Browsing: Features

Features
Radio With Pictures
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This is truer than ever in 2014, with fresh innovations like Edge TV, ZM TV and iHeart Radio continuing to create new touch points between brands…

Features
Show and sell
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In a constantly evolving and fragmented media market it’s ever-more challenging to gain the attention of a business audience. It’s just as challenging a prospect when…

Features
Fairfax for the future
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Fairfax Media faces the same challenges as all media companies. Everyone is competing for the same thing: attention. Along with the speed at which technology is…

Features
Spirit in the Sky
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Drive south down Auckland’s southern motorway, away from all the architecturally designed corporate HQs and swish media hangouts, and nestled inbetween the industrial estates and nondescript…

Features
Going tribal
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Spencer Willis, head of qualitative research at Colmar Brunton The phrase ‘Gen Y tribes’ may prompt mental images of hordes of disorderly youths roaming the streets,…

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Change agents
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The city of Paris is a spectacular reminder that some of the best things never change. The Arc de Triomphe still stands majestically at the western…

Features
Don’t be evil?
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Google. Firstly, let’s get one thing clear: I love Google. Well, one half of Google, the half that perfected the search engine, made email better, mapped…

Features
Hot shots from the Magazine Awards
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The flappers were flapping, the pin stripes were thick, the feather boas were ticklish and the awards were plentiful at the Great Gatsby-themed Magazine Awards at The Pullman last night, especially for the big winners Good and Cuisine. And don’t you word and picture lovers scrub up nicely. Photos by Simon Watts from Getty.

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