This appointment follows the departure of former commercial director Paul Gardiner to Australia.
Marketing, advertising & media intelligence
Industry happenings at NZME, Mediacom, JustOne and Val Morgan Outdoor.
Industry happenings at Adshel, Little Giant, Y&R Media, Eight, Flexi Cards and NZ Food and Grocery Council.
Industry happenings at Vice, MediaWorks, Marketo, GrownUps and KPEX.
Spark’s public relations arm today announced a number of changes to its leadership team, including the departure of Spark Digital CEO Tim Miles and Spark Ventures CEO Rod Snodgrass at the end of the year.
Industry happenings at Adhub, NZTE, NZME, Vodafone, Socialites, Anthem, Beat Communications and Contiki.
Listen: Airbnb user design experience manager Jenny Arden on design building trust, design-thinking and designer-founders
Industry happenings at Prime News, Colenso BBDO, Satellite Media, Finch and Font.
Industry happenings at Spark, NZME, Dentsu Aegis, MediaWorks, Icebreaker, Pure SEO and Vega.
Auckland-based brand and communications agency Goodfolk today announced the addition of Mark Easterbrook to the newly created role of executive creative director. This move comes shortly after the agency recently made two other senior staff appointments.
The corporate wheel continues to turn this week at Foodstuffs, Tourism NZ, BMW, Pursuit PR, LiveSport, Ubiquity, Image Centre and the Vodafone Warriors.
They take you on that journey’: Briscoe Group’s Fiona Stewart on partnering with Data Insight to deliver tangible business results
It's all go at TBWA\ at the moment, with Todd McLeay set to step into the big shoes of Dave Walden soon and Toby Talbot set to take over from Andy Blood in March. And, following on Steve Kane's shift, it's added two more DDB scalps, with Lisa Fedyszyn and Jonathan McMahon joining as creative directors.
Fresh from Rapp Tribal's hiring of ex-BMF Sydney creative director Tim Wood, DDB Group NZ has made it a double, with Shane Bradnick, the current executive creative director at BMF Sydney, joining DDB in February 2013 as creative director.
Rob McGregor accentuates the positive, Jane Guthrie and Gregor Whyte chosen as the University of Otago/NZ Marketing Magazine Outstanding Marketing Students for 2011 and 2012, Tamati Coffey departs Breakfast, and Goldie joins LIVESport.
When David Walden left the relative safety of the multinationals to set up the Auckland office of Whybin\TBWA back in 1997, there were more than a few doubters predicting its swift demise or claiming it would simply be a postbox for the international network. Those doubters were wrong, of course, and the agency has become firmly ensconced in the upper echelons. But he's not going to be around forever, and Walden, one of the most enigmatic characters in the ad industry, is making preparations to hand over the reins. PLUS: Vincent Heeringa's NZ Marketing profile republished.
Westpac's Martine Jager heads back to Oz, Colenso shares the account management love, CAANZ announces four new board members, indies band together to create new agency forum, Orangebox makes a big Wellington hire, Fairfax goes Peat mining and Alexander Communications goes global.