Creative
Insight Creative
Insight Creative specialises in shaping business stories out the core insights that often lie under ...
The Stoppies 2018
The Stoppies 2018
In February (Valentine's Day to be exact), StopPress gathered the industry for an evening of ...
Follow The Money
Follow The Money
Follow the money. It’s an axiom that journalists have believed in for years and a ...
Regional Rundown
Regional Rundown
StopPress takes a trip down the country to see who the audiences and agencies are ...
Beyond the Page 2018
Beyond the Page 2018
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Beneath the Surface
Beneath the Surface
In this series, brought to you by Microsoft, we talk to a conceptual photographer, illustrator ...
20/20 (tele)vision
20/20 (tele)vision
Media consumption is changing. But by how much?
The Hot List
The Hot List
Our rundown of the hottest shows, brands and creators in New Zealand media. 1. magazine ...
Cannes Lions 2017
Cannes Lions 2017
All the winners, the shortlists and the drama from this year's edition of advertising biggest ...
Merger Mania
Merger Mania
All our stories on the nation's two failed mergers in one place
Bauer Beyond the Page
Bauer Beyond the Page
When it comes to creating branded content, there are few better in the Kiwi market ...
The Indies
The Indies
Over the course of this series of articles, we look at how always-nimble indy agencies ...
AdRoll on automation
AdRoll on automation
Marketing automation is tipped to eventually become the only way advertising is traded in the ...
Game Changers
Game Changers
It’s all about PEOPLE. Join us as we discuss global insights, ideas and innovations from ...
TVNZ-NZ Marketing Awards 2015
TVNZ-NZ Marketing Awards 2015
Celebrating all the winners of the 2015 TVNZ-NZ Marketing Awards.
Future Tense
Future Tense
In a new series, StopPress talks to a range of newsmakers currently trying to shine ...
Beyond the Page
Beyond the Page
In conjunction with the MPA, the Beyond the Page series shows how some of the ...
Up Country
Up Country
In conjunction with News Works, the Up Country series talks with some of New Zealand's ...
Sounding off
Sounding off
As part of a content partnership with MediaWorks, we've asked a few of the company's ...
StopPress Podcasts
StopPress Podcasts
We sit down for a chat with industry leaders to find out what they're up ...

Memorable experiences need a bit of friction

  • Voices
  • July 17, 2017
  • Simon Sievert
Memorable experiences need a bit of friction

FCB's Simon Sievert takes a look at what makes an experience powerful enough for people to seek it out again.

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Cannes 2017: Colenso BBDO picks up New Zealand's first gold for Fonterra 'Milk Slams'

  • Awards
  • June 19, 2017
  • StopPress Team
Cannes 2017: Colenso BBDO picks up New Zealand's first gold for Fonterra 'Milk Slams'

With Cannes kicking off over the weekend, New Zealand agencies are set to fill their suitcases with Lions – and already celebrating is Colenso BBDO, which has scored a Gold Lion in Cannes Health and Wellness category for its Fonterra ‘Milk Slams’ campaign.

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voices

Social scoreboard

Zavy and StopPress have worked together to create a scoreboard that compares how the top 25 traditional media advertising spenders in New Zealand have performed on social media over the past 30 days, updated in real time.

Inspiration or outright theft? The meaning of originality in adland

  • Advertising
  • May 16, 2017
  • Damien Venuto
Inspiration or outright theft? The meaning of originality in adland

Over the past few weeks, TVNZ Blacksand has received a few slaps on account of the similarity of its work to other campaigns. We look at the fuss and whether originality still counts for anything in adland.

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Park like a dick? Prepare to be 'dicketed'

  • Product
  • May 2, 2017
  • StopPress Team
Park like a dick? Prepare to be 'dicketed'

Fed up with the depressingly low quality of parking on our streets, two FCB creatives have launched their own form of flesh coloured justice.

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Cannes Young Lions 2017: DDB and FCB creatives heading to the Riviera in June

  • Awards
  • May 2, 2017
  • StopPress Team
Cannes Young Lions 2017: DDB and FCB creatives heading to the Riviera in June

Two teams of young local creatives will be jetting off to Cannes Lions Festival of Creativity to represent New Zealand in the next round of the Young Lions competition after Val Morgan New Zealand announced the winners of its National Young Lions competition at an awards show last week.

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D&AD 2017: Allbirds, DDB and The Sweet Shop among local winners

  • Awards
  • April 28, 2017
  • StopPress Team
D&AD 2017: Allbirds, DDB and The Sweet Shop among local winners

Last night in London, local agencies showed off their talent at the D&AD Awards to win 12 pencils, including five Graphite Pencils and seven Wood.

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Rising to the challenge: Testicular Cancer New Zealand asks Kiwis to cover the country in penises

  • Advertising
  • April 10, 2017
  • StopPress Team
Rising to the challenge: Testicular Cancer New Zealand asks Kiwis to cover the country in penises

Kiwi men have been going balls out across the country this month, and the uncouth behaviour is set to continue as it’s all part of Testicular Cancer New Zealand’s campaign, via FCB, to mark Testicular Awareness Month.

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Local brands suspend advertising on YouTube

  • Advertising
  • April 7, 2017
  • StopPress Team
Local brands suspend advertising on YouTube

As YouTube's brand safety concerns continue to come to light, Holden, Vodafone and Tourism New Zealand have suspended advertising on the video-sharing website, with MediaWorks and FCB weighing in on the debate.

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Ads of the Week: 28 March

  • TVC of the Week
  • March 28, 2017
  • StopPress Team
Ads of the Week: 28 March

TSB Bank, New Zealand Fire Service and Hyundai show us how it's done.

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From apathy to empathy: The thinking behind NZ Fire Service’s virtual reality evacuation—UPDATED

  • Virtual Reality
  • March 23, 2017
  • Jihee Junn
From apathy to empathy: The thinking behind NZ Fire Service’s virtual reality evacuation—UPDATED

While most VR games ask users to lose themselves in the experience, FCB’s latest creation for NZ Fire Service makes doing so a life or death situation. We talk to FCB’s Matt Barnes, lead creative for the Escape My House project on how the technology's immersive realism can help change behaviour for good.

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Axis 2017: Colenso BBDO, FCB and DDB set to battle for the trophies

  • Awards
  • February 22, 2017
  • StopPress Team
Axis 2017: Colenso BBDO, FCB and DDB set to battle for the trophies

CAANZ has released the finalists for the upcoming Axis Awards, and it's shaping up to be Colenso BBDO’s night as it makes the list 94 times, followed by FCB Advertising and DDB Group both with 43 entries and Ogilvy & Mather behind with 42.

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Full circle: Emily Isle returns to FCB to take up general manager of digital media role

  • Marketing
  • February 21, 2017
  • Jihee Junn
Full circle: Emily Isle returns to FCB to take up general manager of digital media role

When Emily Isle first joined FCB New Zealand back in the mid-2000s, she was the only digital media professional there. Almost a decade after leaving for New York, she returns to the country as its new general manager of digital marketing, finding herself in a whole new digital environment.

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