News
The Media Lab head to the kitchen with Gault’s
Gault’s and advertising executive Nick Baylis have enlisted the services of The Media Lab to help launch their latest line.
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News
FizzyPop, Modica Group and Hawke’s Bay Regional Council join forces for disaster relief
FizzyPop has teamed up with Modica Group and the Hawke’s Bay Regional Council to introduce a text-to-donate platform for the regions disaster relief.
Movings & Shakings
Catch Design appoints Inga Boyd as Senior Producer
Catch Design, an independent digital agency, has announced the appointment of Inga Boyd as Senior Producer in its Wellington office.
Campaigns
The Monkeys create a ‘cliffhanger’ for Macpac
NZ outdoor brand Macpac has released a new campaign via The Monkeys Aotearoa, that builds on the brand’s ‘Weather Anything’ platform.
News
FCB, RUN and Electoral Commission raise awareness around changes to Māori Electoral Option
FCB Aotearoa, RUN Aotearoa, and the Electoral Commission have developed a campaign regarding changes to the Māori Electoral Option.
News
VMLY&R promotes Chief Creative Officer for APAC
VMLY&R has promoted Paul Nagy from CCO AUNZ to CCO APAC, in recognition of his successes and creative achievements in the region.
Movings & Shakings
ThinkTV appoints Caroline Atford as new GM
ThinkTV, the industry body that champions television advertising in New Zealand, has appointed Caroline Atford to the role of General Manager.
Movings & Shakings
MBM appoints Samuel Yap-Choong as Data and Analytics GM
Samuel Yap-Choong has been appointed as the GM of Data and Analytics, strengthening the senior leadership team at MBM New Zealand.
Movings & Shakings
Comms Council elects Rufus Chuter as new Media Committee Chair
Rufus Chuter, Managing Partner and Co-Founder of Together, has been elected as the Chair of the Media Committee by the Comms Council.
News
TVNZ’s Chief Executive Simon Power resigns
TVNZ’s Chief Executive Simon Power has advised the Board that he will step down from the role at the end of the financial year on June 30 2023.
Awards
TVNZ-NZ Marketing Awards 2023 ‘Call for Entries’ webinar to be held
The TVNZ-NZ Marketing Awards team are hosting a webinar to help those considering entering put their best foot forward.
News
Latest issue of NZ Marketing shares Agency Perceptions Survey results
NZ Marketing magazine’s March/April issue has hit desks and features results from the Agency Perceptions Survey along with exclusive features.
News
Comms Council calls for industry participation in Global DEI Census 2023
The Comms Council is urging NZ’s advertising and marketing industry to take part in the Global DEI Census 2023.
News
Phantom appoints sales star as Client Director
Phantom has recruited Gareth Bayliss from business capability development specialist The Icehouse to take up the new role of Client Director.
News
Mango and Steinlager take to the road to make a Kiwi classic
Wanting to make Steinlager Ultra Low Carb beer Aotearoa’s beer of choice this summer, Mango and Lion took to the road with a side of Fish ‘n Chips.
News
ITM and Stanley St join forces on new brand campaign
ITM has recently launched its “We Speak Builder,” campaign, its first major initiative with Stanley St.
Opinion
In praise of the roadshow: Why on-ground vehicle activations work post-pandemic
Brianna Elder of Mango discusses the benefits of the roadshow in a post-pandemic world.
News
Meta launches new inventory filters
Meta has introduced new filters for Facebook and Instagram Feeds giving advertisers more control over the content that appears with their ads.
Partner articles
Content creation and approval platform Otterfish officially launched
Otterfish, a content creation and approval platform, has launched and is set to be a game-changer for brands, agencies and content creators.
News
AI set to re-shape Aotearoa’s creativity
AUT’s School of Communication Studies has interviewed NZ-based advertising creative professionals to find out how AI is changing the industry.
News
Creativity shines at Aotearoa’s AXIS Awards 2023
The 43rd AXIS Awards brought together some of the most talented & innovative minds in Aotearoa’s advertising industry. Here’s a look at the winners.
News
Perceptive celebrates successes at 2023 REAWARDS
Aotearoa’s best research and insights agencies gathered last night at the 2023 REAWARDS in celebration of the most impactful research work in NZ.
News
OMD celebrates 25th anniversary
Today, the world’s largest media network OMD celebrates 25 years in business, since opening its very first office in Hong Kong in 1998.
Movings & Shakings
Culture appoints first Executive Creative Director
Digital and social media agency, Culture, has appointed Aaron Goldring as the company’s first Executive Creative Director.
News
Today FM programming abandoned as station faces uncertainty
Today FM deviated from its usual programming this morning amidst concerns about its future.
News
Undertow Media expands hospitality and beverage portfolio
Undertow Media, with its activation work in the field of wining and dining, has been attracting brands from Aotearoa and abroad.
StopPress exclusives
The Fame Game: A tasty tribute, a special Ed-ition, and correcting the internet
This March, Special PR’s Head of PR & Influence, Kelly Grindle, selects 5 of the most attention-grabbing PR campaigns.
News
DDB Aotearoa launches world first ‘Manu Togs’ with L&P and MASA
DDB Group Aotearoa and L&P have launched an innovative campaign to help Kiwi execute the ultimate summer flex – the iconic manu.
News
NZME signs exclusive ad sales agreement with AdsWizz
NZME has announced an agreement to be AdsWizz’s exclusive third-party NZ sales representative for advertising on certain podcasts.
News
OMD and Amplified Intelligence team up to understand the power of attention in media
OMD NZ and eight clients have partnered with Amplified Intelligence to conduct a study on how Kiwis retain attention across various media.