Movings/Shakings: 7 December

Accentuating the positive 

Wellington public relations consultant Rob McGregor has established a new public relations business Accentuate. 

“Accentuate has been created to provide organisations wanting to proactively manage their public relations with access to the experience and expertise that comes from understanding how to best manage their profile and reputation,” McGregor says. “Essentially, the new company incorporates my current public relations practice and enables me to involve a number of associates with key projects. We have been particularly encouraged by the way our clients have welcomed the change and have committed to continuing their association with us. The commitment to advocating on their behalf, the services provided and terms of engagement, remain unchanged.”

In the New Year, the company expects to make an announcement regarding the appointment of several associates of the new business.

With over 25 years experience in public relations and advertising, McGregor has extensive industry knowledge and networks. Until recently he was a partner in Adroite Communications & Public Relations. Prior to founding Adroite in 2009, he managed Sorensen Group’s Wellington office and prior to that was client service director at Ogilvy & Mather, Wellington. He began his public relations career with Network Communications.

With honours 

Jane Guthrie and Gregor Whyte have been chosen as the University of Otago/NZ Marketing Magazine Outstanding Marketing Students for 2011 and 2012 respectively.

Whyte, head of department Ken Deans and Jane Guthrie.

Guthrie is graduating in December 2012 with a Bachelor of Commerce in Marketing, a Bachelor of Laws (LLB), and a Diploma in German. She has started a job as a lawyer at Wilkinson Adams in Dunedin and has responsibility for the firm’s marketing programme. She hopes to develop her career in the direction of law and marketing. She was a member of the very successful Otago School of Business Case Competition programme and represented Otago at competitions in The Netherlands, Canada and Singapore.

Whyte is graduating in December 2012 with a Bachelor of Commerce in Marketing, a Bachelor of Arts in Philosophy, and a Bachelor of Laws (LLB). He is currently working on a summer research project at the University of Otago on tobacco control and in 2013 he plans to continue his studies in a postgraduate programme in marketing. Whyte was also member of the Otago School of Business Case Competition programme and represented Otago at competitions in Singapore.

Coffey out

Petra Bagust is off, replaced on Breakfast by Toni Street, and weatherman Tamati Coffey is following suit.  

He Tweeted: “Hey team. So I’m leaving Breakfast. Gonna hang out in Runcorn, England for a while. To be with my boy and his family…And if all goes well, I’ll be back for NZGT take 2. Don’t be sad, be bloody excited for me…;-)”

According to the Herald, Saturday Breakfast presenter Sam Wallace is reportedly taking over Coffey’s weather role on Breakfast.

Goldie for breakfast

Former All Black and Black Cap Jeff Wilson will co-host the LiveSPORT ‘Breakfast of Champions’ radio show, starting on 7 January. 

Wilson joins Ian Smith and Nathan Rarere on the bench, replacing Dean Lonergan. 

“I am excited about the opportunity and looking forward to the challenge of live radio,” he says. “I am a sports fan, and with that comes a sporting opinion. With the quality of people associated with the ‘Breakfast of Champions’ I see a great team and am proud to join the MediaWorks crew.” 

MediaWorks Radio General Manager – Talk Brands, Jana Rangooni says Wilson will be a valuable addition to both LiveSPORT and the MediaWorks Radio family in general. 

“He’s a great asset to the team,” she says.  “He was well respected as a sportsman and is incredibly knowledgeable across a range of sports, in addition to those he played.”

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