NZ Herald launches investigative podcast: Mr Asia
An in-depth six-part podcast series detailing the rise and fall of the Mr Asia crime syndicate has been launched through NZ Herald.
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Browsing: News
The latest agency news, campaigns and client wins (and losses) making headlines across Aotearoa.
Nikki Grafton named as OMG New Zealand’s first ever CEO
Omnicom Media Group has named Nikki Grafton as its CEO for New Zealand, a move the international organisation says reflects the importance of Aotearoa as a growth market.
Together’s trio of government appointments
Together has started 2025 with a trio of media planning and buying appointments by government entities, including Public Trust.
Spicy noods on campus: Netsafe’s new online safety guide for leaked nudes
A new Netsafe campaign using university students’ favourite meal is raising awareness of how to regain control if a person’s nudes are leaked.
#TeamSmooth or #TeamPulpy? Keri says it’s time to pick a side
Like any great food debate – crunchy versus smooth peanut butter or pineapples on pizza – Keri wants Kiwis to share their thoughts on pulpy vs smooth juice.
RotoruaNZ’s call to couples: Robe up, relax and rejuvenate
RotoruaNZ has launched ‘Robe Trip’, encouraging couples feeling tired and stressed to reset in the relaxation capital of Aotearoa.
Around the World: The AI edition
Media expert Antony Young rounds up a mix of stories that highlight how AI is reshaping how brands engage consumers, and its impact on the media industry.
Alternative Dairy Co. hits the road to tell people: ‘Stay Fussy’
The Alternative Dairy Co. is taking its ‘Stay Fussy’ brand campaign to the streets with a mobile caravan café experience across New Zealand and Australia.
Team Chopsticks takes home dentsu’s Young Innovators Award
Young creatives from dentsu Aotearoa and Japan are celebrating their win at the recent Young Innovators Workshop held in Singapore.
2degrees appoints One Plus One as its retained PR partner
Telco 2degrees has appointed One Plus One as its corporate communications partner, off the back of close collaboration through the latter half of 2024.
Foodstuffs announces 2025 Partnership Awards finalists
The 2025 Foodstuffs Partnership Awards is a chance to celebrate the incredible suppliers who fill grocery baskets across Aotearoa with quality, innovation, and value.
Uber Eats gets Rachel Hunter on board for Reach the Beach campaign
Uber Eats has launched Reach the Beach, a limited-time initiative designed to help Kiwis summon forgotten summer essentials to the sand.
Big Gay Out returns for 2025
Aotearoa’s biggest rainbow event, Big Gay Out, returns to Auckland’s Coyle Park this Sunday, with brand activation agency Because.
VMO launches new screens in retail network
VMO continues to expand its retail network with the addition of two new large format screens, launching new screens in Auckland and Christchurch.
Celebrating 15 years of Hyundai Country Calendar
Country Calendar and Hyundai are celebrating their successful 15-year collaboration with a brand-new season of Hyundai Country Calendar returning to TVNZ on February 16.
Lush shares success of Together for Te Tiriti campaign
In the lead up to Waitangi Day, Lush launched its Together for Te Tiriti campaign across Aotearoa and Australia with strategic communications support from Sling & Stone.
Bryn & Ku’s road trip quest for love
Bryn & Ku’s Singles Club is a new docuseries that see two comedians travelling across Aotearoa on a modern-day, cross country quest for love.
Jolt celebrates 100th screen in NZ
With OOH continuing to thrive in Aotearoa, Jolt has reached a new milestone, installing its 100th screen following 155% year-on-year network growth.
OMD Worldwide launches new global positioning
Omnicom Media Group agency OMD Worldwide, the world’s largest media agency network, has unveiled a…
Kiwis embrace the big screen over summer
It was another big summer for New Zealand cinemas, with audiences embracing the big screen experience to enjoy a season full of cultural moments.
Curative and Creative NZ join forces to showcase the power of creativity
Creative agency Curative has joined forces with national arts development agency Creative New Zealand to encourages Kiwis to celebrate and embrace their creativity.
Phantom Billstickers celebrates sustainability recognition
Phantom Billstickers is proud to be recognised as an official Recognised Sustainable Supplier, a milestone in its commitment to reducing environmental impact.
Fly me to the game with KFC and the Super Rugby
Hold onto your drumsticks because this Super Rugby season, KFC is taking fan loyalty to new heights – introducing Zing Air.
Upgrade your living situation with realestate.co.nz
The cure for a bad rental is a better rental in realestate.co.nz’s latest campaign examinig the reasons why Kiwis might upgrade their living situation.
Cosmopolitan Australia returns to NZ shores
Following a hiatus of almost six years, the iconic Cosmopolitan Australia magazine is set to return to the New Zealand market this month.
Comms Council announces Jury Presidents ahead of Axis Awards
The 2025 Axis Awards Creative Council has announced its Jury Presidents, with council leaders saying there is a wealth of experience across the group.
Around the World: Super Bowl, Nielsen and No Buy 2025
Media expert Antony Young rounds up media news from beyond Aotearoa – this week it’s the Super Bowl ads, Nielsen’s TV ratings shake up and No Buy 2025.
Welcome the new era of Shortland Street on TikTok
A new chapter of Shortland Street kicks off tonight, with the first episode streaming live on TikTok at the same time it airs on TVNZ 2 and TVNZ+.
SquareOne and Thinkerbell Aotearoa’s cautionary tales encourage kids to be money smart
SquareOne’s latest work with Thinkerbell Aotearoa delves into what happens when kids don’t learn to manage their money, higlighting the importance of being ‘money smart’.
StackAdapt announces growth capital raise
Programmatic advertising platform StackAdapt has announced a growth capital raise led by Teachers’ Venture Growth, and five other investors.
Flight Centre launches new tagline
Signalling a new era, Flight Centre has unveiled a new global tagline; Your Centre for Travel, the latest move in an ongoing brand modernisation strategy.
FizzyPop and Art Deco Trust celebrate the Hawke’s Bay heritage with 2025 festival
Hawke’s Bay’s advertising agency FizzyPop is proud to continue its partnership with the Napier Art Deco Trust for Art Deco Festival Napier 2025.
Talking about dating with d8talk
Over the next six months, a diverse group of young New Zealanders will take part in a dating conversation via a new social media project, d8talk.
Able to launch documentary Sight Unseen
Media access service provider Able is set to launch its first original commission Sight Unseen, a five-part documentary web series, on February 26.
JCDecaux helps brands stay top of mind for savvy shoppers
New research from JCDecaux has recommendations for brands on how they can reach Kiwi shoppers who are becoming increasingly strategic as they navigate rising living costs.
If you’re tired of big city life, this billboard says you should move to Dunedin
Enterprise Dunedin’s new campaign showcases Ōtepoti as the place to be for those wanting to escape bigger-city living.