News
Daylight burns brighter with new hires
After recently merging with Translate Digital, Daylight welcomes a raft of new starters to bolster the studio’s creative and digital offerings.
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News
Contagion relaunches Kiwi food icon
Creative/Media agency Contagion have relaunched an iconically Kiwi brand of sausage roll across national TV, outdoor, digital, and in-store campaign.
News
Ogilvy to lead new direction for Breast Cancer Foundation
Ogilvy NZ will take up the role of creative and strategy agency for Breast Cancer Foundation NZ.
Opinion
pDOOH through the lens of agencies
Natasha O’Connor, General Manager of OOHMAA, sits down with Spark Foundry and MBM, to hear their thoughts on how agencies are approaching pDOOH in NZ.
News
McDonald’s and Val Morgan gamify cinema experience
The cinema advertising experience has just levelled up thanks to the launch of the first-ever CineGame partnership in the southern hemisphere.
News
Auckland agency BCG2 awarded GasNZ account
Locally-owned communications, design, digital and media agency BCG2 is cooking with gas, having recently been awarded the GasNZ account.
Partner articles
YouTube launches ‘Where Bold Brands Live’
YouTube has launched a new brand video featuring some classic NZ brands, showcasing how brands looking for growth can find it where their audience is.
Movings & Shakings
PRINZ welcomes new Chief Executive
Susanne Martin has been appointed as the new Chief Executive of the Public Relations Institute of New Zealand starting from September 1st.
News
Associates rise at Bettle & Associates
Bettle & Associates has broadened its ownership with directors Will Peart and Adam Lurman each taking a 25 percent share in the business.
News
Student finalists announced for Outstanding Radio Creative Awards
Five finalists for The Radio Bureau’s Outstanding Radio Creative Awards (ORCA) student competition have been announced.
News
Kiwis’ annual radio listening habits revealed
The Radio Broadcasters Association (RBA) and GfK 2022 Radio Device Insights Report has revealed AM/FM radio is still the main way Kiwis tune in.
Partner articles
Kiwis’ financial expectations challenge NZ brands in Kantar Insights’ latest survey
Following their latest webinar event, Kantar New Zealand takes a look at the changing face of financial wellbeing in NZ and what it means for brands.
Campaigns
OIS partners with Go Media to provide third-party verification
Go Media has been certified to provide customers with enhanced campaign delivery analytics via 3rd-party verification technology provider OIS.
News
Stanley St appointed as agency of record for Fisher Funds
Fisher Funds, a New Zealand specialist investment manager, has appointed Stanley St as its agency of record for strategy, creative, brand and media.
News
Hnry and MediaWorks join forces across platforms
The combined power of audio and out-of-home has been spotlighted thanks to a successful campaign between Hnry and The Rock radio station.
News
Simon Bridges’ new podcast launches today via Stuff
Simon Bridges today launches the first episode of his own podcast show ‘Generally Famous’ featuring rowing champion Eric Murray.
Campaigns
Menulog takes on competition with star power
Online food delivery company Menulog has launched its first campaign in New Zealand featuring global superstar Katy Perry.
News
LUMO partnership to offer next level reporting
LUMO Digital Outdoor is partnering with global outdoor analytics platform Quividi, taking reporting accountability to new levels for the sector.
News
Motion Sickness campaign taps into ‘Big Password Energy’
Government cybersecurity agency CERT NZ has launched a punchy new campaign ‘Big Password Energy’ via Motion Sickness.
Movings & Shakings
Anthony Freedman to Step Down as Chairman and CEO of Havas ANZ
After five years as Chairman and CEO of Havas Group Australia and New Zealand, Anthony Freedman will be stepping down later this year.
Movings & Shakings
Tribal Aotearoa’s team grows by four
Four new hires will be joining the team at DDB Group’s digital experience agency, Tribal Aotearoa following several new business wins.
News
NZ ad market hits another record high in June
New Zealand’s media agency market has experienced a record 31 months of consecutive growth, with a media agency ad spend for June of $106.8 million.
News
Culture&Theory to develop new dating app brand
A new dating app set to be launched next year has appointed Culture&Theory to develop its brand and fully integrated campaign.
News
Thrive partners with Harley-Davidson Australia and New Zealand
Harley-Davidson AUNZ has appointed Thrive PR as the company’s exclusive PR and social media agency to boost its communications efforts.
Movings & Shakings
New face for FizzyPop firm
Marketing firm, FizzyPop, has welcomed new member Kate Henderson onto the team, expanding the company’s caliber of skills.
News
The Edge gets a fresh new look
For the first time in more than five years popular youth radio station The Edge has a new look with a dynamic colour palette.
Awards
Whittaker’s takes out June Kantar Ad Impact Award
This month’s Kantar Ad Impact Award goes to Whittaker’s for their “Whittaker’s J.H. Returns” ad.
News
Fire and dragons reign over All Blacks vs Ireland game
Spine-tingling roars and fire breathing were witnessed during the All Blacks v Ireland match at Sky Stadium to launch HBO’s House of the Dragon.
News
Mango Aotearoa and Tribal Aotearoa to bring Cannabis Clinic’s story to life
Cannabis Clinic has appointed Tribal Aotearoa and Mango Aotearoa to raise awareness of the brand and the benefits of medicinal cannabis.
News
Special PR appoints Kat Day as Creative Lead
The new PR offering from Special Group continues to grow with the appointment of Kat Day as Creative Lead.