Awards
Motion Sickness represents New Zealand at global agency of the year awards
Motion Sickness leads New Zealand agencies at the AOY Global Awards, with Sam Stuchbury the most shortlisted individual globally.
News
Celebrating 10 years of Eyes and Ears
Ten years ago, Eyes and Ears began in a spare room in Auckland – two people, some camera gear, and an appetite for making film and video that mattered.
News
Blockbuster opening weekend for A Minecraft Movie in Aotearoa
After releasing in cinemas across the world last week, A Minecraft Movie has become the highest-grossing video game to film adaptation in Aotearoa.
Opinion
The power of local: Connecting with communities through out of home
There’s one form of advertising that can’t be skipped, that’s embedded where we live and move every day: out of home and in 2025, it’s thriving.
News
TVNZ and Milton Data partner up for co-viewing measurement solution
TVNZ is preparing to launch a first-to-market co-viewing measurement solution, giving advertisers the ability to reach and better measure all viewers.
Movings & Shakings
Anna Magasiva joins Stuff Group as Director of Agency
One of New Zealand’s top agency leaders Anna Magasiva is joining Stuff Group as Director of Agency in May.
Movings & Shakings
Shriyan joins MetService to lead programmatic and ad operations
New Zealand’s national weather authority MetService has appointed Vinay Shriyan as its new Programmatic and Ad Operations Manager.
Media
The Post drops paywall for two days to celebrate anniversary
The Post is dropping its paywall and offering discounted digital subscriptions this week as it celebrates two years since its relaunch.
News
MediaWorks becomes 100% Aussie owned following QMS acquisition
MediaWorks’ long-term partnership with Australian digital outdoor media company QMS has been further strengthened following a stakeholder buyout.
Campaigns
ThinkTV launches mixed media campaign to highlight ‘The TV Advertising Paradox’
ThinkTV has launched ‘The TV Advertising Paradox’ – a campaign highlighting the incredible reach and ROI of television advertising.
News
New Kiwi Mobile campaign ‘a genuine family affair’
Kiwi Mobile’s new brand ad, via True, tells the story of a little girl nervous about walking to school on her own for the first time. That little girl is the CCO’s daugther.
News
A strategic step forward as WPP acquires InfoSum
Global advertising company WPP has announced its acquisition of data collaboration platform InfoSum, bringing a raft of new marketing solutions to clients.
Awards
Advertising and marketing awards at a glance
Award programmes offer agencies prestigious platforms to showcase their most innovative and impactful campaigns. Here is a quick run-down.
News
Scroll Media celebrates big win partnership with Azerion
European digital advertising and entertainment media platform Azerion has announced a new partnership with digital advertising sales house Scroll Media.
News
No Ugly brings the world of gut health to life with The Biome Campaign
Kiwi wellness brand No Ugly has brought the gut microbiome to life to show the country that inner beauty truly does begins from within.
Movings & Shakings
Special Wellington welcomes three to the team
Special Wellington has appointed three new staff to its business and design teams, following a recent slew of new business wins in 2024.
News
Mission to find the best pets and vets in Aotearoa
Southern Cross Pet Insurance has launched The Pawsies, awards open for the best dog or cat or vet clinic team in the country.
Movings & Shakings
Stuff Group welcomes senior media strategists to team
Stuff Group has appointed experienced media strategists Jimmy Farrant and Clare Howat to its national direct commercial team.
Movings & Shakings
Droga5 announces promotions across global network
Accenture Song’s Droga5 has announced leadership promotions for Australia, Aotearoa and England, to reinvent the network under global CEO Mark Green.
Opinion
April Fools fun
Kiwi brands embraced 2025’s trend towards playfulness with a bunch of April Fools japes. Zahra Shahtahmasebi rounds up her favourites.
News
Serendipity and a DM: The birth of women’s health platform The Cyclist
It was a serendipitous moment that brought new plaftform, The Cyclist, to life, an educational platform that helps women navigate their reproductive health.
News
Cardrona goes back to cheeky roots with new campaign
Every parent knows – leaving the playground is the hardest part, and this winter it’ll be harder than ever when Cardrona Alpine Resort becomes the biggest ski playground in Aotearoa.
News
NZ Marketing Association welcomes Duolingo’s Zaria Parvez for social media conference
Duolingo Senior Global Social Media Manager Zaria Parvez is coming to Aotearoa for the NZ Marketing Association’s new social media conference #OnSocial25.
News
Cartology’s new bespoke function to deepen relationships with customers
Cartology has a new Client Advisory and Value Creation function for Australia and NZ, designed to build deeper long-term relationships with partners.
International
Around the World: NZ’s concerns for Omnicom-IPG merger, print isn’t dead, tech titans vs Australia
This week in global media news the New Zealand Commerce Commission is one of the first to raise concerns over the potential Omnicom and Interpublic merger.
News
True and Flight Centre aim to get more Kiwis travelling
True and Flight Centre have launched a new campaign that highlights the benefits of booking with the centre’s travel-obsessed Travel Experts.
Campaigns
Grape Ambassador Graham Norton arrives in Aotearoa for winemaking with Invivo
Graham Norton has taken his passion for wine a step further, joining Invivo Wines’ Cofounders Tim Lightbourne and Rob Cameron in Marlborough.
News
‘Rate my regular’ platform gives hospo industry chance to settle the score
In a move to balance the scales of the hospitality industry, the Restaurant Association of New Zealand has announced the launch of a new rating system.
News
New World and DDB Aotearoa create feast for the senses this Easter
Nothing says Easter like the smell of freshly baked hot cross buns and to celebrate this classic treat, New World and DDB Aotearoa have created cinnamon-scented bus stop.
News
IHAC announces 2025 award winners
Last week, the In-House Agency Council announced the winners of the 2025 IHAC Awards in a virtual ceremony, recognising outstanding work across APAC.