Fresh biscuits from The Media Counsel: Is the TiVo and Telecom tango an exclusive dance? Can Twitter get into the black? Who is NZ’s Donald Trump? Aussies clamp down on greenwashing. Read the pdf MediaMonitor 21-September-0The hunt is on for NZ's Donald Trump for The Apprentice Kiwi-style …
The 2009 Art of the Envelope Awards September finalists are:
The Lantern MailerClient: HSBCAgency: JWTCreative: Mike Ramsay
Daylight RobberyClient: Bond and BondAgency: Draft FCBCreatives: Jane Jamieson and Leisa Wall
Koru Mountain ViewClient: Air New ZealandAgency: Trio Group / Aim ProximityCreative: Andrea Cummerfield …
Calling all budding writers and creatives keen to make an investment for their career – applications are open for the Australasian Writers and Art Directors Association (AWARD) Copy Academy.
Learn the nuances for writing for all types of media. Hone your skills for creating the perfect headline. Impress the hell out …
Too long for a woop but too good not to include on StopPress, this six-minute ad for Johnnie Walker whisky featuring Robert Carlyle is an impressive piece of filmmaking.
Some points to spout off at dinner parties: The agency is Bartle Bogle Hegarty (BBH) London. The film was …
In case you haven’t heard, The Topp Twins: Untouchable Girls has won the Cadillac People’s Choice Award for Best Documentary at the Toronto International Film Festival (TIFF).
The TIFF description reads:In this elegantly compiled work – part biopic, part concept film, part comedy – [director] Leanne Pooley provides a …
Tourism New Zealand Chairman Greg Muir announced today the appointment of Kevin Bowler as its new CEO.
Mr Bowler has extensive marketing and business leadership experience spanning fast moving consumer goods, technology and media brands in New Zealand and overseas.
He is currently CEO for start-up Yahoo!Xtra, a JV …
Attention HR managers: ever wonder how much actual work you’re getting out of your employees? If computers rule your life, your production output is constantly hampered by distractions. See it large here and spend a few more minutes not doing whatever is it you’re paid to do.
Google has released DoubleClick Ad Exchange, a new advertising service aimed at improving online display ads.
Like many of us in the online media business, Google has been concerned about the ineffectiveness of online display advertising, especially the declining value of banner, skyscraper and rectangle spaces.
When was …
Psychological research never looked so cute. Our friends at Idealog alerted us to this re-enactment of the infamous marshmallow test that was first done in the late 1960s.
To test self-discipline and delay gratification, four-year-olds were put in room alone with one marshmallow. They were told they could …
Fast food, fizzy water and IT continue to dominate the global brands list, compiled by Interbrand.Coca-Cola has taken out the top spot for the 10th year in a row, the 123 year-old company weighing in with just under US$69 billion in brand equity, up three percent from last …
A huddle of industry bodies met yesterday to discuss TVNZ’s provocative ‘review’ of its advertising commission structure.
Representatives from the Marketing Association, CAANZ and ANZA gathered together in Auckland to form a coordinated response to TVNZ.
While no TVNZ documents were tabled, StopPress understands CAANZ president David Walden relayed …
The TiVo deal is a biggie for Telecom and TVNZ/Hybrid. But are the two big boys bullying customers into buying boxes for their own boon? We put some questions to Richard Betts, technology expert and Tone magazine contributor; and to Michael Carney, media supremo at The Media Counsel.
Why …
The top spending clients of the past week. Veeeery interesting.
Last week’s ads here.
TV3, 17 September 2009
Arnotts Vita-Weat crackers The Warehouse, 4 days of deals Powerball jackpot Roses chocolates Ruapehu ski season Burger King, The Outlaw AXA Insurance Pit Stop Pineo Cleen TV One, 17 …
The much-attended, much-admired TED conferences in California have spawned a local baby: TEDx, to be held in Auckland October 1.
The youth-orientated event is being organised by Kiwi TED delegate , Richard Hollingum of The Department of Doing.
