The latest agency news, campaigns and client wins (and losses) making headlines across the region.
Tanning kits, kettles and wine have now joined political scandals, gruesome homicides and pictures of crocodiles being attacked by hippos on nzherald.co.nz after its new shopping section was released this week. And it’s just in time for Chrissy!
For those who missed out, here’s your chance to feast your eyes on all the results from the year’s biggest event in marketing.
Photo: gotcha.co.nz
Hell Pizza love a bit of advertising-related controversy. And it created some more after releasing a couple of mobile billboards headlined ‘greed’ that featured head and shoulders photos of the founders of Hanover Finance, Mark Hotchin and Eric Watson.
Who for: SkyTV
Why we like it: ‘Lomu, aww, aww, aww, awww.’ A bravura performance in the dentist’s chair. And the armchair. DDB go to the happy place.
Allan Scott Family winemakers have come to the Christmas party and are generously giving away a few bottles of sweet, sweet Marlborough nectar to two lucky StopPress readers.
Fairfax Media Networks is going to war with its new trade marketing campaign Arm Yourself, which will be launched later this week.
MediaWorks NZ CEO Brent Impey will be stepping down from the role at the end of this year after nearly 10 years in the hot seat.
A few weeks back, DraftFCB took the fairly unusual step – for an advertising agency, at least – of sponsoring Mad Men on Prime TV. But they’ve upped the weirdness quotient even further and fashioned a few promotional Don Draper dolls.
Wellington interactive digi-savants Resn raked in the trophies at the international Pixel awards, winning best agency, best in show and best experimental (for the JAG Jeans brand website) and two other suitably geeky space invader-themed awards (best music Site for Fat Freddy’s Drop TV and best animation for Nelson company 26000 Vodka’s website).
The Interactive Advertising Bureau (IAB) and PricewaterhouseCoopers (PwC) have spoken. And the digerati they are most pleased.
Beauty has a habit of capturing attention and, as ads since the dawn of time have claimed, improving self-esteem. And Look Good Feel Better, a not-for-profit cancer-related charity, is embracing this combination for its soon-to-be-released ad campaign.
Fly Buys celebrated the handing out of five million reward redemptions in fine awkward style at Wellington Airport last week by gathering together an array of gift-bearing strangers, tromboners (!), middle-aged dancers, cartwheelers, humans in animal suits and a range of other carnies to surprise the winners of the …
StopPress has decided to take the sage advice of Duncan Stuart and just chillax. Friday afternoon is no time for heated debates about the pros and cons of advertorial. But it’s the perfect time to bring your attention to some of the best thinkers in New Zealand rugby.
Fun with sheep.
Fun with slides.
Fun with pucks.
The release of ANZ’s new ‘super-regional’ brand initiative is a very exciting time for the bank. So exciting, in fact, it forgot to check which country Cathedral Cove was located in.
For anyone unfortunate enough to be interviewed by the NZ Herald’s John Drinnan, the feeling will be depressingly familiar: our prompt and polite responses to an email query from him resulted in a selective, confusing and potentially damaging report in this morning’s NZ Herald.
In his weekly column …
Cadbury’s decision to add a glass-and-a-half of palm oil to its shrinking Dairy Milk chocolate blocks was, as everyone has seen, a big mistake. The brand suffered, sales dropped and competitors took the opportunity to stick the boot in.
Tuesday 17 November was the biggest news night of the week, with ONE chalking up 657,720 viewers and 3 News nabbing 350,070. TVNZ continues to dominate (and gloat). Best of the ad bunch: Circulon kitchenware evokes elderly tattoo cringe, a future scourge that should really be investigated by some kind of taskforce.
Another day, another massive list of new, exciting things to report.
Here’s a conundrum for Icebreaker: does it leverage the publicity of having one of its garments featured on the cover of a major US magazine, or risk being associated with an Alaskan “whack job” (more commentary, here) who seems to love nothing more than slaughtering beasts, raping the land …
Those festive folk at New Zealand Post’s targeted communications department have launched a new service for businesses and individuals hoping to send a few personalised cards over Christmas.
Monteith’s is sure to set a few e-tongues a-waggin’ with today’s ‘soft-launch’ of its Worth Talking Over website.
Colenso BBDO/AIM Proximity have a few more trophies to put on the treehouse mantelpiece after it was given some big ups at the Digital Media Awards in Shanghai.
Last week, our dear leader turned a few symbolic clods on the banks of the Waikato River and kicked the New Zealand Cycle Trail project into ‘high gear’.
It’s fair to say that ridiculing New Zealand towns – or, more particularly, the slogans attached to them – is one of our nation’s favourite pastimes. And we have the metrics to prove it
Porter Novelli reeled in one of the biggest accounts in the country yesterday after it was appointed as Microsoft’s “public relations agency of record for product and corporate communications”. And, adding to the new account festivities, Big Communications and NewImproved have been enlisted as the creative agency partners for the hospitality arm of the 2011 Rugby World Cup.
Josh Lancaster and Jamie Hitchcock have confirmed they are leaving Colenso to set up their own agency. And Colenso have made a few changes to the creative roster as a result.
Who for: Orcon broadband
Why we like it: Iggy writhes to the online Kiwi cacophony.
And number two:
Who for: Panasonic Lumix
Why we like it: It’s filmed in New Zealand. And it’s a moderately comical way to show the camera’s waterproofery.
Send …
Joanna Seddon, the executive vice president of Millward Brown and global head of Millward Brown Optimor, has been announced as the international keynote speaker for the 2009 Marketing Forum in December.
Asia Pacific marcomms newspaper Media has announced its agency of the year shortlist and TBWA’s Andy Blood and DDB’s Toby Talbot are in the running for the creative of the year award.
The tough questions x 6. This time, Dow Design’s Andy Jaquet.
With an array of animated whizzbangery, a smoke machine, a sultry female robot voice from the future, some impressive ratings data and a fair degree of warranted braggadocio, TVNZ announced their new season line-up tonight.
StopPress has it on good authority that the dynamic creative duo of Josh Lancaster and Jamie Hitchcock will soon be leaving Colenso BBDO to set up their own shop.
Christmas has come early for DraftFCB after it was confirmed the agency would take over the Westfield account from TBWA/TEQUILA.
Urgent Courier’s Mobile AdVert scheme has attracted its first major paying client, with Telstra Clear deciding to emblazon their message on 17 of the company’s low emission vehicles for eight months.
TVNZ has recently launched its new business marketing/sales website tvnzplanit.co.nz to help agency folk (and advertisers, if they’re that way inclined) access TV and online sales opportunities.