Local startup launches token-based image library
Wellington startup Excio has launched an innovative token-based model for stock images that benefits both the end-user and the photographers.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Go Media teams up with Repco Rally New Zealand
This week marked 100 days until the return of the FIA World Rally Championship to Auckland and Go Media as OOH partner for Repco Rally New Zealand.
FCB and MBM appointed to deliver Waka Kotahi road safety advertising programme
Waka Kotahi NZ Transport Agency has announced the appointment of FCB NZ as their strategic creative agency and MBM as their strategic media agency.
MediaWorks joins Calibre
MediaWorks has joined JCDecaux and oOh!media as a shareholder in audience measurement platform Calibre.
MediaWorks marks Matariki with DOOH campaign
The campaign features three different pieces of billboard creative which speak to how people can embrace and celebrate Matariki.
Special brings home New Zealand’s first award at Cannes Lions 2022
Special has brought home New Zealand’s first Cannes Lion 2022 award – a Gold Lion in the Health and Wellness category.
Dentsu unifies global creative offering with launch of Dentsu Creative
As part of the creation of a global full-service creative agency, Dentsu has announced the launch of Dentsu Creative in Australia and New Zealand.
Vodafone New Zealand launches The Smart Network with campaign by DDB
To launch Vodafone’s upgraded mobile & broadband network, The Smart Network, DDB’s latest campaign tackles the theory that time is relative.
Yahoo Academy comes to a close with pitch-off for Whitelion
Yahoo’s talent building programme Yahoo Academy has wrapped after two days, concluding with a pitch-off for Whitelion.
Christchurch hosts successful Pride In Print Awards
Te Pae Christchurch Convention Centre played host to the premier event on the print industry calendar on Friday night.
Daylight Creative and Translate Digital join forces
A new era for marketing and technology is dawning as Daylight Creative and Translate Digital merge to form a new studio – known simply as Daylight.
NZ shines at Effie Awards with 13 finalists
Thirteen New Zealand finalists have been selected in the 2022 Effie Asia Pacific Awards for their standout campaigns.
Agencies FCB and UM New Zealand select Seedooh for Automated Verification
FCB and UM New Zealand have partnered with Seedooh for the verification of Out of Home campaigns.
Prime Video’s OOH campaign blasts onto the streets
Prime Video’s TV series The Boys is breaking the fourth wall with a creative installation from IPG’s Rufus, Billie Media & Phantom Billstickers.
Go Media launches new brandmark and website via Harvey Cameron
Go Media has launched a modernised brandmark and new website. This coincides with their celebration tonight of surpassing 70 digital screens.
New Zealand Rugby and EightyOneX ask Aotearoa to get behind the Black Ferns
New Zealand Rugby (NZR) has launched a new Black Ferns brand building campaign via EightyOneX.
TVNZ announces new multi-year content deal with Sony Pictures Television
TVNZ and Sony Pictures Television have announced an extensive, multi-year deal for the distribution of international features and premium series.
Lush win for Eleven PR
Eleven PR NZ has been appointed as agency of record for international beauty brand Lush, following a competitive pitch.
PR Partners expands client portfolio
PR Partners is speeding into its second year in business announcing new client German car brand Opel, along with some other well-known local brands.
Victoria University of Wellington and Launchsight bring ‘the new intelligence’ to Auckland
And with help from strategic branding agency Launchsight, Kāpuhipuhi Wellington Uni-Professional is now launching courses in Auckland.
PHD and DRUM NZ to launch ‘The world’s toughest activewear’ by Canterbury New Zealand
PHD Media NZ and DRUM NZ are all set to bring upcoming brand campaign ‘The World’s Toughest Activewear’ by Canterbury of New Zealand to life.
Z campaign song tops NZ charts
Rob Ruha’s catchy waiata, created for Z’s ‘Moving with the Times’from Saatchi & Saatchi, has made it to number one on the NZ Music Charts.
Whittaker’s launches new campaign honouring its history
Whittaker’s has unveiled a new brand campaign featuring Kiwi actor Karl Urban, reflecting its family-owned, New Zealand-made values.
Launch of TVNZ+ signals new era for platform
TVNZ has launched a new streaming brand to better reflect its digital offerings and bring Kiwis more viewing choices.
2022 Beacon Awards winners announced
The industry’s finest media thinkers came together last night to shine a light on outstanding achievements at the 2022 Beacon Awards.
Anthem wins Boutique PR Consultancy at PR Awards Asia 2022
Independent communications and marketing agency Anthem has been named Boutique PR Consultancy of the Year in the PR Awards Asia 2022.
Flexible Public Holidays launched at GroupM New Zealand
GroupM agencies Mindshare, Wavemaker, MediaCom and Essence, have introduced an inclusive flexible public holiday policy
Sling & Stone grows startup portfolio
Sling & Stone has grown its startup portfolio with addition of four new clients.
TRA announces strategic partnership with ThinkTV
TRA and ThinkTV have announced a strategic partnership to provide best practice insights to NZ marketers about advertising effectiveness.
ASB Introduces ‘Small Steps’ via The Monkeys Aotearoa
Launching the next chapter in Ben and Amy’s story, ASB is back with ‘Small Steps’ a new campaign featuring NZ’s favourite on-screen couple.
BNZ helps New Zealand ‘Find a Way’ via Colenso BBDO
BNZ has revealed a refreshed brand promise via Colenso BBDO, telling Aotearoa New Zealand if you can imagine a better future, Let’s Find a Way.
The Radio Bureau and Mental Health Foundation of New Zealand partner for Student ORCA
In 2022 students have been provided with a live brief to create an audio campaign for the Mental Health Foundation of New Zealand.
GLOBOX lights up Hamilton’s busiest intersection
GLOBOX Digital Billboards has expanded its portfolio to see four 12m x 4m digital billboards light up Hamilton’s busiest intersection.
Proximity reveals The Ploughmans Secret
Proximity has launched a new campaign platform for George Weston Food’s Ploughman’s Bakery celebrating its locally grown ingredients.
Burger King launches its new King’s Fried Chicken Burger via Pitchblack
Burger King has launched its new King’s Fried Chicken Burger, drawing inspiration from the extremes of hype culture.
GroupM New Zealand launches new parental leave policy
This includes gender neutral access to 16-weeks paid parental leave and additional provisions for IVF, Fostering, Adoption, Surrogacy, and loss.