People will recognise the work of Coats Design from the aisles of their local supermarket and logos of their local retailers. It’s responsible for wrapping design around the products of big Kiwi names such as Michael Hill, Rodd & Gunn, Barker’s of Geraldine, and last year’s redesign of Hubbards cereal. And the man who kicked it all off was founder Rob Coats, who passed away on the weekend and is remembered fondly by his colleagues and contemporaries in the industry.
Browsing: design
Much like Clemenger Shop today, .99 originally shared office space with Colenso BBDO. However, while Clemenger’s new shopper marketer offering is still in its infancy, .99 has since moved out of its first home on College Hill and now employs over 120 people at a formidable space on Richmond Road. And given that the impressive office was refurbished back in 2008, StopPress decided it was time to have a look behind the scenes.
The Designers Institute has a fresh website, which puts the spotlight on organisation members. The simplified homepage, with ‘760 Designers’ in large type, links to a member directory, while a pared back menu has information about the institute, its events, sponsors, awards and business resources.
In an effort to consolidate its agency partners—and in a show of support for Kiwi-owned businesses—New Zealand Trade & Enterprise has appointed Special Group as its lead design and communications agency following a competitive pitch late last year.
Designworks just purchased Wellington agency The Church, it won a big regional award for being the best performing agency among the 76 businesses in the STW Group and now the Auckland office has unveiled its new home in the old art gallery.
In an effort to fill a demand for digital, UX and motion content in the Wellington market, STW-owned Designworks has acquired 100 percent of 15-strong design and digital communications agency The Church, making it the region’s largest strategic brand and multi-disciplinary design practice, with around 130 staff across its five offices. Plus: Designworks’ big regional accolades and Sven Baker’s new STW role.
Contact Energy has added a bit of playfulness to its power of late, with lights in Wellington’s cable car tunnel and a Twitter competition to decide the winner of the People’s Choice Award at the Fringe Festival. And that attitude seems to be in keeping with its playful new brand identity, which was created by Wellington’s Designworks and San Francisco-based type designer Jessica Hische.
Those Nordic countries are all the rage at the moment, what with their food, furniture, literature, social policies, architecture, vehicles (or, more particularly, ads for vehicles), expensive stereos and diversified economies. And New Zealand business folk will be able to get a taste of the region’s rich design pedigree with Norse Code, a full day event similar in format to the Better by Design summit that features five of the biggest names in Scandinavian design. Plus: win a ticket worth $195.
With a new co-owner on board and a desire to differentiate, Rush Munro’s ice cream has lifted the lid on a new look from Dow Design that’s pumped up the colour and personality.
Creative agency Fly turns 10 next year and to mark the milestone, has brought founder Shane Hansen back into the fold to give the brand a bit of a facelift. Creative director Johnson McKay elaborates on the shift and reflects on the journey to date.
As Voice Brand Agency recently learned, publishing a magazine is hard graft, even with the resources of a creative agency behind it. Creative director Jonathan Sagar explains why whacking stuff on Facebook won’t cut it anymore and why chasing perfection is futile.
Conveniently enough, there are more than a few creative types who tend to believe the best ideas happen outside of work. Ben Crawford, past The Block NZ winner, co-owner of ad agency Libby & Ben, Herald design columnist and committed coffee drinker is one of them, so he decided to write a book—Built for Caffeine—that tells the design stories behind 20 of New Zealand’s coolest cafes.
Following the successful brand projects for Jazz and Envy apples, Turners & Growers approached BRR with a unique brief to take the Bonita brand and export label and create an engaging brand for generations of kiwi banana lovers. Inspired by the flair for life in South American culture, BRR saw the opportunity to introduce a sense of personality, energy and positivity into the Bonita brand and the wider category.
David Kester, director at Thames & Hudson, and the ex-chief executive of the UK Design Council and D&AD, recently ventured back to New Zealand as part of NZTE’s Better by Design CEO Summit and talked about design’s relationship with innovation, how successful companies explore and experiment and how smart companies use design within their business to remain flexible as markets rapidly change. We sat down for a chat.
Four thousand initial entries from across New Zealand have been stripped down to 20 finalists for this year’s Doodle 4 Google competition.
No longer afraid of having their masculinity questioned, modern Kiwi men are following the likes Gordon Ramsay, Manu Feildel and Michael Van de Elzen into the kitchen, and this has created a gap in the market that Cerebos Gregg’s hopes to exploit by giving their F. Whitlock & Sons range a distinctly masculine appeal.
Auckland City-based Animation College has turned its brand into an action hero with its first agency partnership. The 25 year-old organisation worked with Origami to overhaul its logo and introduce a new tagline, ‘the art of emotion’.
DNA creative director Grenville Main and Formway Design Studio joint manager Kent Parker have been awarded the Black Pins as the Best Design Awards celebrated the cream of Kiwi design talent on Friday night. While Special Group won the top packaging award for an unprecendented third time in a row with its Karma Cola work and Clemenger BBDO took the Purple Pin in digital for its Flash driving game for NZTA.
It’s not often you get insight into user experience from a tattoo artist and Samsung’s US-based creative director in one day, but that’s what organiser’s of Wellington’s UX Design Day next month have managed to pull off.
Small Auckland-based publisher and design studio Threaded Media has been showcasing New Zealand’s and the world’s best designers and creatives since 2004 via its “collaborative design publication” Threaded. And now, after a two-year investigation/evolution into expanding the digital division, it’s launched a new iPad app that brings some of its aesthetically-pleasing content to life.
Good design tells stories that excite, engage and resonate with their audiences, whether on or offline, says Brian Slade.
Columbus Coffee kicked off in 1995 and it’s grown considerably since then, with 54 stores now dotted around the country. But after an 18 month project to breathe some new life into the brand, the chain is celebrating a new look, a new menu, new fit outs, new products and a host of new partnerships.
Marketers are in a unique position to help engrain design principles in New Zealand business, writes Melissa Jenner.
Absolut has a reputation for adding chutzpah to its brand through its various art projects, Frucor’s H2GO went down the designer route earlier this year and spruced up its bottles and French water brand Perrier is also getting in on the act with limited edition bottles inspired by pop artist Andy Warhol hitting the shelves as part of the brand’s 150th anniversary celebrations.
Taking your design story global? Make sure you’ve packed your Kiwi-ness.
Broken arms and smelly old casts are no match for Kiwi ingenuity, thanks to a 3D-printed exoskeletal cast concept designed by a New Zealand student.
Marketers could be excused for thinking that not-for-profit sector brands learn from commercial consumer brands, not the other way around. But Insight’s Steven Giannoulis says developing a new brand for a long-established NFP organisation has been a salient reminder of the wider, strategic roles that a brand can play.
New Zealand design company Hardhat has won best packaging in the non-alcoholic beverage category of the Dieline Package Design Awards 2013 for cups designed as part of its re-branding of fellow Kiwi’s Coffee Supreme. And Curious Design and Think Packaging came second in the same category for their work on Bolu Tea.
Day two was a good one from a New Zealand perspective. And Day 3 wasn’t too bad either, with one silver, a few bronzes and plenty of shortlistings.
We wrote about Beck’s and Shine’s Edison-inspired beer bottle last week. And now there’s a making-of video created by magazine/media company Vice that shows the whole, very involved process.