“As well as talks from eight extraordinary people there’ll be inspirational interludes …
Three top Australian telecommunications companies have promised to be more truthful in their advertising. What a novel idea.
In an effort to stamp out dubious and misleading claims in the telco industry, Telstra, Vodafone and Optus have assured the Australian Competition and Consumer Commission (ACCC) that they will improve their …
This little marketing teaser looks promising for Air NZ Fashion Week, which starts Monday 21 September.
Not rugby, racing and beer, but babes, Beemers and, er, more babes. That’s according to the stats on MSN’s new NZ Men page.
Launched two weeks ago, the site has notched up 273,779 page views (PVs) and more than 18,000 unique browsers. The most popular slide …
ecostore has won the Large Business Trailblazer award and named the Sustainable Business of the Year for the northern region in the Sustainable Business Network Awards held this week.
This follows the results of the Creo/Perceptive Corporate Trust Survey in July, in which ecostore was viewed as the top …
Congrats to the little Kiwi that could – Instant Kiwi scratchies turn 20 years old this month. Interbrand has been the design company responsible for all the Instant Kiwi designs since the very first scratchie in 1989. Two new IKs have been released to celebrate the birthday – a collector’s edition …
Wednesday’s love-in for Samsung at Zambesi’s new Newmarket store, was indeed full of luvvies. StopPress felt right overdressed in a warm spring coat and woolly socks.
The affair was to welcome the arrival of Samsung’s Ultra Touch phone and help raise funds for Youthline, through the auction …
Have you seen TV3’s Friday night comedy panel show 7 Days yet? Funniest thing since Melody Rules. No seriously, it’s good.
Based on the BBC show Have I Got News For You, 7 Days pits two teams of comedians against each other to summarise the last week of …
Telecom and Hybrid TV, the exclusive licensee of TiVo products in NZ and Australia, have struck a mighty deal – but only for Telecom broadband customers.
From November they can download all the movies and shows they want from the TiVo media device without paying more for their monthly data allowance …
Will you be one of only 40 people that will attend a value-for-money event organized by our friends at IAB (Interactive Advertising Bureau) NZ? The not-for-profit organization is holding a seminar in Wellington called ‘Online Strategies that will Rock your CEO’. Sounds funky. Three industry experts will explain how to …
The Media Counsel reports on Mintel’s analysis of global consumer behaviour. We may be trading down and keeping it simple, but some luxury goods we can’t live without.
Consumer-Counsel-Global-Trends
Home ventilation company HRV is the new sponsor of New Zealand’s Twenty20 cricket tournament. The three-year deal also heralds a new name for the competition – the HRV Cup.
Next year’s HRV Cup matches take place from January 2 to 31. With money, high profile and increased media coverage …
Are you one of those sad sacks that has a Facebook profile but no friends to talk to? Now Aussie advertising and promotions company uSocial.net is selling friends for Facebook users.
Building a fan base has never been easier – you can buy packages of up to 5,000 or …
Entries are now open for the NZ Marketing Association’s RSVP and Nexus Awards.
The RSVP Awards recognise excellence and innovation in marketing campaigns that stimulate conversation, ask for a response or prompt some deeper brand involvement that leads to a sale or other measurable change in behaviour.
Nexus Awards …
What has 10 video editing suites, offers services in 3-D animation, audio production, print management, photography and artwork/photo retouching and is open 16 hours a day? It’s RedWorks, the new state-of-the-art production facility created by Ogilvy NZ.
Executive director Paul Manning (formerly in charge of OgilvyMetro) and general …
The Coca-Cola ‘Heist’ ad won the best primetime commercial Emmy at the Academy of Television Arts and Sciences’ Creative Arts Awards ceremony in Los Angeles on Saturday.
It was line produced by Flying Fish in Auckland for Psyop animation studio in Los Angeles. The agency was Wieden + Kennedy …
NZ rags did good at the 2009 Pacific Area Newspaper Publishers’ Association Awards (PANPA) held in Sydney last week.
Fairfax Media is licking its chops after the choice morsels it received. The Timaru Herald won the display advertising and the classified categories for newspapers with a circulation up to 25 …