Campaigns
Ads on Pads unveils the world’s most period-friendly billboard
Aditi Gorasia keeps community at the centre of everything she does – her first billboard campaign for Ads on Pads was all about giving back.
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Browsing: Campaigns
Feast your eyes on new work
News of fresh campaigns from Aotearoa’s adland. Take a look at what’s popping up from agencies and brands around the country.
Campaigns
Contagion joins Surf Life Saving NZ to rally volunteers
Surf Life Saving NZ and Contagion have launched a new campaign, inviting everyday Kiwis to join the lifesaving team.
Campaigns
True helps Qantas unite Kiwis and Aussies again
True helps Qantas remind Kiwis that it’s more than just an airline – it connects the Tasman for the moments that matter.
Campaigns
Use daylight saving as an ’emergency reset’ – council agency
Auckland Emergency Management is urging households to get ready for summer storms as the clocks go forward.
Campaigns
Gallagher Insurance celebrates All Blacks partnership with Go Media takeover
Using Go Media’s digital network of buses and street furniture, the campaign reached Wellingtonians as they travelled across the city.
Campaigns
Newmarket Business Association entices shoppers with Spring Spree
During September, the Newmarket Business Association is supporting local with vouchers for shoppers who spend over $50 in the precinct.
Campaigns
JCDecaux launches large format billboard The Queen
JCDecaux’s new billboard on lower Queen Street delivers both impact and effectiveness with long dwell times and ongoing engagement.
Campaigns
Global drowning prevention campaign takes to the rugby pitch
A global call to reduce drowning statistics will take to the sidelines at the upcoming All Blacks versus Springboks match in Wellington.
Campaigns
Kargo and Contagion launch first CTV Tiles campaign with PlaceMakers
Adtech company Kargo, in partnership with Contagion, has launched its first CTV Tiles campaign for home improvement retailer PlaceMakers.
Campaigns
Naveya & Sloane and All is for All unveil world-first sound campaign for jewelry
Naveya & Sloane is redefining the luxury experience with a world-first accessible sound campaign in partnership with All is for All.
Campaigns
Avo on toast? Not Another puts avo on TV
The Avo Tree turns 10 and teams up with Not Another to deliver the ultimate avocado experience in a new campaign.
Campaigns
Motion Sickness turns K Road receipts into cash
Receipts from money spent on Auckland’s K Road will become currency in this new loyalty scheme for a neighbourhood.
Campaigns
SnackaChangi campaign a triumphant trainwreck
With the help of Pitchblack, MBM and OMG, SnackaChangi founder Leigh Hart set out to hand-deliver ‘one chip for every Kiwi’.
Campaigns
PHD helps Kindness Collective deliver the biggest The PJ Project yet to keep kids warm
PHD and many media owners have helped Kindness Collective deliver the PJ Project to keep 28,173 children in need warm this winter.
Campaigns
VML boosts Kiwis’ wellbeing with new ‘Top Up’ campaign
Creative company VML has teamed up with the Mental Health Foundation to launch a national behaviour change campaign.
Campaigns
Youthline asks Kiwis to Walk the Talk for youth mental health
Aotearoa’s youth mental health charity Youthline invites everyone to join Walk the Talk 2025 this September.
Campaigns
BNZ, Colenso BBDO take it slow to tackle scammers
To help keep its customers safe from scammers, BNZ is taking a different approach in a new campaign created with Colenso BBDO.
Campaigns
From haute couture to hound couture: Greyhounds take to the catwalk for NZ Fashion Week
Greyhounds took centre stage at New Zealand Fashion Week as part of a new campaign for charity Greyhounds as Pets, via Special.
Campaigns
HELL’s new pizza comes with a ‘Doobious’ bag of herbs
HELL rolls out Doobious, a new pizza with a baggie of dried herbs, aimed at sparking conversation about cannabis use.
Campaigns
BNZ and Colenso BBDO reveal the secret to hacking your home loan
BNZ and Colenso BBDO have launched the TotalMoney campaign to help Kiwis pay less interest, get ahead faster and become debt-free sooner.
Campaigns
Woodstock and Droga5 team up to celebrate bromance in new platform
Brewing company Woodstock has launched a new platform with Droga5 ANZ, part of Accenture Song, called Celebrate Your Bromance.
Campaigns
Mercury has the cheat codes for its nationwide treasure hunt
Mercury is inviting New Zealanders to take part in a nationwide treasure hunt for ‘cheat codes’ hidden in media.
Campaigns
RotoruaNZ and jnr. tell families to ‘Relax Hard’
RotoruaNZ has launched a new campaign with independent creative agency jnr. This time encouraging whānau to ‘Relax Hard in Rotorua’.
News
New campaign promotes culinary delights created with The Southerly’s whisky-infused mānuka honey
The Southerly is launching a new dynamic out of home campaign that features creations from the country’s top culinary talent.
Campaigns
KiwiHarvest joins JCDecaux’s social impact initiative
JCDecaux has welcomed New Zealand food rescue organisation KiwiHarvest as its latest charity partner to join its social impact initiative.
Campaigns
Anchor and TBWA\NZ ‘open the door’ to dairy for half a million lactose intolerant Kiwis
Anchor and TBWA\NZ have launched a new campaign that speaks directly to the one in three Kiwis who experience lactose sensitivities.
Campaigns
New Zealand Merino Company celebrates Autumn Muster in new campaign
The New Zealand Merino Company has launched a new campaign celebrating the passion, care and leadership of ZQ growers.
Campaigns
Toyota launches ‘Let’s Go Places 2.0’ with Saatchi & Saatchi
Toyota and Saatchi & Saatchi NZ have launched the next chapter of Toyota’s brand platform, ‘Let’s Go Places’.
Campaigns
“Don’t open it,” say Jetstar and Thinkerbell
Jetstar and Thinkerbell Aotearoa dared Kiwis to do exactly what they were told not to in a new activation.
Campaigns
Musashi and MediaWorks unleash electrifying LED bus activation
MediaWorks and Musashi, New Zealand’s sports nutrition brand, have teamed up to create a fully-wrapped LED bus execution.