We wonder if someone who hangs out in gyms too much dreamed up this video for Gillette that puts training moves to music. In any case the experiment for the company’s Clear Gel deodorant created a catchy number.

Kiwis are getting their own version of a 24 hour online event designed to whip shoppers into a frenzy, modelled on a day that kicked off in the US in 2005. The organisers are targetting a Kiwi-sized proportion of the sales results a similiar day achieved on debut in Australia despite that site crashing under the weight of web traffic.

Vodafone is carrying on its tradition of releasing apps designed to help more Kiwis use technology – this time it’s one for senior smartphone newbies.

We’ve seen a few companies turn their back on traditional staff recruitment lately, and now Aussie tech firm Big Commerce has done the same thing, in an even geekier way. In its search for engineers, it put posters up in Sydney with tear off strips traditionally reserved for phone numbers, But instead of a phone number there was a complex code candidates had to crack.

Samsung’s Smartwatch is among a raft of new timepiece tech to hit the market of late, but it’s not the only clever watch to be celebrated in popular culture. Samsung is celebrating its place in history with a new video, A Long Time Coming.

GE’s resource maximising machines are the star of a new USS Enterprise Crew – the cast of a BBDO New York campaign for GE.

Kiwi internet users continue to fuel the growth of global heavyweight websites like Google and Facebook and homegrown successes like Trade Me. Horizon Research’s latest numbers show Google is the country’s most used website.

Chapel Bar and Bistro is risking more religious ire with two new executions in its Seven Years of Almighty Nights campaign. The series kicked off last year to celebrate the bar’s seventh birthday and showed Jesus and Mary in compromising poses after a hard night.

How do you give a show that’s been running for 25 seasons some extra life? You get a director like Guillermo del Toro on board and set him loose on the couch gag. Plus: some other guest-directed couch gags.

Celebrity news anchor Ron Burgundy, aka actor Will Ferrell, has made his screen comeback in a new series of spots for the Dodge Durango. It’s classic Burgundy as the vehicles features are explained – it comfortably fits two turkey sandwiches, or 70 packs of gum and a glovebox that “goes on for inches”.

Vice has gained a reputation as an arbiter of cool, with its gonzo reporting, its humorous and fiercely sarcastic opinion pieces and its focus on bacchanalian excess. Plenty of brands looking to ride on these youthful, alternative coat-tails are employing their services through native advertising and branded content. And its stories have also inspired a brilliant fake Twitter account @Vice_Is_Hip.

It appears no cats were harmed in the making of Vodafone and DraftFCB’s new TVC celebrating the launch of the telco’s new TV service Red Home, pitched as a reason for Kiwis to switch to fibre.

Telecom will launch its 4G network in Auckland, Wellington and Christchurch on 12 November for prepaid and plan customers. The telco is offering free 4G SIMs until the end of January next year and asking customers to visit its website to pre-register for the upgrade and check whether their phone is compatible.

The latest radio survey results have just been released, so we’ve decided to republish an edited version of Lynda Brendish’s story on New Zealand’s radio scene that originally featured in the July/August edition of NZ Marketing.

Jane Sweeney plans a combination of board seats and executive positions having closed the door on her nine year career at the top of PR firm Porter Novelli. Offshore stints could also be on the cards, but she wants to stay based in New Zealand.