This post was created by one of the small but mighty StopPress team of journalists. Among their number are: Zahra Shahtahmasebi, Niko Kloeten, Penny Murray and occasionally Bernadette Basagre.
In a year that’s presented its fair share of challenges, New Zealand marketers have worked determinedly to deliver campaigns that generate solid results. And, from a record number of entries, Marketing’s ‘Grand Masters’ have selected the finalists for the 2009 RSVP and Nexus Awards.
Carat New Zealand has delivered a digital media first in the New Zealand market by creating a new campaign for Tourism Australia entitled ‘Short Breaks’.
The Christmas ads were all-pervasive this week, with plenty of new, mostly terrible albums on the stocking stuffer ad agenda. And Coke’s summer campaign also kicked off. Big, dumb fun in the water, just like the old days. Look how much fun those virile, tanned young things are having splashing their sticky beverages over each other!
In our semi-non-regular (regular?) hexagonally-themed question and answer section devoted to helping you find out more about some of the Heppest Cats in the Kiwi marcomms industry, we go in for the probe with Nick Fracture.
Auckland film-maker and critic Lewis Bostock is aiming big by thinking small: he’s trying to create the largest collaborative film ever made.
Our generous friends at Perceptive have developed a website that aims to provide “a growing hub of intelligence for Kiwi marketers”. And they’re offering StopPress readers a chance to get a free taste of the insightful action.
Colenso BBDO’s young creatives have bagged six of the 11 awards handed out to New Zealand agencies at the Young Guns International YGAwards, including the country’s only gold and silver bullets.
After leading Tourism New Zealand through a decade of success and helping to develop the 100% Pure New Zealand tourism campaign, chief executive George Hickton put in his last day at the coalface today.
Campaign Brief are reporting that Nick Garrett, BMF Sydney’s group account director, will be taking over from Brent Smart as managing director at Colenso.
Ryan Mudie has been appointed as group account manager for nzherald.co.nz and will join the team on 7 December.
Immigration New Zealand (INZ) has been announced as a finalist in the public sector category of 2009’s UK Chartered Institute of Marketing Marketing Excellence awards, the only New Zealand organisation to be recognised.
Throwing the design of the Metro cover over to a bunch of ad creatives has lead to a “scratchable” magazine cover and an award for Samantha Holmes of Hamilton agency Brandish.
Next year is the 30th anniversary of the Axis awards and TBWA/Whybin’s Andy Blood and Dave Walden, as well as Rick Osbourne, CEO of CAANZ, are making sure it’ll be a right royal nostalgic hooley.The call for entries goes out on 1 December (entries close …
A DIY envelope made of steel and copper by independent entrant Barak Yahav has taken home the Best In Show prize at this year’s Art of The Envelope awards.
The renovations are almost complete and MagMag says the launch of its new consumer magazine subscription website this week will open up a new era in magazine subscription marketing.
L’Oréal New Zealand and ZenithOptimedia are set to part ways after three years together.
Fly Buys celebrated the handing out of five million reward redemptions in fine awkward style at Wellington Airport last week by gathering together an array of gift-bearing strangers, tromboners (!), middle-aged dancers, cartwheelers, humans in animal suits and a range of other carnies to surprise the winners of the …
Tuesday 17 November was the biggest news night of the week, with ONE chalking up 657,720 viewers and 3 News nabbing 350,070. TVNZ continues to dominate (and gloat). Best of the ad bunch: Circulon kitchenware evokes elderly tattoo cringe, a future scourge that should really be investigated by some kind of taskforce.
Another day, another massive list of new, exciting things to report.
Those festive folk at New Zealand Post’s targeted communications department have launched a new service for businesses and individuals hoping to send a few personalised cards over Christmas.
Colenso BBDO/AIM Proximity have a few more trophies to put on the treehouse mantelpiece after it was given some big ups at the Digital Media Awards in Shanghai.
Who for: Orcon broadband
Why we like it: Iggy writhes to the online Kiwi cacophony.
And number two:
Who for: Panasonic Lumix
Why we like it: It’s filmed in New Zealand. And it’s a moderately comical way to show the camera’s waterproofery.
Send …
Joanna Seddon, the executive vice president of Millward Brown and global head of Millward Brown Optimor, has been announced as the international keynote speaker for the 2009 Marketing Forum in December.
Asia Pacific marcomms newspaper Media has announced its agency of the year shortlist and TBWA’s Andy Blood and DDB’s Toby Talbot are in the running for the creative of the year award.
TVNZ has recently launched its new business marketing/sales website tvnzplanit.co.nz to help agency folk (and advertisers, if they’re that way inclined) access TV and online sales opportunities.
Sick of banging a collection of mystery meats on the barbie when guests come calling? Tired of ignoring the culinary master within and failing to expand the recipe repertoire? Becoming morbidly obese due to a constant diet of beer and fish ‘n’ chips?
As an arthritic 2009 limps to a close, Christmas and all its associated festive cheer looms ominously.
And the perennial question of what to give the people you want to suck up to remains pertinent.
Are print magazines doomed? Or do the digiterati need to get off their high horse and accept that good old tactile paper is here to stay?
