Together appointed by Arvida Group
Independent media agency Together has been named as Arvida Group’s new retained media and marketing…
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Chemistry, Z Energy launch Z Electric
Z Energy and Westhaven-based agency Chemistry have introduced Z Electric – the country’s first electricity…
Burger King admits it hasn’t been cutting it
Nostalgia for Burger King’s much-loved BK Chicken has sparked a new campaign, with the brand…
Caci and Uprise partner up
Uprise Digital has been selected by Caci, one of the most trusted clinics in the…
Saatchi & Saatchi, award-winning director create IWD campaign
For International Women’s Day this year, Global Women New Zealand has released a campaign highlighting…
Meghan and Harry deliver record ratings for Three
On Tuesday night in New Zealand, almost a million people tuned in for the highly…
Accor launches major tourism marketing campaign
To instill confidence in travellers again, Australia and New Zealand’s largest hotel operator Accor has…
Yellow: New CEO, new digs and new campaign
Yellow New Zealand has announced a newly appointed CEO as well as new Auckland CBD…
Accor campaign earns Beehive spot
It’s not often that a brand initiative ends up on display in Parliament, but Mango…
FCB promotes smoke alarms in new campaign
Fire and Emergency New Zealand and FCB NZ have launched their new campaign, “Firefighters Don’t…
NZ Herald audience numbers break new ground
New Nielsen results show the New Zealand Herald’s weekly brand readership has surged past the…
Nielsen results: Magazine engagement up
More Kiwis are buying magazines and engaging more deeply with their magazines, according to a…
Healthy growth for TV, digital media in January
Following recovery in January, New Zealand’s media agency market has reported a slight decline in…
Go Media celebrates foray into pDOOH
Last week Go Media and partner clients took to the Hauraki Gulf to celebrate the…
Special named Agency of the Year
Special Group has been named Campaign Brief’s ‘New Zealand Agency of the Year’ – the…
BusinessDesk continues to grow one year on
A year after launch, New Zealand business news service BusinessDesk has announced three senior appointments…
Aussie’s OOH industry reports drop in 2020 revenue
Australia’s out of home (OOH) industry saw a total decrease of 39.4 percent on net…
Axis Awards 2021 finalists announced
The 41st Axis Awards are just around the corner and after the first rounds of…
TVNZ reports audience growth despite challenging 2020
TVNZ has reported EBITDAF of $55.8 million for the six months to 31 December 2020,…
Facebook signs partnerships with three of Australia’s independent publishers
Today Facebook announced that letters of intent have been signed with Australian independent news organisations…
GroupM launches AI-powered influencer marketing platform
The nature of attention in advertising is constantly evolving. A recent IPSOS MORI study, in…
NZME releases 2020 financial results
New Zealand Media and Entertainment has announced its financial results for the full year ended…
Toyota teams up with Gnarls Barkley and Ladi6
Created by Saatchi & Saatchi, Toyota New Zealand has released the next phase in their…
New director bolsters Wabi Sabi’s NZ offering
With the release of a new campaign involving the iconic Bluebird Penguins, Wabi Sabi Media…
oOh!media releases annual result for 2020
oOh!media Limited has today announced its financial results for the year ended 31 December 2020. …
NZ House & Garden expands
NZ House & Garden has grown by an impressive 16 pages, taking the March issue…
The Paper Planes competition is back for 2021
Let your creativity take flight – The Paper Planes is returning in 2021 and preparing…
Garage Project, Hello own beer o’clock
Leveraging a real-time, open weather API, Garage Project has launched a new digital billboard campaign…
Spark demonstrates importance of detail in America’s Cup campaign
Spark’s new America’s Cup campaign ‘Detail is Everything’, created with Colenso BBDO, shows the importance…
Marketers share concerns, solutions for post-Cookie world in new study
Findings of an in-depth survey on ‘Beyond the Cookie: The Future of Advertising for Marketers &…
Melanoma NZ, TBWA\NZ launch campaign hidden in plain sight
Over 4,000 Kiwis are diagnosed with melanoma annually and for many, melanoma starts as a…
Powershop tells us we deserve better in latest campaign
The latest creation from the team at Powershop, EightyOne, MBM and Assembly asks audiences whether…
ThreeNow content offering expands
ThreeNow has announced its content offering has expanded, with the addition of Discovery owned Home…
Crave celebrates birthday with playful rebrand
Crave Global turns five this month, so true to form the creative powerhouse has unveiled…
Vevo launches new AI tool for emotion-based ad targeting
Music video network Vevo has launched a new AI-powered product that identifies and groups Vevo…
Flicks and Neon renew content partnership
Flicks and VOD provider Neon have announced a renewed 12-month partnership. The partnership is a…