News
2degrees and TBWA\NZ ask people to switch off their phones (for a bit)
2degrees and TBWA\NZ have launched an initiative that rewards Kiwis for putting their phones down for a bit and spending more time with each other.
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Movings & Shakings
Go Media celebrates new Auckland GO-Getters
With 15 new sites to appear in Auckland over the next few months, Go Media have appointed some fresh faces to their Auckland-based sales team.
News
Lorde to guest edit next edition of Viva
Fashion and lifestyle magazine Viva has announced Grammy Award-winning singer Lorde as special guest editor and cover star of its next edition.
Opinion
Review: The best (and worst) Super Bowl ads of 2022
Shane Bradnick gives his take on the top three Super Bowl ads of 2022, as he says most brands went ‘all in’… well except one which missed the mark.
StopPress exclusives
Year in Review: Nicky Greville of Spark Foundry
Nicky Greville on lessons learned from 2021 in business & marketing strategy, & what brands need to be doing better to engage customers of the future.
News
FCB NZ launches new ‘Road to Zero’ campaign for Waka Kotahi
FCB, in partnership with Waka Kotahi, NZ Transport Agency, has launched the first public awareness campaign as part of the Road to Zero strategy.
Partner articles
Delivering the best of global and local
Kantar, a global full-service, data-driven insights & consulting company has integrated with Colmar Brunton, NZ’s most awarded market research firm.
News
oOh!media expands Auckland Street Furniture network
oOh’s Street Furniture network in Auckland is set to deliver even more audience opportunities and utility to support AT’s service delivery.
Movings & Shakings
ReachMedia welcomes a Head of Medium Market sales
Aabhas Kerrin joins ReachMedia as Head of Medium Market to further grow this key area of the business.
Campaigns
Frank*Energy sells it to you straight in new brand campaign via Motion Sickness
After competitive pitch last year, Motion Sickness was tasked with relaunching the then 20-year-old Energy Online brand, giving birth to Frank*Energy.
News
The Spinoff launches debut brand campaign via Daylight Creative
The Spinoff has launched ‘Aotearoa Published Daily’ – the first brand campaign in its seven-year history.
Movings & Shakings
Ash Prier to take the reigns as Creative Director at Wrestler
Wellington-based creative agency Wrestler has appointed Ash Prier as its new Creative Director this month.
Movings & Shakings
Ogilvy NZ appoints new ECD and Head of Strategy
Kristal Knight has joined Ogilvy as Executive Creative Director, and Nick Salter is the new Head of Strategy.
StopPress exclusives
The Great Reopening: Abby Parkin and James Davidson of PHD
The team at PHD talk changing consumer behaviour, mapping media consumption and investment in talent.
Features
The epicentre for creative growth in the South Island
Christchurch-based indie, Plato Creative, is proving you don’t have to be amongst the big players in Auckland to make a splash.
StopPress exclusives
Year in Review: Damon Stapleton of The Monkeys
Damon Stapleton, Chief Creative Officer at The Monkeys shares his impressions of the year that was, and why it was the right time for change.
News
Kami appoints The Ogilvy Network and Wavemaker
The WPP win will cover brand strategy and development, communications strategy, and campaign creative, media strategy and implementation.
News
Dentsu Aotearoa delivers new All Wheel Drive campaign for Subaru
To showcase Subaru’s All Wheel Drive capabilities, dentsu Aotearoa and Clockwork Films have created the story of a quintessentially Kiwi ice run.
News
Rainger & Rolfe help Dosh out the cash
Dosh have launched a highly visible activation campaign via agency partners Rainger & Rolfe and Tilt Media, designed to raise brand awareness.
Movings & Shakings
Sido Kitchin joins Medium Rare Content Agency
Medium Rare Content Agency has announced the appointment of Sido Kitchin as General Manager of its New Zealand operations.
News
Today FM and Generate team up
KiwiSaver specialists, Generate, have come on board as the foundation sponsor of Today FM’s breakfast show Tova.
News
Pepperstone goes to market with global campaign via Saatchi & Saatchi NZ
Australian CFD broker Pepperstone has appointed Saatchi & Saatchi NZ as its global strategy and creative agency, launching a new brand proposition.
Movings & Shakings
Together welcomes strategy and planning heavyweights
Together has welcomed two new senior strategy and planning hires to further enhance its data-led strategic offering.
Movings & Shakings
Publicis Groupe ANZ appoints Publicis Sport & Entertainment lead
Publicis Groupe has announced the appointment of former Telstra sport sponsorship specialist Will Koukouras to the National Director role.
Movings & Shakings
D3 announces new client haul
Independent media agency D3 is kicking off 2022 with a diverse line-up of new clients following a series of competitive pitches and new business wins.
Partner articles
Supernormal’s Al Keating seeks fellow outsiders
After joining Supernormal in 2021, Al Keating is now recruiting fresh, big-thinking team members to join their production team in a number of roles.
Campaigns
Augusto helps reposition Te Puia to a domestic audience with new campaign
After winning a competitive pitch last year, Augusto has crafted a new brand campaign to help reposition Te Puia.
News
Magazine Collective launches to make advertising in mags easier and more effective
The Magazine Collective consists of 6 publishers working together to offer advertising solutions into 12 of the most recognisable magazines in NZ.
StopPress exclusives
Year in Review: Mark Cochrane of Saatchi & Saatchi
Mark Cochrane on his first year as CEO at Saatchi & Saatchi, & the first phase of the agency’s ‘Specialise, Weaponize & Connect’ transformation.
Movings & Shakings
Chris Schofield joins Pitchblack as Creative Partner
Chris Schofield, former Group CD of Ogilvy NZ, has been appointed to Pitchblack as Creative Partner.