Ben Reid, creative director at design agency Milk talks authenticity and changing consumer behaviour through brand and packaging.

In a business categorised by change, creative agency Goodfolk maintains focus by having a good sense of self.

Letterbox marketing is prized by some of the country’s largest retailers and well regarded as an advertising channel by consumers. Now Reachmedia is out to dispel a few myths and reveal how they’ve merged unaddressed, digital and data analysis to help brands make an impact on the path to purchase.

An insatiable appetite spanning both the obscure and infamous across all genres helps to stimulate ideas for Jonathan Sagar, principal and creative director of Voice, leading brand development agency.

Tech companies that stand still get left behind. And while KPEX only kicked off late last year, those running the offering are already looking into how it can evolve.

Isentia’s Richard Spencer with some tips on how to tap into China’s enormous digital economy through social media.

From the outset, the success of KPEX would largely depend on the willingness of media buyers to plug into the exchange and buy the inventory on behalf of their clients. And it didn’t take long for that to happen. Only a short few months after KPEX inventory became available, many major media strategists plugged in and started bidding. Here’s what a few think of the offering so far.