News
Bargain Chemist chooses Yarn as new creative agency
Following a competitive pitch process, Yarn has been appointed as the creative agency of record for New Zealand-owned pharmacy retailer, Bargain Chemist.
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News
Patrick Gower’s new current affairs show to air tomorrow
It’s less than 24 hours until Patrick Gower’s show, The F#$%ing News, launches in its new home at Stuff, bringing fresh stories each week to Aotearoa.
News
New owner takes the wheel at NZ Autocar
NZ Autocar magazine has a new owner, after being sold to Auto Media Group. Well-known industry publisher Richard Edwards now holds the carkeys.
News
Guinness World Record for the largest haka comes home to Aotearoa
Aotearoa now holds the Guinness World Record for the largest haka after over 6,500 people performed Ka Mate at Eden Park on September 29.
News
Estée Lauder picks Undertow Media as its PR agency
Independent PR agency Undertow Media is glossing up its portfolio, adding the Estée Lauder Companies to its ever-growing client list.
News
Marketers MeasureUp at IAB NZ’s inaugural data conference
Data took centre stage last week as IAB New Zealand launched its inaugural MeasureUp conference to highlight the role of measurement in marketing.
News
Mitre 10’s new campaign offers Kiwis the chance to win big on Airpoints
Mitre 10 has partnered with Quantum Jump to give Kiwi DIYers the chance to take to the skies, with club members in for the chance to win big in Airpoints dollars.
News
All you need to know for this weekend’s attempt at the world’s largest haka
Are you ready, Aotearoa? It is just two sleeps to go until the official Guinness World Records title attempt to reclaim the record for the world’s largest haka.
News
Wool carpet maker uses AI to create a TVC for broadcast
Local wool carpet and rug maker Bremworth has made a TVC using AI as part of a planned $2 million-plus advertising campaign.
News
Motion Sickness marks new chapter with a new home
Motion Sickness has quickly made a name for itself within the creative and advertising world in period of growth which has seen them move into a new home.
News
Five years of American Express’ Shop Small campaign to back local business
Kiwis are being encouraged to back their local small businesses as American Express launches its annual Shop Small campaign from the start of October.
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IAB NZ announces finalists for Digital Advertising Awards
The Interactive Advertising Bureau NZ is thrilled to announce the finalists for the 2024 IAB NZ Digital Advertising Awards.
News
Two Kiwis recognised in Campaign’s Asia-Pacific 40 Under 40
The women were the only people from Aotearoa on the 40 Under 40 list, which honours influential young leaders in Asia-Pacific marketing and comms.
News
Pizza Hut brings back dine-in buffet via Special PR
To celebrate its 50th birthday, Pizza Hut is reviving its all-you-can-eat buffet… for one week only.
Movings & Shakings
NZME announces senior sales team appointments
The appointments come hot on the heels of NZME’s recently launched new sales division, which includes a team dedicated to the independent agency market
News
Jolt builds on NZ success, expands into Canada
Sustainable digital out-of-home media and EV charging network Jolt is continuing its global expansion, announcing the launch of its network in Canada.
News
Voices of Hope shines a light on mental health with six powerful stories
Voices of Hope has launched a new campaign where six Kiwis share their powerful stories to help break down stigma around mental health.
Campaigns
A good deed: Sir Ashley Bloomfield abseils high-rise for Wellington City Mission
Imagine asking a national sweetheart to launch a fundraising initiative by abseiling a high-rise? Sir Ashley Bloomfield was happy to for such a great cause.
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Creative Talk with Anthony Brosnan
Anthony Brosnan, User Experience and Product Design Lead at Emerge, last spoke with The Creative Store back in 2015 and shares his career journey since.
News
Domino’s serves cards with pizza, encourages Kiwis to check in with each other
For Mental Health Awareness Week, Domino’s stores are gifting customers Conversation Cards to encourage them to check in with their loved ones.
News
MediaWorks launches rova.nz as personalised on-demand platform
MediaWorks has launched rova.nz as a new digital platform that brings live music and entertainment from its 10 loved radio brands into one location.
News
Vote now for the best advert of the last 50 years
NZ Marketing Association is turning 50 this year and to celebrate, it’s asking everyone to pick their favourite advert from the past five decades.
News
Vast Billboards’ pro-bono ads encourage Timaru to shop local
Six Timaru businesses are at the heart of a Vast Billboard campaign encouraging residents to support local brands.
Campaigns
Anchor reminds Kiwis: Nothing beats real milk
Anchor is reclaiming dairy’s place in Kiwi fridges, thanks to a new campaign from TBWA\NZ that celebrates the goodness of real milk.
News
MSD, Clemenger UnLtd help educate Kiwis on Love Creep
‘Love Creep’, a term coined by Clemenger UnLtd, forms the basis of a new campaign describing how love can turn into a pattern of control.
Movings & Shakings
Pure SEO welcomes three new hires
Pure SEO is excited to be growing its team and its digital marketing capabilities by welcoming three new additions on board.
News
oOh!media’s network amplifies Mental Health Foundation’s awareness message
oOh!media New Zealand is proud to support the Mental Health Foundation’s Mental Health Awareness Week, which runs from September 23 to 29.
News
MediaWorks announces its 92nd digital site
MediaWorks has unveiled its latest digital billboard upgrade at the intersection of Nelson Street and Cook Street in central Auckland.
News
Six60 to perform at Guinness World Record attempt for largest haka
Six60 is now part of the line-up of Kiwi artists entertaining the crowds at this weekend’s attempt to claim the Guiness World Record title for the largest haka.
News
Essence Health Agency wins at 2024 Creative Floor Awards
The New Zealand-based specialist healthcare communications agency has secured a top award at the global Creative Floor Awards for its “Bunnies” campaign.