Tracta pillions with Suzuki Motorcycles & ATV
Napier-based agribusiness agency Tracta has been awarded Suzuki’s Motorcycle & ATV business
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Genesis Energy launches new platform via Bastion Shine
Genesis has launched a new creative platform to help engage New Zealanders with their business and brand strategy.
Boring Oat Milk launch first commercial via OK Studio
Directed by Blake Dunlop of OK Studio, the film makes a tongue-in-cheek return to the roots of bad product advertising, inspired by 80s commercials.
Purpose-driven: JOLT launches 100 percent Digital Out-of-Home network
New Zealand’s first free electric vehicle charging network, JOLT, has today launched a 100 percent Digital Out-of-Home network.
Last chance to enter the 2022 TVNZ-NZ Marketing Awards
If you haven’t yet submitted your entries for the 2022 TVNZ-NZ Marketing Awards, now’s your last chance. The entry deadline is today at 5pm!
Matariki is launched with new campaign via Mahi Tahi
To launch the new public holiday, creative agency Mahi Tahi have used the theme of togetherness to ensure all Kiwis are able to join the celebration.
MTF Finance launches new brand platform via Chemistry featuring comedian and actor Josh Thomson
Helping MTF Finance relaunch its dealer products and enter the personal loans market, Chemistry introduces Josh Thomson, AKA Guardian Guy.
A fairer future for the next generation of Kiwis
All babies born on June 1, 2022 have the chance to jumpstart their savings with a share of $222,000, as part of a 2degrees merger with Vocus NZ.
McDonald’s and DDB Aotearoa celebrate family togetherness
McDonald’s is celebrating family togetherness with a touching ad by DDB Aotearoa that shines a light on the special family relationships.
Land Rover and Sir John Kirwan Foundation partner up via Special PR and Together
Land Rover has unveiled a new charitable partnership with the Sir John Kirwan Foundation, announcing a nationwide mental health drive.
Air New Zealand & Are Media announce extension to Kia Ora partnership
Air New Zealand & Are Media announced a multi-year extension to the Kia Ora publishing partnership today, building on the almost 20-year relationship.
Proximity helps Mix&Match launch into the Australian market
Preparing for a world of travel again, Proximity NZ has created a new brand identity for online travel agents, Mix&Match as they launch in Australia.
Gravitate partners with Designworks and Transformative in web expression of new Stuff brand for advertisers
Alongside the reveal of the new Stuff brand identity, the new Stuff Advertising website went live on May 30 via a partnership with Gravitate.
GLOBOX announces expansion into Auckland
GLOBOX Digital Billboards is expanding out of Hamilton and Paeroa to see nine digital billboards light up New Zealand’s largest city.
MetroEXP & Barker’s of Geraldine launch new creative to solve lunchbox dilemma
Inspired by the forgotten fruits of Kiwi kids lunchboxes and demand for convenience, Barker’s of Geraldine via MetroEXP has launched its new range.
Nick McFarlane and Sir John Kirwan to release iconic 1987 Rugby World Cup try digital artwork
All Black great Sir John Kirwan & Proximity’s Director of Design, Nick McFarlane have released an exclusive digital artwork inspired by his RWC try.
Motion Designers Guild of Aotearoa launched by two industry veterans
Two industry veterans, united by a slack group and a desire to bring together talented creatives, have launched a new guild.
EightyOne launches YY Nation to the world with the help of photographer Dana Scruggs
YY Nation is a New Zealand start-up causing all sorts of waves in the US. Partnering with EightyOne, the brand has been built from scratch.
MediaWorks launches two new digital out-of-home sites in Wellington
MediaWorks has had two new DOOH sites go live in central Wellington. The sites take the number of new digital screens in NZ to 12 for the year.
Otis joins the Twin Agencies brand stable
New Zealand oat milk maker Otis has inked a deal with FMCG sales agency Twin Agencies for its New Zealand sales and merchandising from today.
Stuff goes bold with new brand via Designworks
Stuff has revealed a new brand identity to reflect the future direction of the company, grounded in the idea of ‘Follow No One’.
TBWA\NZ and ANZ help Kiwis plan to ride off into the sunset
A new chapter of the successful ANZ ‘We do How’ platform continues the story of Ravi, Claire and their two children Sameer and Tara via TBWA.
TVNZ partners with MediaWorks to give SMEs access to bundled advertising opportunities
TVNZ has joined forces with MediaWorks to offer the SME market greater access to its digital advertising inventory.
Tribal/DDB Group awarded prestigious Black Pencil at D&AD
Tribal/DDB Group Aotearoa had a stellar result at the D&AD awards in London this week, taking home NZ’s second ever Black Pencil for Samsung iTest.
Waka Kotahi joins as a partner on the Locky Dock Network
Waka Kotahi NZ Transport Agency is the latest Locky Dock Network partner, joining well known New Zealand brands Mercury and Southern Cross.
Energi and Lishy create heart-warming ‘CruelNeedsKind’ campaign for Cystic Fibrosis Awareness Month
For CF Awareness Month in May, Energi and global heavyweight creative Andy Lish developed a new platform for Cystic Fibrosis NZ, CruelNeedsKind.
Sport New Zealand and EightyOneX launch physical activity campaign
Sport New Zealand and EightyOneX have launched a physical activity campaign to encourage the nation to get moving again post-Covid.
Perceptive roll out Voice of Customer programme for Salt
Working in partnership with Perceptive, Salt has introduced a Voice of Customer programme using Perceptive’s customer experience management platform.
Discovery launches new partnerships brand, Knack
Warner Bros. Discovery ANZ has launched partnerships brand Knack, for clients seeking strategy, integration, sponsorship and creative services.
Dentsu Aotearoa sets ambitious net zero target
dentsu has taken a big step towards net zero, after working with its CXM business Davanti to implement a framework for measuring its carbon impact.
Dosh and The Edge to deliver largest ever listener experience promotion
Dosh, New Zealand’s first mobile wallet, has partnered with MediaWorks to deliver The Edge $50k Flatmate With Dosh.
Win a place on the Master of Advertising Effectiveness July Programme
The Master of Advertising Effectiveness is now taking New Zealand and Australian applicants for its next online programme, beginning Monday, July 4.
Vistar Media grows DOOH marketplace with new ANZ partnerships
Vistar Media has announced a significant expansion in the number of screens and potential reach in Australia and New Zealand.
TVNZ’s LEGO® Masters NZ takes over central Auckland with gigantic special build
oOh! Studio is transforming the streets of Auckland into a bricktastic wonderland for the month of May to help promote ‘LEGO® Masters NZ’ on TVNZ.
Entertainment industry experts form new creative representation agency
Mike Minogue, Naomi Ferry and Tim Foley have launched Frank Management, a new creative talent agency in Aotearoa.
Shortland Street celebrates 30 years alongside Kiwi businesses
New Zealand’s longest running soap kicked off its 30th birthday celebrations last night with ‘The Big Shorty Shout Out’ airing on TVNZ 2.