NZME purchases Gisborne Herald’s publishing and digital platforms
Today’s announcement sees NZME acquiring the Gisborne Herald’s five-day-a-week newspaper and its paywalled digital news website.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
South Pacific Pictures rebrands amid wider focus
The production studio is known for producing popular dramas like Shortland Street, Outrageous Fortune and The Brokenwood Mysteries
Stuff stays on top in Nielsen readership survey
Lifestyle magazines have also seen growth in the latest results, even as the cost of living bites into household budgets.
Fetch TV enters partnership with Kargo
Fetch provides access to a large-scale, highly engaged TV audience via advertising supported FAST and subscription channels.
Radio Hauraki founder David Gapes dies
Gapes was a well-known figure in the advertising world, as editor of AdMedia and founder and editor of the online newsletter M+AD Daily.
TVNZ confirms Fair Go facing the axe
It signalled the proposed restructure earlier this week, shortly after posting a net loss of $16.7 million for the second half of 2023.
Readership jump puts Dish on the podium with phenomenal growth
The results are clear – Dish magazine is outstripping the competition, growing its audience and readership at an unprecedented rate.
Oceania appoints Pitchblack Partners
Retirement village operator Oceania has appointed Pitchblack Partners as its lead Strategic, Creative and Production partner
TVNZ signals major restructure
The news that up to 68 jobs could go at TVNZ comes soon after the recent announcement rival news provider Newshub is set to close.
Dune sequel enjoys biggest opening weekend since ‘Barbenheimer’
Denis Villeneuve’s highly anticipated second instalment in the Dune series finally hit cinemas across New Zealand last week.
oOh!media NZ lends network to celebrate International Women’s Day
This week more than 600 oOh!media digital screens around Aotearoa will be showcasing women-led locally owned and operated businesses
NZME buys Bay of Plenty-based SunMedia
Owned and operated by local couple, Claire Rogers and the late Brian Rogers, SunMedia has operated in the Bay of Plenty for 23 years.
NZ-first Sound Sensitivity Stations launch at Eden Park for P!NK concerts
Launching in time for the P!NK concerts, the new Kennards Hire Sound Sensitivity Stations dispense free ear plugs to fans.
Travel trends boost Out of Home reach
The report found that Kiwis are very mobile and that adopting a more flexible work model has created more Out of Home occasions.
Media Owners take the win at UnLtd Big Clash Auckland
Over 200 people across the industry came along to bat and bowl for good at Parnell Cricket club last Friday, to raise funds for UnLtd’s work.
Trade Me launches pop-up laundromat via Special PR
With 87 percent of Kiwi shopping secondhand in the past six months, Special PR was tasked to develop and execute a campaign that championed these results.
TVNZ posts half-year loss amid ad revenue decline
TVNZ’s financial result comes only days after rival broadcaster Warner Bros. Discovery New Zealand announced it was planning to close Newshub.
DDB Group Aotearoa wins top industry award
DDB Group Aotearoa has won the highly coveted Campaign Brief New Zealand Agency of the Year Award, for the 7th time.
Seek recruits ‘Mythbusters’ star for new content series
Jamie Hyneman, with the help of Kiwi and Australian talent, gets to the bottom of common job-hunting myths that were revealed by SEEK research.
PRINZ Announces the 2024 Chief Examiner for APR Programme
APR is an internationally recognised qualification for public relations and communications management professionals.
Voices of Hope and Someday Studios launch mental health exhibition
The striking photo and audio series profiled 11 everyday kiwis who have faced staggering mental health challenges throughout their lives.
Run’s Hareta Tiraa-Passfield in B&T 30 Under 30 Shortlist
Hareta is included in the Agency Sales/Account Manager category and is the only person in this category from Aotearoa New Zealand.
OOHMAA launches ‘The Speccies’ to celebrate creative campaigns
OOHMAA believes the time is right for the Out of Home Industry to acknowledge and celebrate those campaigns that have captured the eye,
Laser Clinics Group launches new brand campaign, via Ogilvy
The new brand campaign is the first work launched via Ogilvy since being appointed by Laser Clinics Group last year.
Newshub set to close
The proposal includes the closure of all Newshub’s multiplatform news operations and output from the end of June.
Neurological Foundation brings new perspective to 2024 brand campaign
The work aims to let the public know about the Foundation and the amazing researchers they are able to fund and support, through Kiwis’ donations.
Tracksuit secures $22 million funding injection
Led by US VCs Altos Ventures and Footwork, the Series A round will power the future of brand marketing and accelerate global expansion.
oOh!media goes ‘behind the smile’ in latest campaign with Voice of Hope
Shot by renowned New Zealand photographer, Tom Gould, ‘Behind The Smile’ has been designed to raise awareness around mental health in Aotearoa.
Thompson Spencer appointed as Elizabeth Arden’s social media agency
Thompson Spencer’s social media division, Socialites has announced they have been appointed as Elizabeth Arden’s social media agency.
Spark teams up with Bastion Shine to launch tech initiative
The three-year initiative is based on findings from a new study released by Spark and the New Zealand Institute of Economic Research (NZIER)
World-first TikTok broadcast breaks barriers for women’s rugby
The world-first will see the entire Aupiki final shot in vertical format by the Sky production team, then streamed live and free on Sky’s TikTok.
RNZ brand campaign hits the streets
Each campaign execution takes the similarities or differences of two RNZ platforms and demonstrates how they complement each other.
FCB and Pak’n’Save transform Stickman for Auckland Pride
For the second year in a row, PAK’nSAVE’s parent company Foodstuffs got involved with the Auckland Rainbow Parade, this time, with a special guest.
Advertisers take the plunge as Z Manu World Champs arrive in Auckland
The seven-metre custom-built tower will showcase not only a quintessentially Kiwi event but the power of strategic partnerships.
TVNZ and AA Insurance launch Location, Location, Location
The partnership marks TVNZ’s first New Zealand primetime local show with naming rights since the Hyundai Country Calendar partnership began 13 years ago.
It’s all GO at Viaduct Harbour
The portrait digital billboard (3m x 4m) is strategically positioned beneath the legendary 1988 Americas Cup-winning yacht (‘KZ1’).