Browsing: News

News
Like-minded indies partner up
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Independent Wellington-based advertising agency Robertson Communications (R+R) and Auckland-based media company media360 have formed a media placement alliance, with media360 now acting as R+R’s primary media partner on key clients PSIS and Intervet Schering-Plough, taking over from Mediaedge:cia in Wellington.

News
Screentime gets with the programmes
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Broadcast programme maker Screentime has rebranded its corporate television arm as Screentime Communications, referencing the fact that its non-broadcast business is providing a growing portion of the company’s turnover.

News
DDB and DraftFCB take print ad accolades
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The Newspaper Advertising Bureau has made up for a mediocre November in the Newspaper Ad of the Month competition by announcing a double whammee, with DDB’s Sky TV Arts Channel ‘Jackson Pollock’ concept taking the December title and DraftFCB’s latest in the artwork series for Robert Harris coffee winning January’s round. 

News
Alt Group lauded by typographical illuminati
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In news that will bring joy to the hearts of Kiwi font purists, Auckland design company Alt Group has picked up three Certificates of Typographic Excellence in the Type Directors Club TDC56 competition in New York.

News
Adman among World Class New Zealand award winners
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Seven of the country’s leading innovators and entrepreneurs, in fields ranging from biotechnology to the creative arts, were announced as category winners of the World Class New Zealand Awards. And Mark D’Arcy, president and chief creative officer of Time Warner Global Media Group, took the creative industries gong.

News
Drama, mystery and intrigue as Media Counsel liquidation saga continues
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On Tuesday last week, The Media Counsel ceased trading after managing director Glenda Wynyard put the company into voluntary liquidation. Since then, there has been no official comment from Wynyard, a representative from Aegis/Carat or a liquidator, which means details about the amount owed and the reasons behind the decision have been scarce. But there’s been no shortage of speculative commentary, mudslinging and confusion.

News
Taking Thinkstock
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Getty Images today launched Thinkstock, a new image subscription product that claims to provide one of the most complete offerings in the marketplace. 

News
Wine Vault and Giapo freeze assets
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Two disparate markets will be temporarily combined from next week, with Gianpaolo Grazioli of Giapo and Jayson Bryant of The Wine Vault promising to bring Aucklanders a range of new frozen taste sensations by using some of New Zealand’s best sauvignon blancs in a series of sorbets.

News
Montana embraces montañas for global push
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New design

A key component of Montana’s global marketing campaign will be released this month, as it places its new look Classics and Reserve ranges on international shelves, with new package designs that aim to reinforce the brand’s premium status.

News
Well-hung billboard erected to ensure package delivery
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An essential element of TV One’s new show Hung can now be seen in 3D, but only if you cop a glance (or, for committed violators, a feel) of the rather risqué billboard, which was recently erected on Victoria St in Auckland in an attempt to get mass market penetration.

News
JWT gets Smart, promotes Bull
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JWT NZ has kicked off 2010 with a significant hire, adding Jacqueline Smart, previously director of strategy at M&C Saatchi and Draft FCB, as planning director.

News
Media Counsel situation still unclear
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A check on the Companies Office website shows The Media Counsel has not yet been officially placed in liquidation. But company directors have just five working days from the announcement of a liquidation to notify the Companies Office about it, whereupon its status will be updated and a liquidator will be appointed.

News
[email protected]: 21 January – 27 January
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Hey [email protected], whaddya been up to? What’s that, you’ve recorded all the commercials during the first ad break of the 6pm news on both major TV channels so that everyone in the marketing and communications industry can see who’s paying for the expensive, primetime spots? Well, that’s very nice of you. Sorry, what’s that? Adstream, a one stop shop for all of your TV, print, radio and workflow solutions, is the new sponsor of [email protected]? Well, that’s very nice of them. Alright, have a good weekend. See you next week. Don’t go changin’.

News
A bit of a do with the ‘Grand Masters’
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On 26 February, the best response-driven marketing campaigns of 2009 and the talented marketers behind them will be honoured at the New Zealand Marketing Association’s RSVP and Nexus Awards. So, with less than a month to go, here’s a gentle reminder to make sure you book your table for a date with marketing’s newest ‘Grand Masters’.

News
DDB invites Pam on a trip to the coast
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DDB NZ is trumpeting a world first, with a new campaign for Coastguard New Zealand that “will plunge everyday Kiwis into a simulated rescue mission using TVCs and live online components”. And it’s also trumpeting the win of the Pam’s account.

News
MediaCom takes up Media Counsel’s slack
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Following yesterday’s news that The Media Counsel had gone into voluntary liquidation, Glenda Wynyard has, unsurprisingly, gone to ground and Carat’s Ryf Quail has deflected questions to Joy Clark, Carat’s PR enforcer in Australia, who wasn’t able to be contacted. But StopPress has seen a letter that Wynyard sent to her clients to apologise and offer suggestions as to what they should do and where they should take their business.

News
DDB NZ ranked in Ad Age’s top four shops
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DDB NZ has been awarded a place in the top four of Advertising Age’s 2009 International Agency of the Year. Argentina’s Santo took the top prize, with Almap BBDO in Sao Paulo, Brazil, Sid Lee in Montreal and DDB NZ making up the foursome.

News
War stories
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Who it’s for: SKY news

Why we like it: Gritty, dirty and violent, just like the news. Watch it a few times and the shaky camera will make you feel sick.

And the second leg of the double for DDB, with a fairly worrying undercover number for …

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