Media
NZME announces 2025 Imprint Awards winner
New Zealand Media and Entertainment has announced McCann New Zealand as the winner of the 2025 Imprint Awards for the second year in a row.
Campaigns
McCann and Huggies show power of nappies to protect Expensive Sh*t
McCann’s latest work for Huggies is aiming to remove the fear of nappy blowouts – common anxiety among parents.
Awards
Motion Sickness named Independent Agency of the Year at Spikes Asia
Motion Sickness received the Grand Prix for Good and was named Independent Agency of the Year at the 2026 Spikes Asia Awards.
Movings & Shakings
Thrive PR welcomes former DDB chairman
Former global chairman of DDB Worldwide, Marty O’Halloran, has joined Thrive PR and Communications AU/NZ in a strategic advisory role.
Media
Are Media titles reach over 1.9 million per month – Nielsen
Are Media New Zealand is celebrating the latest Nielsen readership survey which show its titles now reach over 1.9 million readers per month.
Media
A Q&A with QMS NZ’s national sales director Ben Gibb
QMS NZ’s national sales director Ben Gibb shares his views on the current OOH market and the company’s future prospects.
News
Federation expands into Wellington and appoints new managing partner
Federation has announced the launch of its Wellington office and the appointment of Aaron White as managing partner.
Movings & Shakings
Former Stuff senior leader Janine Fenwick joins Contented
Christchurch-based AI startup Contented has appointed Stuff senior leader Janine Fenwick as its head of brand and content.
News
WPP claims top spot on WARC Creative 100 for fourth consecutive year
For a fourth consecutive year, WPP has been named the most creative company on WARC’s 2026 Creative 100 List.
Awards
YouTube NZ Marketing Awards 2026 call for entries is open
It’s time to show off your best marketing achievements as the YouTube NZ Marketing Awards call for entries officially opens.
News
Vast Billboards unveils OOH ad insights in regional markets
Outdoor advertising company Vast Billboards has launched new research on the growing impact of out of home in regional markets.
News
Growing Up in New Zealand enters a new digital era via Daylight
The Growing Up in New Zealand longitudinal cohort study has launched a new digital platform, developed by Daylight.
Movings & Shakings
The Research Agency announces new Aussie HQ and senior promotions
The Australian arm of The Research Agency has announced a wave of senior promotions and a move into a new Sydney headquarters.
Campaigns
Chemistry powers first major brand campaign for Powerco
Powerco and Chemistry have launched a new brand campaign highlighting the vital, overlooked role that Powerco plays in its communities.
Media
Dish is No1 paid-for magazine in NZ – Roy Morgan
Dish magazine is claiming the title of No1 paid-for magazine in Aotearoa, as the December 2025 Roy Morgan readership results are released.
Movings & Shakings
Special promotes Jolene D’Souza to joint head of strategy
Special has further strengthened its national strategy leadership team by promoting Jolene D’Souza to head of strategy, New Zealand.
Movings & Shakings
Principals expands to Wellington and welcomes new account lead
Principals is expanding its presence across Aotearoa, with Tom Sykes relocating to Wellington and Sophie Evans joining as account lead.
News
TMC Marketers Day goes trans-Tasman in 2026
The Marketing Club is taking Marketers Day across the Tasman, bringing the marketing festival to Sydney and Auckland in May.
Campaigns
Trade Me Marketplace gives Kiwis something to sing about
Special, Darkhorse, MBM and TRA have launched a campaign announcing the end of success fees for casual sellers on Trade Me Marketplace.
Campaigns
True launches brand refresh for Wedderspoon Mānuka Honey
True has launched a full brand refresh for Wedderspoon Mānuka Honey in the US market, including a brand platform, a launch campaign and more.
Media
TVNZ and Sony Pictures Television renew distribution agreement
Sony Pictures Television and Television New Zealand have announced the renewal of their long-standing distribution agreement.
International
Around the World: Burger CEOs bite back
Media expert Antony Young rounds up news from beyond Aotearoa. This week, burger CEOs bite back after a Macca’s video was roasted online.
News
TVNZ reports positive half-year result
TVNZ has delivered a net profit after tax of $2.4 million for the six-month period ended December 31, 2025.
Awards
Comms Council announces finalists for 2026 Axis Awards
Comms Council CEO Simon Lendrum says the 2026 Axis Awards finalists show the breadth and depth of talent in advertising in Aotearoa.
Movings & Shakings
Publicis Groupe New Zealand announces leadership changes
Publicis Groupe ANZ CEO Michael Rebelo says the latest senior leadership updates in NZ reflect the strength and ambition of the business.
Opinion
Curiousity and change at The Worthies 2026
A very worthy group of communications and marketing leaders gathered at Parliament this week for the first Worthies Conference and Awards.
Awards
The Worthies 2026 winners announced
The inaugural The Worthies Conference and Awards took place on March 5 in the Grand Hall of Parliament, Wellington.
News
Stuff Group celebrates audience growth in latest Nielsen results
Stuff Group’s subscriber news brands The Post, The Press and the Waikato Times have seen double digit audience growth over the past year.
Campaigns
Whittaker’s Chocolate Kiwis are back in support of Save the Kiwi
Whittaker’s is bringing back its Chocolate Kiwi this easter to support Save the Kiwi, a charity dedicated to protecting the native bird.
Campaigns
Digital OOH late-night twist on ‘You’re cooked’ campaign
Fire and Emergency NZ has launched a new late-night digital twist on its ‘You’re cooked’ campaign, encouraging people to get food on the way home.