Campaigns
Trump’s tariffs prompt Heard Island penguins to launch flippin’ good business
When US president Donald Trump announced global tariffs last month, the penguins of Heard Island saw a business opportunity.
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Campaigns
Ingham’s new range a quick and easy Fixx for dinner time struggles, says True
According to a new campaign by True, Ingham’s Crunchy Buttermilk Fixx is what every parent has been waiting for.
News
LUMO expands network, acquires GLOBOX
Kiwi DOOH operator LUMO Digital Outdoor has announced its acquisition of regional digital billboard operator GLOBOX.
News
NZ vs the world: IAB NZ releases digital advertising revenue results
IAB New Zealand has revealed how New Zealand’s 2024 digital advertising revenue compares to its counterparts in Australia, the UK and the US.
Campaigns
Make-A-Wish Aotearoa and Chemistry develop The Waiting Room for annual fundraiser
Make-A-Wish and creative agency Chemistry have created The Waiting Room, featuring 20 of the most common wishes waiting to be granted.
News
Fair Food’s mahi made visible by Daylight
As Fair Food expands its impact, Daylight has helped them craft a refreshed brand identity, deeply rooted in their mission.
News
Record number of entries for the YouTube NZ Marketing Awards 2025
More entries than ever have been submitted into the this year’s edition of the YouTube NZ Marketing Awards.
Movings & Shakings
Samsung expands APAC team for ad-supported streaming TV
Samsung has made key leadership appointments across its TV services business as ad-supported TV viewing continues to rise.
Campaigns
Honda NZ’s hybrid love story takes off with Thompson Spencer
Honda New Zealand teamed up with Thompson Spencer to launch a heartwarming campaign, introducing Honda’s hybrid range in all-new ways.
Campaigns
Cost of living bites so rent this May is on Domino’s
With cost of living putting pressure on many across Aotearoa, Domino’s has decided to serve a ‘Slice of Relief’ to one Kiwi household.
Movings & Shakings
YoungShand welcomes Todd Wright as new head of digital production
YoungShand has appointed Todd Wright as head of digital production to lead the team in delivering standout digital experiences.
News
OOHMAA research offers takeaways on what drives success in out of home
OOHMAA has launched a 24-month research study to provide data-backed insights into how out of home delivers results at a category level.
News
Stars align with Go Media
Go Media has teamed up with Stars Netball as naming rights partner and will feature on the front of the team’s game day kit this season.
News
NZME explores NZ automotive marketplace with Australian specialist
NZME has partnered with Gumtree Group, aiming to develop a competing digital marketplace in New Zealand’s automotive market.
Campaigns
Lush broadens Mother’s Day narrative
Three gift cards, created by artist Ruby Jones, aim to reflect the range of experiences and emotions this day can bring for Kiwis.
Movings & Shakings
Together welcomes Inspiring Individual winner Charlotte Lobo
Independent media agency Together is excited to welcome Charlotte Lobo into the role of Senior Activation Director.
Campaigns
Scapegrace teams up with TBMG to launch Thunderdonk
Scapegrace has partnered with The Business Marketing Group (TBMG) to launch their latest release, Thunderdonk.
News
Are Media forges strategic partnership with global powerhouse
Are Media has partnered with DDM, marking a new chapter in its digital growth and offering brands broader reach across key content categories.
News
Graeme Dingle Foundation’s 30th Anniversary a celebration of its journey
The Graeme Dingle Foundation is celebrating its 30th anniversary with a campaign that honours the past and inspires hope for the future.
Campaigns
Oppo places Reno13 phones on posters in bold campaign
To launch the new AI-powered Reno13, Oppo sent Kiwis on a hunt across Auckland to find five of the phones, secretly placed on street posters.
News
Beyond the lobby: Today’s travellers crave emotional connections
Accor Hotel’s Victoria Sertic and Kerry Healy discuss the changing behaviours of travellers and what they want from the hospitality sector.
News
Stanley St to work on Mental Health Foundation’s digital rebuild
The Mental Health Foundation of New Zealand has appointed agency Stanley St to partner on a rebuild of its digital platforms.
News
Kiwi search habits turn multi-modal says IAB New Zealand latest survey
IAB New Zealand has released its latest survey on search habits, looking into how Kiwis engage with gen AI and voice search technologies.
Events
Kargo invites industry to Insights and Bites event
Advertisers and marketers are invited to join Kargo in Auckland for an evening of insights, conversation, and networking this Thursday.
Movings & Shakings
Vevo expands across APAC with new appointments
Global music video network Vevo is scaling up its APAC operations with a series of promotions and new appointments.
News
PHD Aotearoa helps to promote Kindness Collective’s PJ Project
PHD Aotearoa is helping Kindness Collective promote its annual PJ Project, which aims to provide warm pyjamas to children in need.
Campaigns
Tina from Turners is back… with a song
Turners has launched a new campaign, following Tina as she travels across New Zealand while singing her new jingle, Sell Us Your Car.
Campaigns
Find your corner with The Spinoff and Daylight’s new campaign
Digital publisher The Spinoff has partnered with creative and technology studio Daylight in a campaign that aims to drive memberships.
Movings & Shakings
Special PR welcomes Darkhorse founder Liam Taylor
Darkhorse founder Liam Taylor will be joining the team at Special PR as Business Development Director in its Auckland office on May 12.
Campaigns
Aotearoa: there’s a new RTD in town – Aussie brand Hard Rated has crossed the ditch
Australian RTD, Hard Rated, is hitting the shelves in Aotearoa, backed by a campaign designed to get thirsty Kiwis talking.