News
Radio results: RNZ National falls, The Edge remains number one
RNZ National has maintained its number two spot behind The Edge following, the release of the last radio survey of the year, which reveal a drop in its audience numbers.
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News
Bowel Cancer New Zealand pairs up with Shortland Street to raise awareness via TBWA
TBWA Auckland has taken a unique approach to raising awareness for Bowel Cancer New Zealand by working with the country’s longest-running soap opera.
Movings & Shakings
Jonathan Symons to become marketing director at TVNZ
TVNZ has appointed Jonathan Symons to the new executive role of marketing director.
News
WREDA fuses street art and digital interaction for Wellington Advent Calendar
Wellington is counting down to Christmas with a colourful instalment of Wellington Regional Economic Development Agency’s (WREDA) annual Wellington Advent Calendar by four local artists and DNA.
Movings & Shakings
Rory Gallery to join Special Group as head of strategy
Special Group has appointed Rory Gallery to the position of head of strategy.
News
Magazine 360: top magazine brands in terms of time spent reading
At a time when media is often forced upon consumers, magazines have an unlikely advantage in letting readers choose whether they want to engage. And with titles winning as much as 192 minutes of reader time, it’s a choice still being made regularly.
News
Fairfax and health insurer Nib partner up
Fairfax and Nib have launched Done, a new range of affordable, tailored health insurance designed to make it easier for the surprising number of Kiwis that don’t have any health cover.
Movings & Shakings
Bridget Lamont departs Countdown
Countdown general manager of marketing Bridget Lamont’s 13-year tenure at the retail business has come to an end.
News
DB Breweries media account up for pitch
A number of agencies are currently vying for the DB Breweries account.
News
IABNZ’s Internet Advertising Revenue Report Q4: Desktop leads the way, smartphones follow
Interactive advertising revenue reached $234.9 million in quarter three of this year, with desktop leading the way according to IABNZ’s Revenue report.
News
Karaoke cat leads the singing for Sheba
Cat food company Sheba gets its groove on in its latest ad.
News
Tante or tente? Toyota explores the danger in similarities
Toyota and Saatchi & Saatchi have taken a look at what can go wrong when two things are alike in a campaign to promote its genuine parts.
News
Dow Design buys Goodfolk, forms Dow Goodfolk
New Zealand branding agency Dow Design has acquired Auckland digital design and marketing agency Goodfolk to create a combined business called Dow Goodfolk.
News
Being together at Christmas is the best present of all according to TSB
With the countdown to Christmas well underway, TSB is exploring what makes the best present and it seems family and friends come out on top.
News
Lincoln sprinkles a bit of magic for the holiday season
For its holiday ads, Lincoln Motor Company was inspired to bring Christmas wishes to life.
News
David Gibbs: what shape will radio take in the future?
Radio veteran David Gibbs shares his thoughts on how radio is likely to evolve in the coming years.
Partner articles
Reckon you’re a media guru? Quiz results and answers revealed
We go through all the questions and take a look at what the right answer was according to the research from Colmar Brunton.
News
MOP gets real about Christmas
Melbourne’s Magnum Opus Partners advertising agency doesn’t want you to have a stock-standard Christmas this year.
News
Santa’s helpers: Spark connects kids with the elderly through its Santaline
To help Santa take requests for Kiwi kids’ wish lists, Spark, with Colenso BBDO and PHD, has brought in a group of retirees to man the Santaline.
News
Creating unique and personal conversations: Soul Machines’ Greg Cross on its new creative conversational designer role
Ever wondered what you can do with your creative writing degree? Wonder no more.
News
How Barkers is keeping up the Movember momentum
Movember is over and the bristly moustaches seen on upper lips nationwide have long disappeared down the sink. However, Barkers has now harnessed its Christmas shopping rush for good as it teams up with the Movember Foundation for a second crack at fundraising for men’s health.
News
Radio results: five winners, four losers and three core themes from the final survey of the year
We look at the ups, downs and trends for the final radio survey of the year.
News
Edeka looks 100 hundred years into the future
German supermarket Edeka have gone with a sci-fi take on Christmas into the future.
News
2degrees to sponsor Kiwi Super Rugby teams
2degrees will be the exclusive telecommunications partner for all five New Zealand teams competing in the Investec Super Rugby competition from February 2018.
News
It’s game, set, matrimony at ASB Classic 2018
ASB bank is giving two tennis fans the chance to have an ace wedding – by getting married on Stanley Street’s center court on 31 December, the eve of the ASB Classic 2018 tennis event.
Opinion
‘Tis the season to make great ads
DDB planner Annika Fyfe compares the UK winter festive season to New Zealand’s summer holiday to see how local advertisers can tap into the emotions of consumers.
News
The Compendium: 8 December
Our weekly wrap of good things, strange things, funny things and other things from inside the intertubes.
Awards
The Stoppies 2017: the Wildcard winners
Unlike most awards, during the judging the team decided we need to make up a few more specific categories to reward some other moments, people and businesses we felt were deserving of a special nod. Although they didn’t walk away with a special doorstop trophy, we hope they basked in a warm of glow of victory as they were announced.