News
Subway brings loooong sandwiches to the streets with oOh! Studio
This week, oOh! Studio and Subway® have taken sandwiches to the streets by creating huge ‘subs’ for Subway’s latest Autumn campaign.
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News
Delivereasy brings the ‘neighbourhood flavour’ in first national campaign via Wrestler
Fresh off a top 10 ranking in the Deloitte Fast 50 index, Delivereasy has launched its first national campaign via Wrestler.
News
NZ digital ad revenue grows almost 38% in 2021
The IAB New Zealand released its latest 2021 Digital Advertising Revenue Report this week, a snapshot of the full year 2021 and H2 2021.
News
Mental Health Foundation launches new media campaign via Calibre + Candor in response to Omicron outbreak
Mental Health Foundation has launched ‘All Sorts’, a campaign shining light on the challenges Kiwis face amid the latest wave of Covid-19 infections.
News
Flicks and Neon to continue content partnership
Flicks and New Zealand streaming service Neon have announced a continuation of their media partnership for a further 12 months.
News
Auto Trader publishes final print edition
Auto Trader Media Group has confirmed the print version of Auto Trader has ceased publishing. March 2022 will be the final edition.
News
‘Getting there can be as good as being there’ in debut campaign for GoSee via Daylight
Webjet’s new rental car and camper aggregator, GoSee, rolls out Trans-Tasman campaign via Daylight.
News
Z is moving with the times with Saatchi & Saatchi
“We’re For Moving With The Times”. This is the new theme of a major brand reset for Z Energy (Z) out of Saatchi & Saatchi.
StopPress exclusives
The Fame Game: KFC goes gourmet, ANZ uses the ‘F’ word and Cadbury’s sweet deal for vegans
Five of the most attention-grabbing local and international PR campaigns that made a big difference for their brands in March.
News
dentsu and Subaru reckon Kiwis prefer to be fueled than fooled
On April 1, dentsu and Subaru weren’t fooling anyone. Instead, they gave back to loyal Subaru drivers with an offer to fuel their next adventure.
News
NZME secures exclusive radio rugby commentary rights
NZME has announced an exclusive arrangement with Sky Sport that will see it continue to deliver rugby radio commentary across multiple platforms.
Movings & Shakings
Proximity NZ nabs international talent from Dyson
Proximity NZ continues to grow its strategy and planning team with the appointment of Matt Jenks as Senior Strategist.
Movings & Shakings
Stuff boosts data and insights capability with key hires
Stuff has made two key appointments to its Data & Insights team that will strengthen its customer-focused, insights-driven offering.
Campaigns
HELL challenges Kiwis to see through the disguise in new campaign via Yarn
HELL has just introduced the new Impossible Burger Pizza to their menu, featuring plant-based beef from the world-famous US brand, Impossible Foods.
Movings & Shakings
Rural agency Tracta sees change of ownership
After 30 years of trading, Napier-based rural agency Tracta has announced the purchase of the business by Kurt Sandtmann and Ian Howard.
News
Healthspan Elite launches ‘Co-created with the All Blacks. Works For All’ via EightyOneX
UK-based Healthspan Elite has launched a co-created range of sports & vitamin products developed with All Blacks performance nutritionist Kat Darry.
Features
Tova O’Brien: The new voice of NZ talk radio
StopPress talks to Tova O’Brien about her transformation into weekday breakfast host on Today FM, and what listeners of her new talk show can expect.
News
PEDIGREE launch a kid to canine reading programme, via Colenso BBDO
PEDIGREE DOGPHONICS books aim to help boost the confidence and literacy of children by encouraging them to read to a dog.
News
dentsu-TVNZ #IsoCareKits get celebrities squabbling with envy
dentsu has targeted some of NZ’s most coveted influencers with TVNZ OnDemand Isolation Kits with all they need to survive while isolating.
News
Goats and Spoon step it up for Staircase
The Goat Farm and Spoon TV created a 30 second and two 15 second TVCs bringing the idea of “stepping up your retirement” to life.
News
FCB NZ Launches FCB/SIX
FCB NZ is adding to its offering by launching FCB/SIX in the market, a creative data agency first started in Toronto, Canada.
News
Bodyright urges us to be unretouched and unashamed with ‘March Unfiltered’ movement
The initiative from TBWA\NZ asks brands, advertisers, & users to flood feeds with authentic images & combat dependence on unethically altered images.
Movings & Shakings
Stuff executive team evolves for the future
Ben Haywood will take up the position of Chief Product Officer, with current product lead Fei Bian Goh becoming an Executive Strategic Advisor.
News
Broadsheet launches first international vertical in New Zealand
Broadsheet is expanding internationally and will launch its first-ever dedicated overseas vertical this month, Broadsheet New Zealand.
Campaigns
Today FM talks uncommon sense via Hello
MediaWorks has successfully launched its new, refreshing style of news and talk radio, Today FM, with a nationwide marketing campaign via Hello.
Movings & Shakings
Plato Creative appointments Lee Parkinson as Head of Strategy
Lee Parkinson has come back home to Plato Creative as Strategy Director, adding over 20 years of international advertising experience to the team.
News
Emma Lewisham appoints Special
World-leading luxury beauty brand Emma Lewisham has appointed Special as its creative, strategic, and media agency as it prepares for global growth.
News
Global packaging design house appoints Republik to manage its media strategy and buying
Freemans Bay full-service indie Republik has joined with Porter Packaging to help propel their global media efforts and business expansion.
News
Tower Insurance is ‘thinking ahead’ with new brand identity via Shine
Tower has unveiled its refreshed brand ethos via agency Shine. ‘Thinking ahead’ better expresses the future-focussed outlook of the insurer.
Movings & Shakings
GLOBOX appoints new Lead Strategist
GLOBOX Digital Billboards continues to see their team expand with the appointment of new Lead Strategist.