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Read hard, play hard
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In a world where books are competing for attention with smart devices, FCB New Zealand and Mexico collaborated with National Geographic Learning and turned smartphones into books with the ReadOn app.

News
Freddie Coltart and Matt Williams join Colenso; FCB puts their awards on Trade Me to fund farewell gift—UPDATED
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StopPress understands that creatives Freddie Coltart and Matt Williams have resigned from FCB and will be joining Colenso BBDO. During their time at FCB, the pair were involved in a host of award-winning campaigns, which picked up metal on both the local and international awards circuit. However, rather than holding onto these trophies for sentimental reasons, FCB has instead decided to sell them on Trade Me in a bid to raise funds for the pair’s leaving do.

News
From unsullied to sullied: Sky missteps on Twitter
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Sometimes what seems like a brilliant idea, doesn’t always translate how you imagine it will when you put it into force. That’s what Sky and DDB may have discovered with their ‘#CommandTheUnsullied campaign’, which has received a fair amount of backlash. But, as you’ll see if you read on, Twitter fails aren’t exactly few and far between.

News
Love your nature
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Burt’s Bees has released a couple of new spots via Baldwin & Raleigh, which hit you right in the feels. One with a deaf musician and the other with an African American model with albinism.

Partner articles
What’s it like to work at Lewis Road Creamery?
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Lewis Road Creamery, one of the country’s most-loved brands, is currently looking for someone to take on the role of new product development manager and the brief is deceptively simple: help take new product ideas from a blank sheet of paper to the supermarket shelf as quickly as possible. Sound like your cup of tea (with milk)? Then read on.

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