Kiwibank has teamed up with Shortland Street’s Jayden Daniels to release a new campaign, by agency Hello, targeting uni students who are keen to have their money reinvested into New Zealand.
Monthly Archives: February, 2018
FCB New Zealand’s new integrated campaign for The New Zealand Health Promotion Agency targets young adults to drink in moderation, and remember their night out.
Australian charity product organisation Thankyou has announced plans to launch in New Zealand after successful funding met the $600,000 criteria for entrance.
Emerging media company Viceland New Zealand have dipped its toes in the fashion space, teaming up with streetwear brand Commoners to release a bespoke range of clothing apparel.
Every time DDB chief creative officer Damon Stapleton writes, we glimpse at someone who cares deeply about his craft. His opinions aren’t PR pieces masquerading as thought leadership. They’re carefully shaped to nudge this industry in the right direction. Here’s another brilliant example.
Marketview has released its latest survey results that show what millennial consumers are really spending their hard-earnt money on.
DB Breweries has announced the appointment of Red Star at Dentsu Aegis Network as its media agency of record.
One year on from the launch of Yahoo Platforms, we talk to head of sales Arnaud Calonne about New Zealand uptake of digital advertising and where there’s still room to grow.
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
To encourage the intake of kangaroo meat in the daily Australian diet, this ad from Macro Meats uses a big dose of humour and a rhyming script to grab attention.
There’s been plenty of discussion from media pundits about Jeremy Wells and Hilary Barry getting the nod as new co-hosts of Seven Sharp. But what do the people who pay the bills think? Do new hosts have a big impact on ratings? Or is it more about engrained behaviour? StopPress checks in with some media industry players to see what impact the new team could – or could not – have.
English brand Specsavers has rolled out a new batch of videos for its evolving ‘Should have gone to Specsavers’ campaign.
Industry happenings at Yellow, Hype & Dexter, Goodoil and Because.
TBWA\New Zealand is responding to the changing needs of clients and brands with the launch of a production arm called Bolt, led by production veteran Jodie Hari.
Did Pak’nSave/ Foodstuffs really have a sale if Stickman didn’t grace our screens? The animated character, voiced by comedian Paul Ego, demonstrates the retailer’s no-frills approach both through his look and matter of fact, yet humorous tone. And his videos inject some fun into the potentially mundane task of grocery shopping. We asked him some deep questions about his life.
Spark and Colenso BBDO launch new campaign #thankstoyou where Kiwis can share their stories of positive impact to those in the LGBTQI+ (Lesbian, Gay, Bisexual, Transgender, Queer or Questioning, and Intersex) community.
The final note in the ASB Your Dream Gig experience has been announced with Universal Music Group New Zealand (UMG) and ASB looking for a social media expert to join Kiwi band The Naked and Famous in Los Angeles.
Fairfax Media New Zealand has rebranded to Stuff, with the change announced in August last year but only coming into effect today.
Hunch managing partner Michael Goldthorpe enters the world of robots to see how fast they are evolving while people remain the same.