News
2021 NZ Television Awards winners announced
Aotearoa’s broadcasting industry celebrated the best in television achievements with the announcement of the 2021 NZ Television Awards winners.
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News
Easy Crypto appoints MBM as media agency of record
New Zealand crypto currency retailer Easy Crypto has appointed MBM as its agency of record for media and Google Marketing Platform servicing.
News
Proximity NZ launches CXM division, appoints Kate De Marco and Nathalie Philippsen as Co-Directors
The new CXM team will be working with Proximity NZ’s Director of Technology, Director of Strategy and Chief Creative Officer.
News
2022 Axis Awards finalists announced, show goes virtual
Due to the current red light setting of the Covid-19 Protection Framework, the Comms Council has decided to move the 2022 Axis Awards online.
News
KFC and Stanley St kick off the Super Rugby season
Stanley St and KFC have kicked off the Super Rugby season with a feel good winner.
News
NZ advertising market soars to record January level
New Zealand’s media agency market has started the new 2022 year with a bang, delivering a record level of ad spend for the month.
News
Amnesty International Aotearoa New Zealand joins forces with Flight Digital
Human rights NGO Amnesty International Aotearoa New Zealand has announced a tech-enabled, consultancy partnership with Auckland agency Flight Digital.
News
2022 ORCA entries open
ORCA is an annual competition to find and celebrate the most effective audio creative on New Zealand commercial radio stations.
News
oOh!media gets Fresh n Fruity with live strawberry patches in bus shelters
oOh! Studio and Fresh’n Fruity sweetened up the streets by executing 10 Panoramas in bus shelters across Auckland and Wellington.
News
Biggest NZ advertising spenders of 2021 revealed
Data released by Nielsen Ad Intel today has delivered insights into how much New Zealand businesses and industries invested in advertising in 2021.
Movings & Shakings
D3 business wins trigger a raft of new hires
Following several new business wins, media agency D3 has announced a line-up of new talent, seeing the total agency swell to 18 team members.
News
Good magazine welcomes Wendyl Nissen to the fold
ICG Media-owned Good magazine has welcomed industry veteran Wendyl Nissen to the fold as Sustainable Living Editor.
StopPress exclusives
The Great Reopening: Nigel Douglas of OMD
Nigel Douglas says Kiwi marketers need to be more agile as they adapt to opening up in a time when digital realities are dominating.
News
Webstar Magazine Media Awards winners announced
2021 was a great watershed for magazines, with locally owned titles rising from the ashes, displaying agility and responsiveness.
Movings & Shakings
NZME strengthens commercial team with three new appointments
New Zealand Media and Entertainment has announced further additions to its Commercial team strengthening its multi-platform offering for clients.
News
Winner reaction: 2021 IAB New Zealand Digital Advertising Awards
There were 56 winners at the IAB NZ Digital Advertising Awards, across five Award Categories, who took away a total of 29 Silvers and 27 Gold Awards.
News
Mango goes bananas for Dole NZ
Dole New Zealand has appointed Mango Aotearoa to manage its PR, digital and social media marketing.
News
TVNZ reports robust revenues, digital growth, and increased local content spending
TVNZ says revenue has steadily improved as the year has progressed, driven by strong growth in digital advertising and its market leading position.
Movings & Shakings
ThinkTV announces new Chair
Discovery ANZ’s Senior Director for Ad Sales, Donna Gurney has been appointed the new Chair for ThinkTV.
News
M Theory and Oddboy release new virtual reality game ‘Wanderer’
Auckland-based studios M Theory and Oddboy bring to life the first installment of the highly anticipated virtual reality game ‘Wanderer’.
News
Sweetshop & Green debuts ‘Taumanu’ for TVNZ
Sweetshop & Green’s supernatural thriller, TAUMANU, will premiere on TVNZ 2 at 9:30pm on Monday, March 7.
News
Sherson Willis joins FTI Consulting’s strategic communications affiliate network
Auckland-based corporate affairs firm Sherson Willis has announced it has become FTI Consulting’s strategic communications affiliate in New Zealand.
Movings & Shakings
Academy Agency launches hybrid model, appoints Zoë Gibbs as Head of Brand Communications
Academy Agency becomes New Zealand’s first dedicated Hybrid Marketing Agency of its size, as Zoë Gibbs is appointed Head of Brand Communications.
News
Well plaid, DDB Aotearoa and Neon NZ
Drawing on this age-old fascination with Scotland’s national attire, DDB has created a cheeky billboard to promote Neon’s new season of Outlander.
News
Sport NZ teams up with Saatchi & Saatchi NZ to launch #itsmymove
Sport NZ has teamed up with Saatchi & Saatchi to launch #itsmymove – an integrated campaign to help young women get and stay active their way.
News
Southern Cross Pet Insurance, MBM and TBWA/NZ launch ‘speedometer billboards’
Southern Cross Pet Insurance has launched a series of New Zealand-first ‘speedometer billboards’ as part of its new Live Your Pet Life project.
Movings & Shakings
Nicole Robertson joins Special as Lead Business Partner
Special has invested in a new senior hire to support General Manager John Marshall as the agency continues to grow in NZ, and internationally.
Campaigns
Proximity supercharges Tip-Top Supersoft
George Weston Foods, via Proximity NZ, has launched a new campaign that shows how much kids can pack into their day with Tip Top Supersoft.
Movings & Shakings
Kerry Leonard to lead Discovery ANZ integration offering
Discovery ANZ has announced a key internal promotion, with Kerry Leonard appointed to the Senior Manager – Integration leadership role.
News
NZME’s 2021 financial results buoyed by digital growth
NZME says that its revenue growth through digital transformation outpaced the impact of Covid-19
in 2021.