The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Special wins Effie APAC Agency of the Year
Special had a standout evening at the APAC Effie Awards, clinching three gold awards.
Browsing: News
Good magazine’s 2023 Best of Natural Award winners announced
The results are in for the 2023 Best of Natural Awards, NZ’s largest awards in natural health, beauty and eco-living.
2023 Outstanding Radio Creative Awards finalists announced
Finalists for the 2023 Outstanding Radio Creative Awards have been announced – and voting for the People’s Choice Award is now open.
All-reality on-demand service Hayu coming to NZ
Hayu, the subscription-based video-on-demand service featuring reality content from NBCUniversal, is coming to NZ.
Colenso BBDO takes out Cannes Lions Pacific Agency of the Year
Cannes Lions has unveiled its annual global rankings, and Colenso BBDO has secured the title of Pacific Agency of the Year.
Land Rover Defender releases ‘Defenders of Tomorrow’ via Together
Land Rover Defender has revealed its marketing campaign in NZ, aimed at boosting its sponsorship of the 2023 Rugby World Cup.
Port of Tauranga selects Fuel Agency for rebrand
NZ’s largest port, Port of Tauranga, has selected Fuel Agency for its first full rebrand in over 20 years.
Executive Judges revealed for 2023 Pressie Awards
The Comms Council has announced the Executive Judges for the upcoming 2023 Pressie Awards which recognise PR, Experiential, and Social campaigns.
Claire Stapleton promoted to Creative Director at The Works
The Works has promoted Claire Stapleton to Creative Director, underscoring its commitment to nurturing talent and driving creative capabilities.
HYPER and Liquorland announce the launch of POS Media programme
HYPER and Liquorland have announced a Liquorland POS Media programme, set to debut in October.
NZME launches curated playlist feature on iHeartRadio
If you’ve ever wondered what your favourite broadcasters’ music taste is like, iHeartRadio’s new Playlist feature might be your jam.
KFC and Special PR launch ‘The Boneless Collection’
KFC is bringing back KFC Hot & Crispy Boneless, teaming up with the Kiwi jeweller Nick Von K to introduce ‘The Boneless Collection’ of jewellery.
Social-first agency We The People opens NZ office
Australian-based social-first agency, We The People, is opening a local office in Auckland.
NZME launches new digital subscription platform ZB PLUS
Newstalk ZB has launched a paid digital subscription platform called ZB PLUS which will extend its coverage.
The Man Shake shakes up NZ market via Tōnui
Australian meal replacement and weight loss brand The Man Shake has launched in NZ with local media buying via Tōnui.
Scroll Media signs NZ representation deal with The Brag Media
Scroll Media has signed an exclusive New Zealand representation deal with an Australian publisher of youth content, The Brag Media.
Woolworths NZ launches new Low Price campaign
As Countdown begins its transition to Woolworths NZ, a new Low Price campaign has been launched to deliver better value to Kiwi shoppers.
DARKHORSE adds three new accounts to Trans-Tasman roster
DARKHORSE is continuing to expand into the Australian market with three new major accounts added to its Trans-Tasman roster.
NZ’s first 3D digital roadside billboard goes live
Burger King has launched a first-of-its-kind Whopper® campaign, unveiling Aotearoa’s inaugural 3D digital roadside billboard.
Ally Young of Skinny NZ wins The One Show CMO 2023 Pencil
Ally Young, CMO at Skinny NZ, has won The One Show 2023 CMO Pencil, which honours the most impactful idea on a brand’s business from the past year.
Sign of the future: SCG and Go Media to offer Net Carbon Zero print services
SCG is partnering with Go Media to offer Net Carbon Zero print services for large format products.
Holly Pollock joins Eyes and Ears as Head of Production
Having worked with Holly Pollock as a contractor, video production company Eyes and Ears, has asked her to join the team permanently.
Kindness Collective unveils new brand identity
Nationwide charity Kindness Collective has worked with brand and digital agency Dave Clark to create a new brand identity.
Basement Theatre and D.A.M.N highlight role of artists with new campaign
Basement Theatre and arts advocacy group D.A.M.N has unveiled a campaign highlighting the role of artists in shaping Auckland.
FreshChoice rolls out ‘fresh’ new campaign
After the successful launch of its brand platform, ‘That’s Shopping Different,’ FreshChoice has rolled out a ‘fresh’ new campaign.
Jazz Thornton’s ‘Hope Is Real’ podcast returns
Following a successful first season, mental health advocate Jazz Thornton is bringing back her podcast to the ZM podcast network.
One Green Bean wins LA Tourism and Convention Board account for AUS/NZ
One Green Bean has been awarded the Los Angeles Tourism & Convention Board account for Australia and New Zealand.
Go Media selected as official Outdoor Partner of NZ Rugby League
New Zealand Rugby League has named Go Media as its official Outdoor Media Partner following the launch of a new site in Penrose.
Energi and SPCA launch animal welfare programme
Energi has worked closely with SPCA to launch the SPCA Animal Welfare Certified programme, supported with an integrated media campaign.
BrandWorld launches new website for ‘Family Health Diary’
BrandWorld has launched a new website for its flagship platform, Family Health Diary.
First Leaders’ Debate draws Kiwi audiences to TVNZ
Last night, over a million Kiwis tuned in to the first live Leaders’ Debate between Chris Hipkins and Christopher Luxon on TVNZ 1.
DDB’s Correct The Internet campaign stirs up UK parliament
DDB’s ‘Correct The Internet’ campaign has caused ripples in the UK Parliament.
Foundations of Advertising and Media Course wraps ups
Students enrolled on the 2023 Comms Council Foundations of Advertising and Media Course came together last night for presentations and celebrations.
PHD Aotearoa recognised at 2023 M&M Global Awards
PHD Aotearoa won Agency Network of the Year at the 2023 M&M Global Awards, alongside a host of other awards.
Fashion Quarterly brand expands with launch of FQ Living
Via Media is expanding the Fashion Quarterly brand with the launch of FQ Living.
ASB and The Monkeys launch ‘Get Your Head In The Game’
ASB and The Monkeys Aotearoa are calling on Kiwi business owners to get their head in the game this Rugby World Cup.