To mark its partnership with The Block NZ, Haier has taken to the tools with former contestants to help Kiwis in need for a campaign via PR agency Sherson Willis.

StopPress understands that The Warehouse Stationery will be taking the production of its mailers in-house. PLUS: Spark Digital account moves to Shine.

The Labour Party’s made a dig at the National Party in a clever online marketing ploy.

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

The photographers snapping away at the Langham captured the glory and the banter of another great night in New Zealand marketing history.

Tomorrow, Bay of Plenty music fans will get a new sound to feast their ears on as The Station goes to air on 105.4FM. Not only is it a new station, it’ll feature new music and is structured around new radio ideology. We speak to Founder Grant Hislop about where it all started, launching artists, local music and reconstructed formats.

Publishing veteran Vincent Heeringa recently left ICG to join communications firm Anthem PR. We chat to him about what it’s been like jumping the fence to join an industry that journos love to hate.

These companies have showed us their thinking and made it through as finalists in the 2017 TVNZ-NZ Marketing Awards.

The rapid rise of influencer marketing has raised numerous questions and many have jumped in with a transactional model that can harm clients. WeAreTenzing takes a different approach, as it focuses on long-term holistic client welfare. We talk to CEO Brooke Howard-Smith about why influencer marketing works, how it’s helping to future-proof local athletes and why it puts influencers at the heart of a company.

Les Mills and Motion Sickness are challenging gyms and their members to change their game in a new B2B turned B2C campaign that brings to life the music, movement and people behind Les Mills Grit.

Isreali beauty cosmetics retailer Super-Pharm and BBR Saatchi & Saatchi are on a mission to increase the number of local beauty vloggers with a Beauty Vlogger Academy.

Bauer’s Woman’s Day magazine is looking to tap into the radio rivalry in a new campaign designed to crown the hottest radio hunk in the country.

KFC India and Mountain Dew India have teamed up to make sure gamers don’t have to pause the action to grab a bite, by creating a takeaway box that doubles as a game controller.

Huawei’s new campaign borrows a few tricks from the Humans of New York approach to a tell a series of captivating stories about New Zealanders.

With the UK’s advertising watchdog announcing its ban on gender stereotypes, is it time for the local industry to have more formal rules around the depiction of women?

Taupo has a new one-stop shop in town following a merger between The Business Studio, Good Graphic Design, Resonate Marketing and MediaSolve. We chat to the agency’s co-director Sarah Matheson about the transition to Legend, what it offers clients and what the new agency means for Taupo.

Peak Milk takes a look at what it means to be unstoppable in a new campaign featuring Nigerian Paralympians.

Amarula and FCB go on a hunt across the world to stop elephants being killed for ivory.

Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.

Deadly Ponies has announced it’s collaborating with popular kids toyline, TV show and film franchise My Little Pony (and no, this is not an April Fool’s joke).

To help New Zealanders struggling to keep warm this winter, Botany Town Centre and The Salvation Army held a giant clothing swap where locals brought in their pre-loved clothing in exchange for other second-hand items.

Volvo takes a journey across New Zealand in a new campaign by Republik in an effort to connect the brand with Kiwis.

Bargain Box, Seafood New Zealand, and the National Party show us how it’s done.

It might be a bit early to be mentioning Santa’s season, but marketers will already be looking at their strategies in the lead up to the big splurge this year. With this in mind, the consumer-spend trend data of 2016 provides an important guide in terms of where marketers should be investing their budgets.

No airline is safe from the safety video craze, and this time, British Airways is pulling out all its star-studded ammunition.

The incumbent Shine, FCB and Y&R are understood to be vying against each other for the Goodman Fielder portfolio, which includes Meadow Fresh, Vogel’s, Puhoi Valley, Freya’s and a number of other brands.